What happened to the days when supporting an American brand meant supporting American designers and craftsmen, and not just their ability to outsource?
Honestly, we can't answer that.
Somewhere along the way, we began settling for lower quality, imported goods. At the same time, American brands failed to innovate and develop new styles. Sure, you can still buy American made textiles, but when's the last time you found something made here in the States that fit your sense of style - and that your wallet agreed with?
If you're like us, you're tired of having only two options. You can either settle for something bland and support a domestic brand, or you can send your dollars overseas and stay fashionable. We've decided that enough is enough. It's time to step up and reclaim the value that an "American Made" product once had.
PRESENTING: "THE TWENTY FOUR"
RECHARGING THE AMERICAN TEXTILE BRAND
A big part of the Hemetic story is being an American made textile brand. We've always been inspired by brands like L.L. Bean, Jansport, and Patagonia; brands that have an undoubtedly American history, and were founded when their owners found a better way to do something. To us, that's really the American story. We've always been a nation that thinks outside the box and continuously improves upon ideas and concepts.
So like L.L. Bean did with his leather hunting boots, we aspire to build Hemetic into a brand that's based off of necessary improvements. Unfortunately these brands have moved the majority of their manufacturing overseas, sacrificing quality and domestic jobs. The resulting landscape of American Made textiles is inexcusably bland, with most bags carrying the same simplicity as those sewn in the early 1900's.
It's 2013 now, and we're living in an increasingly mobile world. Right from the start, we knew we needed to build a product that is better suited for the demands of consumers in the digital age. We figured that the best way to do this was by combining an American Heritage aesthetic with a portable USB charging system. Long lasting quality was also highly important to us. As a result, we decided to reassure our customers by including a Ten Year Textile Warranty with our bag. Finally, we are proud to be able to offer a product that brings American Made textiles into the modern world.
All of the textile components in the Twenty Four Backpack are backed by our Ten Year Textile Warranty. We want you to feel confident buying our backpack, knowing that you're guaranteed to have it for at least the next ten years.
If the stitching or fabric fails on your bag at any point in the next 10 years, we ask that you send it back to us so that it can be repaired or replaced. It's that simple.
The Hemetic Power System
Starting with the battery, we wanted to ensure that we were providing enough power for at least one full smart phone charge, without adding a lot of extra weight and bulk to the bag. We quickly found the answer in a cylindrical Lithium-Ion battery. The battery we've chosen to use measures only 9 cm x 2 cm (or approximately 3.5" x .75"). The result is a battery that's sleek enough to slip into either one of the two unobtrusive battery sleeves.
Included with our battery system, are two woven USB cables. With every purchase of a Twenty Four Backpack, our backers will receive one woven cable to charge their mobile device of choice, and a second woven cable to charge the battery. We went with a woven cord to ensure durability - as well as a tangle-free experience.
Included Woven Cables:
Protected Device Charging and Storage
The second tier of our technology integration is thoughtful organization for mobile devices. If your premier goal is to have quick and easy access to your smart phone while it's charging, then we recommend using our external media pocket with a diagonal zipper. This pocket features a lycra insert that has a slot for both your Hemetic battery, as well as your smart phone. Thanks to the diagonal zipper, this pocket can be accessed easily without even taking the bag off your back.
Inside the bag, we made sure that we included a second mobile charging station that can be used to charge your smart phone internally, a tablet device, or practically any other USB device on the market. Our interior organizer boasts three separate Ultra-Suede lined, padded sleeves that are all within reach of our second battery strap. With the Twenty Four backpack, it's easy to keep your laptop, tablet, and smartphone safe and separated.
One problem that we've seen grow along with our use of technology, is the amount of cords and cables that we throw in our bag, only to end up as a tangled mess. The Organizer Wrap is our solution to this problem. In this wrap, you will find three slots that easily accommodate your cords. There is also a forth slot of the same width that can be used to carry our Hemetic Battery, or a fourth cord if you'd prefer. To finish off this organizer, we included three more, slightly narrower slots that are the perfect size for any writing tool.
