Share this project

Done

Share this project

Done
Goat story and shepherd's legacy inspired us to design something original, different and sustainable. GOAT MUG!
Goat story and shepherd's legacy inspired us to design something original, different and sustainable. GOAT MUG!
Goat story and shepherd's legacy inspired us to design something original, different and sustainable. GOAT MUG!
10,617 backers pledged $458,071 to help bring this project to life.

About this project

GOAT MUG: original goat story crafted into a coffee mug project video thumbnail
Replay with sound
Play with
sound

GOAT MUG: original goat story crafted into a coffee mug

$458,071

10,617

If you love coffee as much as we do, we're sure you would LOVE to be able to drink it anytime anywhere. And so would we! That is why we decided to make a coffee mug that is practical and sustainable, but is also a fashion accessory and tells the primeval story of coffee.

Its most obvious feature is definitely its shape which resembles the goat´s horns but it also helps you drink that last sip of your coffee and makes you look good.

We designed a special holder with leather touch which simply turns into a coffee mug stand so you can easily keep the Goat mug on your desk.

Also, Goat mug comes with a set of two straps (short and longer part combine in to one), so you can simply attach it to your bag or just let it fall across your shoulder. This way you can carry your books or bags and talk on the phone while carrying your coffee around.

Goat mug is 100% leak proof so don't worry about getting coffee stains on your jeans. It s also safe for your health because it is BPA FREE.

Since you are on-the-go kind of person, we made your life easier by making the Goat´s lid so user friendly, you can easily open and close it with only one hand.

 Here's a look inside the Goat mug. It's shape makes it simple to clean.

We designed a beautiful packaging to deliver your Goat mug in style. It can then become a perfect storage place for your fresh coffee beans.

We would love for more coffee lovers to learn the real story about coffee as much as we would love all of them to be stylish and eco-friendly while drinking their coffee wherever and whenever. That is why we would appreciate you backing our project. Surely, there will be more coffees enjoyed if we manage to make our dream come true.

Help us share our project among other coffee lover out there

Awards structure:

The first stretch goal is an idea we got from our backer Tamara. If we manage to raise $60,000 we will offer everyone a new colour option of the Goat mug - the PANTONE COLOUR OF THE YEAR: MARSALA. Let's do it!

The second stretch goal is out! If we manage to raise $250,000 we will offer a new reward: HEMP EDITION Goat mug - for all those on the relaxed side of fashion.

 Never. Enough. Coffee. You asked for big, we're giving you GRANDE. Third streth goal is set to $350,000! Can we do this together?

If all goes according to our plans, we will be shipping out products already in second half of February. Let's do this together!  

Design of the GOAT STORY Coffee mug was done by design studio Desnahemisfera in cooperation with MyEqua.

Risks and challenges

Our team has lots of experience with product design, production and tooling processes. We believe that being well prepared, expecting the unexpected and having a back up plan is what makes us trustworthy.

Since the design of the Goat mug is so different from all other coffee mugs out there, we had to pay special attention to finding the right producers that will enable the production of the Goat mug to run as smoothly as possible. We spent almost a year arranging and optimising all steps in production line. We already financed some parts of necessary tooling, but we need your support in order to finalise all the details and missing parts.

We want to be 100% honest with our customers and will keep you up to date with EVERYTHING. Every bit of change will be posted in our updates section, so you'll always know how far in production or in the shipping process your Goat mug is.

Speaking of shipping... We got that covered too, so you don't have to worry about anything, just sit back and get Goat mug delivered to your door.

Learn about accountability on Kickstarter

Support this project

  1. Select this reward

    Pledge $3 or more About $3

    THANK YOU for believing in GOAT STORY! Your support means a lot to us and we wanna thank you by sending you a virtual booklet of Goat story. It’s filled with our love for coffee, beautiful photos and even some behind the scenes footages of our campaign preparations.

