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$607
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All or nothing. This project will only be funded if it reaches its goal by .

By Fuzzy Logic
$607
pledged of $44,770 goal
backers

All or nothing. This project will only be funded if it reaches its goal by .

About this project

Once upon a time, in a sleepy little seaside town on the edge of a dark and mysterious forest in South Africa, a wonderful idea was brought forth into the world...

'Stories to Life' is Fuzzy Logic's first beautiful hardcover children's book that is brought to life using our own developed Augmented Reality app.

Inspired by classical Grimm's Fairy Tales and the beautiful forests in the Garden Route of South Africa, we are debuting this experience with the age old tale of Hansel and Gretel, and are well into production, having developed a successful prototype of the app, and a set of finished pages for the book.

Twelve pages of glorious illustrations and text in a 12 x 9 inch hardcover, 'Stories to Life - Hansel and Gretel' is a standalone book that children and adults can enjoy for years to come.

Unless you're a witch of course, in which case we apologise for the happily ever after. :(

 

 

 

 

 

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Companion to the book that will magically bring Hansel and Gretel to life, the mobile app will be free to download as part of your rewards from the Google Play and Apple App stores and work across tablets and smartphones.

Currently we have a working prototype that works with the first few scenes, and we want you to try it out! Just follow the instructions below:

1). For Android: Download and install the Android app by clicking the Google Play icon below.

 

For Apple: Click on the icon below to request the Test Flight iOS app from us. We pinkie promise not to spam you!

 

2). Once downloaded, open up the app, press play, and take a long look at either of the images below:

Page One - The cottage on the edge of the woods
Page One - The cottage on the edge of the woods

 

Page Three - Hansel leaves a trail of breadcrumbs...
Page Three - Hansel leaves a trail of breadcrumbs...

As you will see from the demo, using the latest augmented reality technology the app will allow you to look at each illustration in the book and watch it turn into a 3D animated world that tells the story of that scene.

Each scene is painstakingly crafted by taking the original illustration, cutting it up into individually painted elements (called "sprites"), assembling them in a 3D scene and then "rigging" and animating each to breathe life into them. This whole scene then gets taken into the game engine where we use shaders to achieve the unique look and various effects such as reflections in the water, lens flares and other elements to add dynamism, and custom made particle systems to add depth and turn it into a living little world.

 

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Come and meet our two little adventurers, their mum and dad, and finally the not-so-sweet Witch of the Gingerbread House!

 

 

 

 

 

 

 

The team at Fuzzy Logic are fastidious about quality and we also take hardiness for small hands very seriously!

Not only are we delivering quality storytelling through a classic tale, but we are also delivering quality software straight to your device, which means that the product we want to make for you is going to require more than just a few breadcrumbs... 

 

 

 

 

  

 

 Fuzzy Logic is an independent gaming studio based in George, South Africa, run by a core development team with an average of 10 years development experience in the UK video games industry. Specialising in augmented reality, we are an inquisitive bunch, always fiddling around with new platforms, and finding new ways of solving old problems. We have a very mindful teamwork culture, and always strive to uplift one another in our work and idea generating.

Managing Director: Jason Ried

With a background as a producer at Eidos & Disney Interactive UK, Jason has been responsible for multi-million dollar revenues on chart topping titles across the world, like award winning Split Second, Championship Manager, and Disney Universe. When he's not managing the team at Fuzzy Logic, he's managing his kid team of two at home.

Programming Lead: Etienne de Villiers

Etienne has been creating interactive experiences for over 10 years and has worked at some of the top multimedia and game development companies in South Africa and the UK. From early flash games to AAA console games such as Disney Universe, to chart topping games such as Soccer Moves, he understands that it is all about crafting experiences that feel both instantly intuitive and fun. As the lead programmer at Fuzzy Logic, he has helped grow the company from small beginnings five years ago to one of the leading mobile development companies in SA.

Art Lead: Thea de Klerk 

The studio's harridan of visual OCDness, Thea has worked in multiple areas of the entertainment world. From international print campaigns and film work, to augmented reality and gaming, she strives to inspire and to create. Having a particular penchant for children's literature, puppets, and animation, she takes on the role of writer and art director for Stories to Life. Beyond that she has assumed the guises of 2D animator, illustrator, concept artist, UI designer, oil painter, photographer and production designer, and has dabbled in many other strange hobbies in her 8 years in the industry, some of which includes taxidermy, cosplay, and origami.

VFX Lead: Pappy Onwuagbu

With more than 5 years of experience in concept art and VFX, Pappy is a highly adaptive and methodical artist, with key skills in problem solving, aesthetic direction, generating beautiful UI workflows, and coming up with multiple approaches to an idea. Having worked in AR with Fuzzy Logic since it first began, he is well versed in creating something from nothing, then adding those final touches to make it shine.