Our Organizer Wraps are backed by our Ten Year Textile Warranty, and are also sourced and sewn in America.
What happens if we raise more than our goal? Well to start, we'll be able to offer you more options for your Twenty Four Backpack! Take a look below to see our "Stretch" goals.
The canvas used in the "Twenty Four" backpack is a heavy weight 18 oz. wax impregnated Duck Canvas. Our source for this fabric is la New Jersey business that's been around since the early 1800's. They pride themselves on the soft hand, water repellence, and color fastness of their textiles.
Our Interior Fabrics
The three fabrics used for the interior of our bag (420D Nylon Packcloth, Diamond Knit Mesh, and Ultra Suede), are all sourced from the same textile finisher in Missouri. This company supplies a wide variety of industries with everything from apparel fabrics to visors for hats.
Our Straps & Hardware
Both the straps and the hardware used in our backpack are sourced from a family-owned business in Oregon. They've been supplying the strap community with both raw materials and completed strap systems since 1976.
As soon as we decided to move ahead with Hemetic, we began sketching what we thought the ideal backpack would be. On of our primary goals was a large amount of storage and organization in a slim, low-profile backpack.
Obviously, this is a tricky task to complete. Eventually, after several revisions on our original designs, we were able to lock down a backpack that's both classic and modern.
One area of the backpack that benefited greatly from our in-house prototyping, is the ergonomic straps. Getting the right width, shape, and overall dimensions of the straps took numerous revisions. Ultimately, the hard work paid off as the straps on the Twenty Four Backpack are both supportive and comfortable.
November 3rd - Campaign concludes
November 20th - Funds are deposited in our account
December 14th - All raw materials are at our manufacturer's facility
January 23th - Production concludes
January 28th - Rewards start shipping
Risks and challenges
As with any manufacturing project, the biggest risk is always in fulfillment. Up to this point, we've done everything we can to ensure that this process goes as quickly and smoothly as possible. All of our materials are sourced, an in-house sample has been made, and we have been in touch with two manufacturers. The next step for us is to receive our samples back from these manufacturers, and make the choice on who to utilize for fulfillment.
All signs point to a seamless transition from Kickstarter, to manufacturing through fulfillment. If, for whatever reason, a delay occurs, it will be our absolute goal to keep an open line of communication with our backers so that there is never a question about the status of your order.
The Twenty Four backpack is 17" x 12" x 5" (HxWxD). That makes the carrying capacity of the backpack 1,020 cubic inches, or 16.7 Liters. The bag's variety of pockets makes the space much more usable than your average bag.
After the successful completion of our campaign we'll be sending an E-mail with a survey to our backers. One of the questions in the survey will be about which color backpack you want. Depending on what our final pledge amount is, you'll have a selection of 3-5 different colorways. Make sure you respond to the survey so we can ship your order efficiently!
The battery included with our charging system is a 2600 mAh Lithium-Ion battery. It is large enough to completely re-charge an iPhone. You will find that our battery size is on par with options sold at retailers such as Best Buy, and is a slimmer alternative to an iPhone case with a built in battery.
After the successful completion of our campaign we'll be sending an E-mail with a survey to our backers. One of the questions in the survey will be about which cord type you'd like. Make sure you respond to the survey so we can ship your order efficiently!
If you want to add an extra woven cable to your order, simply add $10 to your pledge. After our campaign wraps up, we'll send an E-mail to all of our backers. One of the questions in the E-mail will ask if you paid for any extra woven cables. If you have, then this is where you'll select which cable you want. Make sure you let us know about your extra cable(s), or we'll have to assume you were just being generous!
No, unfortunately due to a lack of domestic electronic manufacturing we found it too difficult and expensive to source our charging system from within the United States. With that said, it is on our radar and we hope to be able to focus on bringing our electronic component manufacturing to American manufacturers after our Kickstarter campaign is completed.