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The story of the world's favorite noodle soup and the impact of Vietnamese cuisine on the world.
260 backers pledged $11,183 to help bring this project to life.

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Phocumentary - a documentary about phở project video thumbnail
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$11,183

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The Story

Phở is the delicious Vietnamese comfort food taking the world by storm. With a new phở restaurant popping up seemingly every week in the United States, we wanted to know the story behind this simple, yet complex dish.

Pho - The noodle soup taking over the culinary world.
Pho - The noodle soup taking over the culinary world.

As we began our investigation we found that phở's history closely mirrors the complicated history of it's homeland - Vietnam.

It is believed that phở was born during the french colonial rule of Indochina and subsequently evolved in the 20th century into a dish whose official preparation and ingredient list became as divided as the country itself.

After the Vietnam war (The American War as it's known in Vietnam), roughly 2 million Vietnamese fled their home, spreading across the globe and taking phở with them. 

Many Vietnamese decided to open restaurants as a way to plant their roots and build a life in their new countries. This exposed people across the globe to a new type of comfort food - phở.

Aaron Le's family immigrated to Denver, CO and started Pho 95
Aaron Le's family immigrated to Denver, CO and started Pho 95

Now, just as the Vietnamese have adapted over generations to their new homes, phở has evolved and adapted to it's surroundings. We see this with the emergence of new fusion dishes like pho dumplings, pho burgers, and a cult-like subculture that's taken on a life of it's own.

Phở's rich history is what's pushed our original idea for the Phocumentary to evolve into a concept that will include not only the origin story of phở but also the story of the resilience of the Vietnamese people and their creativity in adapting to any situation thrown their way.

That's why we've come to Kickstarter. So we can tell the full story of Phở and show the impact of Vietnamese history, culture, and cuisine on the world. 

It's a story that can't simply be told, it has to be shown.

Rewards

We've got some great rewards for you guys! Our personal favorite is the poster (designed by Yao Yu) and blu-ray combo package. Of course, we also love the private screening at your favorite phở restaurant! 

Artwork by Yao Yu
Artwork by Yao Yu

We appreciate any amount that you can afford to donate to the campaign which is why we've made it so that everyone who donates $5 or more will receive a digital copy of the final film!

We're excited to announce new rewards! 

New Reward #1

The first new reward is a $25 level reward that includes a custom wooden 'Phocumentary' chopstick set, a porcelain soup spoon, and a pho recipe card! 

New Reward #2 

Your choice of two different shirt designs or a unisex tank top design. You can get one of these awesome shirts by backing at the new $40 reward level or by simply adding $40 to your existing pledge!

New Reward #3

Chasing Phở book! Part photo book, part cookbook, and part travel journal. Chasing Phở will feature photos, recipes, and essays from our journey from north to south Vietnam in June.

Who Are These Crazy Guys?

Freeman is a curiosity driven Storyteller and Entrepreneur with a decade of experience in multimedia publishing and digital marketing. For the past two years he's been creating content for various startups.

Curtis graduated top of his class at the Culinary Institute of America and has spent the past five years as a successful Personal Chef. Recently he Co-Founded Rogue Food Works in Denver, CO.

We're trying to be as transparent as possible about the creation of this film so we'd love to have you follow along at our Blog or on Instagram and Facebook.

Risks and challenges

Challenges are inevitable in the creation of a documentary but we've already started filming and are committed to finishing this project either way.

We believe we've set a budget that will give us the flexibility needed to complete the project. If we're able to raise more than our goal we'll put those funds towards expanding the scope of the film and speeding up post-production.

We've limited the number of physical rewards we need to fulfill and have already found the companies that we will be working with to fulfill posters and blu-ray dvds. Most of the other rewards are experience based rewards because we honestly believe those are the best rewards for makers and the most rewarding for backers.

Thanks again for helping us make this film a reality!

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Support

  1. Select this reward

    Pledge US$ 5 or more About US$ 5

    DIGITAL COPY + FILM CREDIT
    Everyone who backs at $5 or more receives a digital copy of the film and their name in the credits of the film.

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    Pledge US$ 10 or more About US$ 10

    PRIVATE Q&A
    A week after we've sent out digital copies we'll host a live online Q&A to answer your questions about the film.
    (Also includes the digital download and film credit.)

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    Pledge US$ 15 or more About US$ 15

    POSTCARD FROM VIETNAM
    When we go to Vietnam in June we'll send you a postcard with a personal thank you message!
    (Also includes the digital download, Q&A, and film credit.)

