Let’s free ourselves from artificial ingredients with a drink that’s actually healthy, easy on the Earth, and designed for a full life. Read more
This project was successfully funded on May 9, 2013.
About this project
What we’re doing:
We’re creating a line of natural drink mixes in a super artificial market. It’s called Everly, and it looks like this:
- Natural Ingredients like sweeteners from plants and colors from fruits. See our ingredients lists.
- Nutrients from fruit and plant extracts.
- No calories, because those should come from food, right?
- Great taste. Before this Kickstarter project, hundreds of people across the country signed up for a free sample packet of Everly in the mail. See what they said.
Why we need you:
We’ve poured our life savings into creating three flavors and preparing a production run, but now we need your help to fund the first full batch of all three flavors.
Why it matters:
Through creating a better beverage we want to contribute to a better world:
- It begins with better ingredients going into people’s bodies. We think of our packets as little investments in long-term health. Day after day, that’ll add up to a happier, healthier group of humans. That gets us giddy.
- Every purchase of Everly might mean one less bottle in a landfill. Considering only 2 in 10 bottles are recycled, that’s exciting environmental potential.
We dream of the day when we’re making our packets from plant-based materials, sourcing ingredients from farmers we’ve met, and exploring ways we can use hydration to help others. This is the first, crucial step towards a future of being a good business. Drink mixes made right, making the world right - that’s where we’re going. Help us get there.
Pomegranate Maqui Berry: Tart and refreshing, with antioxidants from pomegranate and maqui berry extracts. This is our all-around flavor, for healthy hydration you can mix up wherever, whenever you want.
Peach Mango: Smooth and succulent, with guarana seed extract. This is our go-getter flavor, for when you’re at the starting line of that 5k, or at the summit of that 14k.
Green Tea Passion Fruit: Cool and calming, with all the goodness of green tea. This is our stay-sharp flavor, for when you’re tackling that midnight deadline or devouring the last chapter of your latest read.
Hole Punched Packets:
We'll be able to hole-punch this batch of Everly packets so you can clip them onto your bottle and carry them with you wherever. It’s small details like this that add up to make a world of difference.
Risks and challenges
We’ve already completed a tiny batch of our pomegranate maqui berry flavor and smoothed out the kinks in our production process. Our ingredients are being sourced and the packaging is ready, but there are always risks to delivering Kickstarter rewards on time:
Ingredients: While we know where to source all of our ingredients, unexpected events like a global shortage of stevia leaf may affect our production timelines.
Hole-punched packets: We haven’t made packets with the hole punch in them yet, so we may experience delays in production as we tweak this part of the process.Learn about accountability on Kickstarter
Dimensions: 2" x .88"
Weight rating: 10 lb.
Pick one of our flavors and check out the image of our ingredients list here: http://GoEverly.com/collections/mixes
Sad to say we aren't able to offer international shipping for our Kickstarter project, but we hope to one day soon!
The beauty of powder packets is that you can choose your flavor intensity. We recommend 16.9 fl oz / 500 ml (typical water bottle size).
It can hold 18 oz of water.
Yes. No paint, no plastic - just stainless steel, food-grade silicone, and sustainably harvested bamboo.
Pledge $18 or more
Two boxes (6 packets each), choose one flavor. We won’t tease you with thank you notes and the like. We know why you’ve come, and we like you, so we’ll also give you a customized Everly carabiner to clip those stylish packets onto your bottle, save some plastic bottles, and carry them to the ends of the earth.Estimated delivery:Only ships to: United States
Pledge $23 or more
Three boxes, one of each flavor (Pomegranate Maqui Berry, Peach Mango, Green Tea Passion Fruit) plus the carabiner. Overwhelm your water with deliciousness for 18 days of beverage bliss. Try all three flavors, then pick your favorite for when these bad boys go on sale.Estimated delivery:Only ships to: United States
Pledge $38 or more
DOUBLE VARIETY PACK:
Six boxes, two of each flavor, plus the carabiner. More than a month’s worth of drinkable deliciousness (or, just enough for the best night of your life).Estimated delivery:Only ships to: United States
Pledge $60 or more
Three boxes, one of each flavor (like the VP), carabiner, and our Everly branded bottle. No paint, no plastic - just stainless steel, food-grade silicone, and sustainably harvested bamboo.Estimated delivery:Only ships to: United States
Pledge $70 or more
HQ HYDRATION PACK:
Twelve boxes, four of each flavor, for you and your co-workers to stay happy and hydrated. Bring your own bottle to work, add in some Everly, and save yourself from the dry, papery taste of those water cooler cups.Estimated delivery:Only ships to: United States
Pledge $99 or more
Six boxes, two of each flavor (like the DVP), carabiner, bottle, two slick die-cut stickers, a limited edition Everly t-shirt, and an invitation into our inner circle of supporters that gets exclusive and early access to company updates, unique content, and samples of our new flavors before they’re sold in stores.Estimated delivery:Only ships to: United States
Pledge $155 or more
All the good of the Swag Pack, plus a six month subscription of Everly (2 boxes of each flavor, 6 total per shipment) delivered to your door every other month (that’s 18 boxes shipped over six months).Estimated delivery:Only ships to: United States
Pledge $200 or more
6 backers All gone!
Water isn’t the only thing that goes well with Everly. In addition to the Swag Pack, we’ll be skyping with up to 8 backers (21+) to design one original Everly cocktail to their taste. We’ll compile the recipes into a book, send book copies to these backers, and offer an e-book for free to the public.Estimated delivery:Only ships to: United States
Pledge $300 or more
8 backers All gone!
In addition to the Swag Pack, the Everly team will be hosting a multi-course dinner in Nashville for the backers in this tier to celebrate the completion of our Kickstarter. The dinner and drink menus are being designed by the chef of a top Nashville restaurant. We’ll host it at a long community table, open air, and share stories into the night. We can’t wait - join us!Estimated delivery:Only ships to: United States
- (30 days)