Books du Jour
Books du Jour
"Books Du Jour" is a weekly TV series about books and authors broadcasting on NYC LIFE 25. We are moving to PBS and need your help.
"Books Du Jour" is a weekly TV series about books and authors broadcasting on NYC LIFE 25. We are moving to PBS and need your help. Read more
The Campaign and the Target
We are seeking $30,000 to take our weekly literary TV program, “Books du Jour,” nationwide on PBS.
What is Our Program?
“Books du Jour” is a weekly literary TV series about books and the people who write them, currently broadcasting in the North-East on NYC LIFE 25, Fridays at 11:30 pm. It is a co-production between NYC Media and Altered Ego Ent. “Books du Jour” has a simple premise: each week, the host, Frederic Colier, invites three authors to lunch in one of New York’s finest restaurants to talk about books, the world, and of course life. “Books du Jour” covers all genres of books and types of writers, even self-published ones. We have grown tremendously since our modest beginning and want to keep on growing.
To see what we have been able to produce, click on picture below.
How Does PBS Work?
As a result of the strong interest in our program, its growing ratings and high production value, we have been accepted for syndication by American Public Television (APT), one of the three national distributors of programs for PBS affiliates, for a 12-episode season starting early 2015. Because our program falls under the life-style category, it is not eligible to receive licensing fees. In other words, we have to raise money to pay for our broadcasting fees, closed-captions, various delivery formats, and data storage units.
When we started our weekly literary TV program two-and-a-half years ago, we were baffled by the fact that in a country of 310 million people no weekly TV series encompassing fiction and non-fiction books actually existed. We set out to correct this enormous chasm to give our audience that clearly exits the opportunity to discover new and exciting books and authors.
Our “Books du Jour” did not start as the large production that it has become. The series is the outcome of an older program, Book Case TV, which started with two people in a cluttered NY studio apartment, producing short one-on-one author interviews, which were then posted on YouTube. The segments were shot with a single camera, Iphones and still cameras.
Just six weeks after starting our venture, NYC LIFE offered us a TV deal. We ended up doing 34 x 30 mn episodes. Suddenly we had access to 20 million people in the NY Metro area. It did not take long to build word of mouth and get the attention of the publishing industry. The demand for interviews grew so fast that we had to rethink our strategy. Our one-on-one interviews were too limiting. “Books du Jour” was thus born from this successful program.
Our first season includes 12 episodes shot with five cameras, a full production team and high production value. Our partner, NYC Media, has been instrumental in the growth of the program by providing the entire logistic: from crew to post support and a successful marketing campaign in subway, buses, and taxis, while LIFE 25 contributed to our growing momentum by broadcasting and rerunning the episodes throughout the week.
Why Should You Support Us?
If you love learning and are an avid reader, and like romance, sci-fi, thrillers, science, literary fiction, sociology, history, memoirs, and so on, the chances of seeing your favorite authors on TV, unless he or she is someone already famous, are dismal. If you love to read and want the chance to get to know your favorite authors, here is your shot at them. Get them in your own living room or carry them around with your personal device.
What’s in it for You?
As first mentioned, starting early 2015, we have the opportunity to go national with a 2nd season of “Books du Jour.” To get there however we need your support. We have lots of new expenses to cover, closed-captioned, data storage, various broadcasting fees. For you support, we are offering a wide range of perks, including most recent book releases, tickets to the taping of our program, unique opportunities to lunch or have coffee with your favorite authors. We offer book trailers to promote your book online, and complete package assessments of your manuscript, if you are looking for to get published.
Here are some of the authors who are participating in our campaign. They will sit down with you for coffee for sure: Nicola Kraus and Emma McLaughlin, Chris Pavone, Amy Sohn, Rick Moody, Sheri Fink, Jeanine Cummings, Joan Silber, Alice Cohen, Lodro Rinzler, Allan Topol, Jackson Kaguri, Scott Turow, M J Rose, T. Jefferson Parker, Boris Fishman, George Prochnik, Kerry Zukus, Edie Meidav, Caroline Leavitt, Heather Terrell, Anne Korkeakivi, Raymond Khoury, Gwen Edelman, and the list may just get longer . . .
Finally, we are deeply grateful to the publishers who generously donated books for this campaign: Grand Central Publishing, a division of Hachette book Group, Da Capo Press, Verso, and Atria, a division of Simon and Schuster. Our personal Roll of Honor goes to Jean Hanff Korelitz, to whom we are particularly indebted.
Risks and challenges
We have already succeeded in getting our program off the ground, as it is already broadcasting in the North-East.
Our goal is to make our program accessible nationwide as clearly there exists a voracious reading audience across the country.
Should we fail at raising the funds, not only our hope to go national would be compromised, delayed for sure, but we will also be depriving the reading and book communities with wonderful opportunities to hear new voices. This program is good for everyone: authors, publishers, retailers, and of course the readers.
- (30 days)