    Less
    Estimated delivery
    24 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Reward no longer available

    Pledge $20 or more About $20

    GOAT MUG
    EARLY BIRD LIMITED SPECIAL
    Early supporters get special benefits! We’re offering first pieces for amazing price. Choose between black or white Goat mug.

    + reusable and stylish packaging
    + free shipping!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 150 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Reward no longer available

    Pledge $25 or more About $25

    GOAT MUG with leather straps
    EARLY BIRD LIMITED SPECIAL
    Fancy the set of real leather straps with your Goat mug? This early bird
    opportunity includes Goat mug and the leather straps. So you’ll never have to
    ask another person to help you carry your stuff while having your coffee again.
    Choose between black or white Goat mug.

    + reusable and stylish packaging
    + free shipping!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 150 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $25 or more About $25

    GOAT MUG
    FOR TRUE COFFEE LOVERS
    Missed an Early bird? No worries, we have more of beautiful Goat mugs waiting
    for you to get them. Have you already chosen your favourite colour?

    + reusable and stylish packaging
    + free shipping!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    303 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge $25 or more About $25

    GOAT MUG with leather straps

    EXTRA - EARLY BIRD
    Due to great success of the first 150 early birds, we decided to offer you extra 150 pieces at the same price!

    + reusable and stylish packaging
    + free US shipping

    Less
    Estimated delivery
    Ships to Anywhere in the world
    2,817 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge $25 or more About $25

    GRANDE GOAT MUG with leather straps

    New option for the GRANDE coffee drinkers. The big brother to the original Goat Mug in 16 oz. size. Will be available in BLACK, BROWN and MARSALA colour - you'll be able to choose the colour in the survey after the end of campaign.

    Delivery in April 2015.

    + reusable and stylish packaging
    + free US shipping

    Less
    Estimated delivery
    Ships to Anywhere in the world
    3,354 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $30 or more About $30

    GOAT MUG with leather straps
    FOR TRUE COFFEE LOVERS
    A perfect set: Goat mug + leather strap.

    + reusable and stylish packaging
    + free shipping

    Less
    Estimated delivery
    Ships to Anywhere in the world
    673 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge $33 or more About $33

    GOAT MUG HEMP EDITION

    Goat mug in a creamy mocha colour with a holder covered in hemp textile with the hemp textile straps to carry your Goat mug over your shoulder.

    For all those on the relaxed side of fashion.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    228 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  9. Reward no longer available

    Pledge $40 or more About $40

    A perfect set of two Goat mugs. Only for true coffee lovers!

    + reusable and stylish packaging
    + free shipping

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 150 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  10. Select this reward

    Pledge $50 or more About $50

    A perfect set of two Goat mugs and two leather straps. Only for trough coffee lovers!

    + reusable and stylish packaging
    + free shipping

    Less
    Estimated delivery
    Ships to Anywhere in the world
    2,440 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  11. Select this reward

    Pledge $50 or more About $50

    Fancy a really UNIQUE Goat story coffee mug?
    Choose the colour, and we will engrave the KICKSTARTER logo on it.
    You will also get a specially designed T-shirt.
    This is a really limited option.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 99 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  12. Select this reward

    Pledge $200 or more About $200

    DISTRIBUTOR PACK: 10x Goat mug with leather straps + reusable and stylish packaging.

    Interested in working with us longterm? Support our campaign by choosing the distributor pack and get in touch with us.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    136 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  13. Select this reward

    Pledge $250 or more About $250

    PERSONALISED 10-PACK: 10x Personalised Goat mug with leather straps + reusable and stylish packaging.

    How about getting yourself and your colleagues 10 personalised Goat mugs with your own logo or quote. Sounds like a VIP Goat edition to us.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    52 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  14. Select this reward

    Pledge $2,000 or more About $2,000

    ENTREPRENEURSHIP COACHING
    Our team has successfully launched a number of projects already and we’re
    excited to share our knowledge and experience with you. Expect a session of
    creativity, number of ideas and business consulting. Let’s make your project come
    alive as well!

    Less
    Estimated delivery
    Limited 1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (30 days)