FREITAG lab

Zurich, Switzerland

In 1993, our founders Markus and Daniel Freitag were looking for a functional, water-repellent, and robust bag to hold their creative work. Inspired by the multicolored heavy traffic that rumbled through the transit intersection in front of their flat, they developed a messenger bag from used truck tarpaulins. The bags took shape in the living room of their shared apartment––each one recycled, each one unique.
Since then, we have been giving truck tarps new life as functional bags and...

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Katharina
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Bianca
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dacecave
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Matthew Schulman
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Christoph Wilm
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