Share this project

Done

Share this project

Done
Vintage glamour for the modern girl! Charm Patterns is a new indie line from international sewing starlet Gretchen "Gertie" Hirsch.
Vintage glamour for the modern girl! Charm Patterns is a new indie line from international sewing starlet Gretchen "Gertie" Hirsch.
827 backers pledged $35,063 to help bring this project to life.

About this project

Charm Patterns by Gertie project video thumbnail
Replay with sound
Play with
sound

$35,063

827

The logo!
The logo!

Charm Patterns by Gertie is a new line of independent sewing patterns that brings real vintage glamour to the modern dressmaker. You may already be familiar with my patterns, books, and fabrics, and now I'm excited to create a new collection of pattern designs from the ground up, all inspired by classic Hollywood starlets, pin-up queens, and glamour girls. I will debut the line with two gorgeous new designs available in both print and PDF options. 

The Halter Dress
The Halter Dress

The first two designs are both inspired by two iconic examples of midcentury glam: a fit-and-flare halter dress and a shapely peasant blouse. The halter dress has gathered straps that can be worn three ways: traditional halter, crossed in front, or tied at the lower back for a strapless look. (The trick is that the shaped straps are inserted into a special diagonal seam near the princess lines on the front bodice!) This design was directly inspired by a vintage dress I own, the perfect Hawaiian halter dress with a full skirt. Special techniques included with the pattern are underlining a bodice for stability, using spiral steel boning, and inserting a waist stay. 

The Inspiration: '50s Hawaiian Shaheen Dress
The Inspiration: '50s Hawaiian Shaheen Dress

 

The Peasant Blouse
The Peasant Blouse

The blouse is an elusive design: a flattering peasant top that is fitted through the waist rather than blousy. The elastic at the neckline and armholes make the blouse comfortable to wear, and the midriff princess seams give it waist definition. Wear it to a music festival with snug pedal pushers like Dita Von Teese, or go classic Hollywood and pair it with a full circle skirt and high heels. 

The Inspiration
The Inspiration

Both patterns will come in size range 2-16 (similar to my book patterns, which are comparable to US ready-to-wear sizes) and will include separate cup sizes up to a DD cup. When drafting my patterns, my priority is providing a vintage silhouette, which means the perfect amount of ease for each design. 

I’m excited to be able to hand select my collaborators, like genius illustrator Gemini.H. I’ve been obsessively watching her on Instagram, and I think her work is a revelation, whether she’s painting Dita Von Teese, Dolly Parton, or classic Dior designs. 

Illustration of DIta Von Teese by Gemini.H
Illustration of DIta Von Teese by Gemini.H

 Social media will be a huge part of Charm Patterns. My recent sundress sew along was a smashing success, with over 3500 participants on Facebook. I will lead similar sew alongs for Charm Patterns, so that home sewists have support and encouragement each step of the way. Should I receive additional funding, my stretch goal is to start Charm School, a series of online video courses to assist you in the sewing of each pattern. 

 I love the idea of bringing a bit of glamour back to home sewing with a line of patterns that are very feminine and classic. I can’t wait to dream up future designs: sexy sheath dresses, perfectly tailored coats, and even sophisticated vintage-style lingerie. I hope you’ll join me!

Risks and challenges

The biggest challenge for this project will be releasing the designs this summer. Many different phases of the project need to come together smoothly: illustrations, grading, pattern testing, technical editing, and printing. My goal is to release the patterns this August, but of course there is always a chance that unexpected delays could push the launch back. Once the project is fully funded, I will be operating under an accelerated schedule to release the patterns on time. I will keep backers updated on the production of the patterns!

Luckily, all the other factors are in place to ensure the success of Charm Patterns: a built-in social media following, an experienced team, a detailed budget, and production plan.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support this project

  1. Select this reward

    Pledge $5 or more About $5

    My undying gratitude and fond thoughts

    Small contributions matter too! Even if you can only give $5, I will be eternally grateful that you helped make Charm Patterns a reality.

    Less
    Estimated delivery
    1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge $10 or more About $10

    Thank You email from Gertie

    A thank you email from Gertie, with a sneak peek of one of the gorgeous pattern illustrations by Gemini.H

    Less
    Estimated delivery
    1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge $15 or more About $15

    Thank You postcard signed by Gertie

    Thank you postcard signed by Gertie printed with one of Gemini’s gorgeous pattern illustrations.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    11 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $20 or more About $20

    Printed Peasant Blouse Pattern

    My new '50s-inspired peasant blouse pattern, beautifully printed and signed by Gertie

    Less
    Estimated delivery
    Ships to Anywhere in the world
    135 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge $24 or more About $24

    Printed Halter Dress Pattern

    My new '50s-inspired halter dress pattern, beautifully printed and signed by Gertie

    Less
    Estimated delivery
    Ships to Anywhere in the world
    70 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Reward no longer available

    Pledge $26 or more About $26

    Signed Gertie's New Fashion Sketchbook

    Signed copy! For Gertie’s New Fashion Sketchbook, Gretchen Hirsch teamed up with illustrator Sun Young Park to reinvent traditional figure templates—known as croquis—for the 21st century. Instead of the unnaturally skinny, tall, and frequently off-balance croquis the fashion industry has been sketching on for decades, this game-changing alternative presents hundreds of realistically sized and proportioned female forms in balanced, lifelike poses. In addition, Park has rendered the croquis with multiple tracing lines, allowing the sketcher to follow the lines that most accurately reflect the body shape desired. Also included are an overview of the design and sketching process and a visual history of garment component styles, all to make it easier to create fashion sketches for women of all shapes and sizes.

    Less
    Estimated delivery
    Ships to Only United States
    Reward no longer available 8 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $30 or more About $30

    PDF Pattern Bundle

    Receive downloadable PDF versions of the two debut Charm Patterns: the peasant blouse and the halter dress, along with a thank you email from Gertie.

    Less
    Estimated delivery
    180 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge $40 or more About $40

    Printed Pattern Bundle

    Receive printed versions of the two debut Charm Patterns: the peasant blouse and the halter dress, both signed by Gertie.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    379 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  9. Reward no longer available

    Pledge $80 or more About $80

    4 Yards of Gertie Beach Border Print

    4 yards of the popular, now-discontinued beach border print from Gertie's fabric line! This is a 43" wide cotton sateen, printed with beach umbrellas and frolicking pin-up girls on a blue polka dot background.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 10 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  10. Reward no longer available

    Pledge $100 or more About $100

    Fabric and Pattern Bundle

    Signed halter dress pattern with 4 yards of Gertie’s now-discontinued Berries & Roses Swiss Dot in Aqua

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 19 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  11. Reward no longer available

    Pledge $150 or more About $150

    Skype Sewing Session

    45 minute Skype sewing session with Gertie. Have your fit and construction questions answered (or just gossip over a cup of tea)!

    Less
    Estimated delivery
    Reward no longer available 6 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  12. Select this reward

    Pledge $1,000 or more About $1,000

    Custom Dress Made by Gertie

    Gertie will make the halter dress in the fabric shown in the video, in your size (size range 2-18 US)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 0 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (21 days)