Background Artist: Andrea du Plessis 

Unicorn of illustration, Andrea is a stop motion artist that delves into multiple styles of illustration- from delightful backgrounds in videogames, to minimalist portraits. Having worked as a freelancer for multiple award winning brands, she has also previously contributed her incredible skills to a leading international toy manufacturing comapny, and has completed two quirky stop motion short films both handmade, shot, edited and published on her own.

VFX and Animation: Egbert Westra

With more than 10 years of experience in animation and visual communication, Egbert is a dynamic artist with a strong passion for creative excellence. Having worked as an independent contractor, he is highly adaptable to a diverse range of projects. Among other things, his work has covered physical science, medical science and explainer animations, TV show packaging, commercials, brand identities, live show visuals, music videos and mobile applications. 

We're looking to take 'Stories to Life' further, by creating a division called 'First Edition' here at Fuzzy Logic, where we can keep on developing and bringing more and more children's books and bring them to life.

We want to partner with artists and authors, and as technology improves, keep the magic of both augmented reality and paper literature going for years to come.

 

 

 

 

 

 

Fuzzy Logic would like to thank:

Matthew Lottering for being a wonderful ideas generator

Rob van Zyl for precious Kickstarter advice

Our incredible work colleagues who gave life to the project, and family and friends who have supported us along the way!

Thanks to PrintNinja for their wonderful 5% print discount!
Thanks to PrintNinja for their wonderful 5% print discount!

 

 

 

 

Risks and challenges

The single biggest problem is that we don't get the backing we need: this will surely result in our dream withering and dying a quick painful death (cue puppy eyes and trembling lips).

However, we are sure you are way too lovely to let that happen, in which case it will be all up to us to make sure we deliver.

So what could possibly go wrong? Well...

App development is tricky and Augmented Reality is even trickier. Luckily we've been doing both for over 5 years, and we know what is required to get a successful AR app out the door. You can try out the Stories to Life prototype app to see that we know how to make it work, but if you've heard of the 80/20 rule you'll know that finishing the app is going to take quite a bit more time. Hence the timeline and budget detailed above.

With printing there is always the challenge of getting accurate colour reproduction. However we'll work closely with the very experienced and excellent Print Ninja to make sure this comes out just right.

Unfortunately we haven't figured out a way yet to teleport physical products, so we'll have to rely on good old shipping to get your book to you. Working with Print Ninja is the best way we know to get the books to you in as timely and cost effective way as possible. We can't however do anything about potential tornados, hurricanes, earthquakes or shady political moves that may hinder your delivery.

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    Peckish Sparrow

    A Digital pdf copy of 'Stories to Life: Hansel & Gretel' as well as a download of the 'Stories to Life' Augmented Reality App

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    Early Sparrow catches the Worm!

    Early bird access to a beautifully printed 12" x 9" Hardcover Edition of 'Stories to Life: Hansel & Gretel'

    Includes:
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    Hungry Sparrow

    A beautifully printed 12" x 9" Hardcover Edition of 'Stories to Life: Hansel & Gretel'

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    Extra Hungry Sparrow

    A beautiful 17" x 13" screenprinted poster of a 'Stories to Life: Hansel & Gretel' scene

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    Double Hungry Sparrow!

    2 beautifully printed 12" x 9" Hardcover Edition of 'Stories to Life: Hansel & Gretel'

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    Ravenous Sparrow

    Three beautiful 17" x 13" high quality prints of 3 'Stories to Life: Hansel & Gretel' scenes.

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    Pledge £1,000 or more About $1,248

    ULTRA HUNGRY RAVENOUS SPARROW!!!

    An adventure packed week with the Fuzzy Logic team in the Garden Route, South Africa, where you can learn about the Augmented Reality process and try out the Hololens.

    - Stay in the quirky house of Fuzzy Logic's Art Lead, Thea, where she will personally chauffeur you to see Knysna Forest Elephants, monkeys, and other South African wildlife, and get to explore local Garden Route secrets not accessible to tourists.

    - Discover the Outeniqua forest that inspired the 'Stories to Life: Hansel & Gretel' environments, and take a dip under a natural waterfall!

    - Have your own personal 'Stories to Life' Hardcover Edition signed by the team, with a personal drawing of your choice drawn by our Art Lead, Thea.

    (FLIGHTS NOT INCLUDED)

    Includes:
    • 7 days with the Fuzzy Logic Team
    • VIP Treatment
    • Team Signatures
    • Close Up encounter with Knysna Forest Elephants
    • Personal Chauffeur
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