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    Pledge US$ 25 or more About US$ 25

    AUTOGRAPHED POSTER
    We'll send you a beautiful autographed poster with original artwork by Yao Yu.
    (Also includes the digital download, Q&A, and film credit.)

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    Pledge US$ 25 or more About US$ 25

    CUSTOM CHOPSTICK SET
    We'll send you a custom pair of wooden 'Phocumentary' chopsticks, a porcelain soup spoon, and recipe card with our favorite pho recipe.
    (Also includes the digital download, Q&A, and film credit.)

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  6. Select this reward

    Pledge US$ 30 or more About US$ 30

    BLU-RAY
    You'll receive a high definition copy of the film on a blu-ray dvd with box art by Yao Yu.
    (Also includes the digital download, Q&A, and film credit.)

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  7. Select this reward

    Pledge US$ 40 or more About US$ 40

    T-SHIRT OR TANK TOP
    Choose between two different t-shirt designs or a unisex tank top design. We will send get your shirt size and design preference once the campaign ends.
    (Also includes the digital download, Q&A, and film credit.)

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    6 backers
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  8. Select this reward

    Pledge US$ 40 or more About US$ 40

    CHASING PHO BOOK
    Part photo book, part cookbook, and part travel journal. Chasing Pho will feature photos, recipes, and essays from our journey from north to south Vietnam in June.
    (Also includes the digital download, Q&A, and film credit.)

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    18 backers
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    Pledge US$ 50 or more About US$ 50

    AUTOGRAPHED POSTER + BLU-RAY
    Woah! You'll receive a beautiful signed poster with original artwork by Yao Yu AND a high definition blu-ray copy of the film.
    (Also includes the digital download, Q&A, and film credit.)

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    Pledge US$ 60 or more About US$ 60

    POSTCARD FROM VIETNAM + AUTOGRAPHED POSTER + BLU-RAY
    You'll receive a postcard from us when we visit Vietnam in June, an autographed poster, and a high definition blu-ray copy of the film.
    (Also includes the digital download, Q&A, and film credit.)

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    Pledge US$ 85 or more About US$ 85

    ROUGH CUT SCREENING + POSTCARD FROM VIETNAM + CHASING PHO BOOK + BLU-RAY
    You'll receive a postcard from us when we visit Vietnam in June, the Chasing Pho book, a high definition blu-ray copy of the film, AND a rough cut screening of the film before anyone else sees it.
    (Also includes the digital download, Q&A, and film credit.)

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    Pledge US$ 100 or more About US$ 100

    ASSOCIATE PRODUCER CREDIT + AUTOGRAPHED POSTER + BLU-RAY + POSTCARD FROM VIETNAM
    You'll receive a postcard from us when we visit Vietnam in June, an autographed poster, a high definition blu-ray copy of the film, a rough cut screening of the film, and an opportunity to give us constructive feedback after viewing the rough cut.
    (Also includes the digital download, Q&A, and film credit.)

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    Pledge US$ 250 or more About US$ 250

    ASSOCIATE PRODUCER CREDIT + AUTOGRAPHED POSTER + BLU-RAY + SKYPE FROM VIETNAM
    You'll receive an autographed poster, a high definition blu-ray copy of the film, a rough cut screening of the film, an opportunity to give us constructive feedback after viewing the rough cut, and a 30 minute Skype Call while we're in Vietnam in June.
    (Also includes the digital download, Q&A, and film credit.)

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    Pledge US$ 500 or more About US$ 500

    EXECUTIVE PRODUCER CREDIT + AUTOGRAPHED POSTER + BLU-RAY + POSTCARD FROM VIETNAM
    You'll receive an autographed poster, a high definition blu-ray copy of the film, a rough cut screening of the film, a 45 minute call to give us constructive feedback after viewing the rough cut, and a 30 minute Skype Call while we're in Vietnam in June.
    (Also includes the digital download, Q&A, and film credit.)

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    Pledge US$ 1,500 or more About US$ 1,500

    PRIVATE SCREENING AT YOUR FAVORITE PHO RESTAURANT + EXECUTIVE PRODUCER CREDIT + AUTOGRAPHED POSTER + BLU-RAY + POSTCARD FROM VIETNAM + SKYPE FROM VIETNAM
    This is the ultimate package! Here's what's included: An autographed poster, a high definition blu-ray copy of the film, a rough cut screening of the film, a 45 minute call to give us constructive feedback after viewing the rough cut, a 30 minute Skype Call while we're in Vietnam in June, AND we will work with your favorite pho restaurant to arrange a live screening of the film at their location. Curtis and Freeman will even fly out to the screening! (U.S. ONLY)
    (Also includes the digital download, Q&A, and film credit.)

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Funding period

- (30 days)