CA$ 226
pledged of CA$ 30,000pledged of CA$ 30,000 goal
6
backers
23days to go

All or nothing. This project will only be funded if it reaches its goal by Wed, December 12 2018 7:59 AM UTC +00:00.

CA$ 226
pledged of CA$ 30,000pledged of CA$ 30,000 goal
6
backers
23days to go

All or nothing. This project will only be funded if it reaches its goal by Wed, December 12 2018 7:59 AM UTC +00:00.

About

Formulation Complete & Initial Use of Proceeds

We are raising funds to fill an initial order of (already formulated) product to hit the streets, i.e. get our product into grooming spas and on the shelves of conscious retailers and online. Part of this amount is the minimum amount we need to raise to put an initial order through with our manufacturer. Another portion is to get us started w/our identity (labels/branding) so we aren't re-spending money reinventing the wheel shortly after going into first run production.

With the proceeds from our "initial run" sales we plan to continue to fund product runs (replenish sales) AND save funds in order have a professionally created online shop where we will sell Groomer & George direct to consumer. Note: we will also continue to service our (soon to be) much valued grooming spas and boutiques/conscious brick and mortars. 

A professionally done site will support the experience we wish to create in advance of the cleanest, safest product on the market. 

A Cleansing Agent that Heals Not Harms: Pets, Humans & The Environment

Not only are our pets and the earth in mind, but the groomers who are exposed to unsafe chemicals on a day to day basis. 

Proprietary Crystal Vortex Base vs Sodium Lauryl Sulphate (on the Dirty Dozen List) 

What you might not know is that most shampoos on the market use sodium lauryl sulphate as their base (as the key cleansing agent). Sodium lauryl sulphate is on David Suzuki's 'Dirty Dozen' list of chemicals that are extremely toxic to our water systems. Groomer & George uses water as it's base. This water base is a proprietary crystal vortex, silver enhancement process (TM). This process takes water to it's highest energetic state which is naturally cleansing and healing.  

Sustainability & Conscious Consumerism 

Groomer & George is committed to sustainability and raising awareness on ALL points of earth and user-consciousness, starting with the products we use on our beloved pets that go down the drain to our water system.

Education, Experience, Impact

The intention behind our products and user-experience (beyond the health of our pets) is creating large-reach community with an educated, supportive and conscious message not only in theory but in action to save our planet one water usage at a time.

We are asking you to believe in us as much as we believe in our product, overall Concept in intention and ourselves. Together, let's make this world a better place!

Risks and challenges

Our top risk/challenge(s):

Challenge #1: higher than average price point
Mitigate/overcome #1: create exponential value and educate on how to use and what comprises the product. Note: product is highly concentrated (need a fraction of the amount in use is required vs. other brands) hence the value per quantity is there - including the fact in formulation of higher grade ingredients.

Challenge #2: go-to market strategy and gaining market share.
Mitigate/overcome: a strategic plan (including marketing, product formulation, buy-in from industry professionals) has been created.

Between the three co-founders, their combined expertise in current profession includes: business development and "new product" placement into untouched and developed markets, strategic planning/business strategy, operations and direct sales (digital) marketing and cash-flow & money management.

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Support

  1. Make a pledge without a reward

    CA$
    About $8
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  2. Select this reward

    Pledge CA$ 100 or more About US$ 76

    Falling In Puppy Love

    Upon successful & complete funding you will receive a gift from us.

    Includes:
    • Love Me Bathe Me (oatmeal & almond shampoo)
    Less
    Estimated delivery
    Ships to Only certain countries
    Limited (2 left of 2) 0 backers
    CA$
    About US$ 76
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  3. Select this reward

    Pledge CA$ 500 or more About US$ 380

    Puppy Kisses

    Upon successful & complete funding you will receive 3 of our core Groomer & George products.

    Includes:
    • I'm Sensitive Wash (unscented shampoo)
    • No More Fleas Please (lavender conditioner)
    • Pawsh Paw Balm (shea butter balm)
    Less
    Estimated delivery
    Ships to Only certain countries
    Limited (2 left of 2) 0 backers
    CA$
    About US$ 380
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

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  4. Select this reward

    Pledge CA$ 1,000 or more About US$ 761

    Major Puppy Love

    Upon successful & complete funding you will receive the full line of Groomer & George products.

    Includes:
    • I'm Sensitive Wash (unscented shampoo)
    • Puppy Love Wash (lavender shampoo)
    • Love Me Bathe Me (oatmeal & almond shampoo)
    • Pet Me I'm Soft (unscented conditioner)
    • No More Fleas Please (lavender conditioner)
    • Pawsh Paw Balm (shea butter balm)
    Less
    Estimated delivery
    Ships to Only certain countries
    Limited (10 left of 10) 0 backers
    CA$
    About US$ 761
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.