About this project
1.7 million people a year sustain a traumatic brain injury (TBI) and roughly a half million are children under the age of 14. My goal is to spread awareness to children and parents all over the world about the brain and fragility and how important it is to love our brains! This book is not only targeted to children suffering from concussions or TBI in general, but suffering from any illness. It provides the positive message of recovery by faith, hope and the support of family and friends.
My immediate goal is to raise funding, print final copies of the book and encourage children’s hospitals across the United States to carry the story “Heads Up!”
I want to share with children at a young age the importance of the fragility of their brain, and how to properly nourish and protect it. After my accident, I felt very confused and alone. People would look at me and think I was fine as you cannot see a traumatic brain injury. It's not like a broken arm, or a broken leg, so it's hard for people to comprehend the daily struggles of suffering from Traumatic Brain Injury (TBI) such as concussions. Anyone can have love and compassion, but until you are experiencing and suffering from an illness, whatever it may be, you really don't know what a person is actually experiencing. I had friends and family to talk to, I even saw therapists, however it didn't matter what I was told, or how much I was loved. All I wanted was someone to talk to who understood what I was going through and experiencing. My long term goal is to spread awareness and try to be there for others. If they need someone to talk to, I would love to start a support group or link people together from wherever they may reside. I also want to do a book tour, meet with hospitals, local schools, libraries and spread love and awareness on the importance of loving our brain and protecting the brain from an early age. It is so important for kids to understand that the brain is fragile. Wearing a helmet is crucial as is not returning to activity until all symptoms subside. “Heads Up!”
ABOUT THE BOOK:
“Heads Up!” is an inspirational book of a boy’s struggle with injury, recovery, and learning to keep a positive attitude in the face of adversity. A boy’s unfortunate surfing accident is a heartfelt endeavor, which strengthen the lives of one family. Children will learn valuable lessons of responsibility, patience, respect, unconditional love, and to “follow your dreams” (one enchanting theme throughout the book). Parents will take pleasure reading along with their children ages 4+.
WHY I AM DOING THIS AND MY INTENDED GOALS:
It has taken me four years to accept what happened to me, and accept that life happened and I got hurt doing what I loved. My book, HEADS UP, is the result of my experience. I wanted to share my journey, and more importantly teach young people about the significance and fragility of the brain, and how to properly nourish and protect it. I also want kids and adults alike to know whether they are battling a traumatic brain injury or concussion or even suffering from any other debilitating illness, that they have the power to choose to be hopeful and positive. Healing takes time. Rest is important for the brain or body to heal, and acceptance is a key ingredient to the healing process. It can be easy to start feeling sorry for ourselves and be negative about things when stuff in our lives isn’t going the way we want to. Life isn’t always perfect, and sometimes things happen that are out of our control. It is so important for kids to be aware of how easy it is to receive a concussion and how destructive they can be to your brain. If children are more cautious in protecting their brains, they can avoid injury by at least wearing a helmet in any contact sport. Also, parents and kids should all know the proper protocol for how to respond to someone who experiences a concussion, and not have them return to activity until all symptoms reside. HEADS UP!
MEET THE TEAM BEHIND "HEADS UP!"
AUTHOR: Harley Rose Taich was born and raised in La Jolla, California. At age 4, Harley received her first pink surfboard, shaped by her father. She surfed competitively from age 8 until age 15. She was part of the USA surf team until her injury on August 21, 2011 when she suffered a TBI (traumatic brain injury) during a surf competition. This inspired her to write her first children’s book and educate others about concussions and the struggles with the recovery process. Harley is still passionate about the ocean and surfing, although she doesn’t compete today. Competition is her immediate goal. Harley is also passionate for cooking healthy food. Her mantra is: Never Give Up!
Kelly Sinkeldam is Harley’s mother. Kelly’s artistic and creative talents began at a very young age. Kelly enjoyed the mother-daughter collaborative effort by creating Finn and Reef’s world and illustrating their story. Kelly understands first-hand the significant role injury has on all family members and understands the need of support from family, friends, and even pets. Kelly resides in La Jolla with her dog, Luna. Her mantra is: "To improve is to change often."
Karen Mehren received a Bachelor of Science in Graphic Design from The Art Institute of California - San Diego and is excited and honored to work with Harley Rose and Kelly on this project. She lives in Lemon Grove, California with her husband, Matthew, and their three cats. She is passionate about animal welfare and likes to work on projects that help people, animals, and the environment. Her mantra is: "Believe in your purpose." http://www.karenmehren.com/
As soon as the campaign reaches its goal, we can give the go-ahead to our printer to produce copies of the book “Heads Up!” Our team has strategically planned out a marketing and distribution plan. Considering the printer’s production timeline and estimated shipping dates, we expect to receive the physical versions of “Heads Up!” in our hands in early December 2015 and have the books out before the holidays. The production plan is as follows:
• Order books from the printer • Purchase shipping materials • Optimize the supply chain (according to the number of orders) • Design and manufacture stickers, t-shirts, bookmarks. • Quality assurance inspection • Full production • Shipping to our warehouse • Domestic and International shipping to our backers
WE NEED YOUR SUPPORT:
Please help us bring "Heads Up!" into the hands of children, parents, siblings, and loved ones!! Let me bring this story to life by supporting us with your pledge. The $10,000 we are seeking will help us fund the production process.
Risks and challenges
Risks and Challenges:
Yes, every project comes with risks and challenges; however, there really aren't any risks involved here. The goal is to raise awareness about Traumatic Brain Injuries, recovery, and positivity; so, reaching anyone with this campaign or my book’s message is succeeding in the goal. Financially, I have researched costs for printing and am aware of the costs for producing and distributing books. For this reason, I have teamed up with the best people who will help with marketing, distribution, production, and sales. With proper funding I can finally print the book, distribute it, and share it with parents and children!
When we work together in our world, our strength grows and grows like a tidal wave, and this wave has been the best wave of my career!
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