About this project
Whether you're a downhill mountain biker, casual rider, or regular commuter, Formy grips are made for you. They absorb shock on rough terrain, reduce fatigue on long rides, and look great on every bike.
Formy was founded on the idea that product ergonomics are being held back by dated manufacturing technology. Through extensive research and development, it was discovered that designing grips using 3D scanning can improve user comfort and control, while manufacturing them using 3D printing can improve durability and color options. Now Formy has focused on producing the best grips available by leveraging advances in 3D scanning and 3D printing. This gives Formy bike grips many features that set them apart from conventional bike grips.
Formy grips are available in your choice of over 40 colorways. To see all of the color options available, visit FormyGrips.com/#Shop and select your color preferences from the drop-down menus.
With just two of your hand measurements, Formy can manufacture grips that will perfectly contour to your hands. If you have any sizing issues, send them back for a more suitable replacement.
When it comes to plastics, the more flexible a material it is, the less durable it is. This is why conventional grips wear out after only a couple seasons; in order for them to be squishy enough to be comfortable, they must be made of a material that wears out easily. So how can Formy bike grips be more durable than conventional grips without feeling hard?
The key is the unique lattice structure within Formy grips that can only be created with 3D printing. Whereas conventional grips are either solid material (durable, but not very squishy) or foam (squishy, but not very durable), Formy grips effectively have a solid exterior with a foam interior. This gives Formy grips the best of both worlds without compromise. In fact, since Formy grips can be made so squishy, they are made of an even harder (and more durable) material than conventional grips; you'd never guess by feeling them though!
Formy bike grips can be installed on any bike with “flat” handlebars, meaning that if your bike already has bike grips, Formy bike grips can be installed. They are even available in a shortened version for bikes with twist shifters. They are designed to be compatible with all adult hand sizes (from 63mm to 102mm across the knuckles) and they work excellently with biking gloves.
Design and testing of Formy grips is now complete. Your contribution to this campaign will allow Formy to scale up manufacturing and start selling grips. We will do that by purchasing additional 3D printers as well as parts and materials to set up an in-house manufacturing facility. Furthermore, your contribution will enable Formy to offer grips for a variety of products in the near future.
Rewards are manufactured and shipped on a rolling basis, so the earlier you back this campaign, the sooner your grips will be delivered. Once this campaign is completed, backers will receive a discount code that will allow them to configure their grips at FormyGrips.com/#Shop and bypass the payment screen when checking out.
Thanks to the following people and organizations for their generous support in developing and launching Formy. Without your help, Formy would not be where it is today.
- Kickstarter Backers
- Center for Innovation and Entrepreneurship at Virginia Tech
- Center for Innovation-based Manufacturing at Virginia Tech
- DREAMS Lab at Virginia Tech
- Digital Imaging and Archiving at Virginia Tech
- VT Knowledgeworks
- Robert McAden and his team at Rackspace
- Mitchell Lawfirm
- The Entrepreneurship Group at University of Virginia
- Alexis Ohanian
- Candee and Rich Van Iderstine
- Lois Bergert
- Scott and Sherry Walker
- Larry Fenske
- Christina Wise
- Bruce Ayliff
- Tyler Campbell
- Branden Coker
Risks and challenges
Sky here, founder of Formy. I took every effort to minimize risk passed onto my Kickstarter backers by minimizing and eliminating significant risks prior to the launch of this campaign. To accomplish this, I...
- completed design and testing of all Formy grips. There were many challenges in this process, but now that it is completed, Formy grips are ready for manufacture and sale.
- determined the best way to manufacture Formy grips through extensive prototyping.
- selected reputable suppliers who have assured continued availability and pricing of parts and materials.
- tested Formy grips with a variety of cyclists for over the past 1.5 years.
- created multiple secure back-ups of all Formy data including design files.
- contracted the services of a corporate law firm to create Formy, Inc. and ensure it's compliance with all federal and state law.
- contracted the services of a patent law firm to assess patentability and ensure Formy has the right to manufacture and sell this product.
- contracted the services of an accounting firm to implement good accounting practices and ensure Formy's compliance with federal and state tax codes.
- studied topics at university that are essential for developing Formy grips and operating Formy, Inc. such as human factors, additive manufacturing, and startup business theory. Human factors is the study of the way people interface with products and additive manufacturing is the study of 3D printing.
- applied a proven business model with which I am very familiar. I founded and currently operate Strapping Fellow, a business that designs, manufactures, and sells custom leather watch straps through an online storefront. Similar to Formy, Strapping Fellow is an e-commerce business that designs, produces, and sells a high-end, customizable, custom-fit interface between a person and their machine (a watch, in the case of Strapping Fellow). Now I'm taking everything I've learned from developing that successful company and applying it to Formy.Learn about accountability on Kickstarter
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