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Fallene Wells:  kickstarting my clothing designs from my sewing studio directly in your closet!
Fallene Wells: kickstarting my clothing designs from my sewing studio directly in your closet!
300 backers pledged $20,318 to help bring this project to life.

About this project

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$20,318

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The Modern Nouveau Collection by Fallene Wells

Fallene’s Modern Nouveau Collection, a new fashion line that takes a modern approach to the 1920s era, will update the fabrics, textures and styles of 1920’s fashion for today’s modern woman. With the launch of her collection, Fallene will continue her efforts to support the Denver, CO fashion scene by employing local personnel to assist in the project, from photographers and art directors to other area designers, seamstresses, pattern makers, and business consultants. The clothes will be developed and manufactured in Denver utilizing the skills of local industry and design professionals to ensure quality in addition to supporting the growth and viability of the local creative business community.

The fabrics chosen for this collection are luxurious herringbone, plaid, and cashmere wools, faux fur, velvet, and custom printed silk. The goal is to incorporate the luscious fabrics, prints, and textures from the 1920’s while keeping the silhouette modern and figure flattering for today's stylish woman. 

Your Contribution

With the help of Kickstarter backers we will be able to debut Fallene Wells’ signature collection in Spring 2012, which will also give back to the Denver fashion scene by supporting local industry and providing opportunities to other local designers and stylists. Your money will not just be helping to create new clothing designs, but will also employ a number of creative small business entrepreneurs in our local community. The capital raised will help make a huge impact on the developing fashion scene in Denver, and we want you to be a part of that result!

Where Will Your Money Go?

  • 12 patterns and production samples developed
  • Grade sizes from Small-Large
  • Produce multiple quantities and sizes of each design
  • Fabrics, labels, and notions
  • Custom silk fabric printing for blouse and dress
  • Photoshoots of each design for online sales and look book 
  • Line sheets to promote collection to potential buyers
  • My amazing Kickstarter video
  • Marketing and creative director; business consulting
  • The infamous Knickers as seen on Project Runway Season 9 
  • Full Length Knicker Trousers with side buttons and pockets
  • Faux fur Jacket
  • Charlie Chaplin inspired jacket with elbow patches, oversized collar
  • Draped side button skirt 
  • Custom printed silk dress with waist tie, sleeves, and rounded collar
  • Custom printed silk blouse with sleeves
  • Cropped jacket with bunched 3/4 sleeves
  • Tailored skirt with full flounce
  • Silk dress open back and tie
  • Wool skirt with side pleated insert  
  • Square neckline polk-a-dot silk dress with layered sleeve and full skirt


Help Fallene make fashion happen in Denver:

Fallene Wells is a prominent member of Denver's creative community and is known as a passionate style maven who’s setting the stage for the local fashion scene through her work as a designer, hairstylist, fashion show producer, and recent contestant on Project Runway Season 9. Check out her Project Runway profile by CLICKING HERE

She is a highly creative, high-energy individual, and has been designing clothes since 2007. At the heart of Fallene’s work is a desire to give back to the Denver fashion community. A well-known figure in the Denver scene, Fallene is always looking for ways to support and promote the city’s fashion industry; one of her driving goals is to help the creative small business community thrive. To that end, she shops local, raises money for area nonprofits, and is a volunteer committee member of the Denver Design Incubator, a local non-profit that helps educate and support indie designers in producing their collections.


About me: I’m a certified color specialist and hairstylist by day, and in my spare time I design clothing as well as plan and produce fashion shows that help support the local fashion community. I recently was featured on Project Runway Season 9 which helped to gain exposure for my fashion shows and my designs. I’m always looking for new ways to help the small business community in Denver by cross promoting, raising money for local small non-profits, shopping local, and helping inspire youth to go for their dreams. I thoroughly love everything that I do, but my life has become too hectic to produce any of my designs in multiple sizes and styles to sell in stores.

I was recently introduced to Jessica Montoya, a wonderful small business entrepreneur who has just launched COsewn, her own indie fashion development and production company in Denver. I immediately felt this would be a perfect match: I could help her establish her business in fashion production by having her produce my signature collection. It’s a Win Win for Denver designers and makers! VisitCOsewn.comto learn more about this collaborative fashion industry hub.

 Thank you so much for taking the time to check out my Project, and helping to make my dream of having a fashion line finally come true!

FAQ

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  1. Reward no longer available

    Pledge $10 or more About $10

    A personal thankyou for supporting my line and the Denver Fashion Community!

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    Reward no longer available 10 backers
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    Pledge $15 or more About $15

    Receive a copy of my new catalog and get listed on my website as a contributing sponsor!

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    13 backers
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  3. Select this reward

    Pledge $20 or more About $20

    Sticker and a thankyou on my Facebook Page

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    38 backers
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    Pledge $20 or more About $20

    Are you in Denver and want to see my collection up close? Come to my networking party at Tactile on Feb 17th check out my Facebook event for more details! http://www.facebook.com/events/373527165996952/

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  5. Select this reward

    Pledge $25 or more About $25

    Join us as we celebrate my newly produced collection at my launch party!! You will receive a catalog, admission to my invitation only party and you will be listed on my website as a contributing sponsor!!

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    Limited 23 backers
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  6. Reward no longer available

    Pledge $30 or more About $30

    You will be entered to win one of my designs, names will be pulled at my party on Feb 17th at Tactile!

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    Reward no longer available 5 backers
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  7. Reward no longer available

    Pledge $35 or more About $35

    Get a Free customized womens cut by Fallene at Voila Salon www.styleseat.com/fallenewells ,and have your name listed on my website as a contributing sponsor!

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    Reward no longer available 20 backers
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    Pledge $40 or more About $40

    A custom print Silk Scarf from the Modern Nouveau collection and mentioned on www.fallene.net on the Contributing Sponsor Page!

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  9. Select this reward

    Pledge $45 or more About $45

    Black Cloud T-shirt and listed on the Contributing Sponsor page on www.Fallene.net

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    35 backers
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  10. Select this reward

    Pledge $75 or more About $75

    A one of a kind Fallene hair accessory, a black cloud sticker and listed on the Contributing Sponsor page www.Fallene.net

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    22 backers
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  11. Select this reward

    Pledge $150 or more About $150

    A original signed fashion illustration, a black cloud sticker and listed on the Contributing Sponsor page on www.Fallene.net

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    7 backers
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  12. Select this reward

    Pledge $250 or more About $250

    Special limited award: One of the Modern Nouveau designs named after you, a signed sketch of that design and you will be listed on the Contributing Sponsor page www.Fallene.net

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    Limited 7 backers
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  13. Select this reward

    Pledge $300 or more About $300

    Denver Residence Only: Color/cut and fashion styling session with me at Voila Salon, check out my work at www.styleseat.com/Fallenewells

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    1 backer
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  14. Select this reward

    Pledge $500 or more About $500

    Your choice of one of the designs from the collection, and listed on the Contributing Sponsor page on www.Fallene.net

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    0 backers
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  15. Select this reward

    Pledge $1,000 or more About $1,000

    Have your name featured on the Modern Nouveau clothing tag, everyone that buys a design will know that you made it happen! You will also get the $500 reward and listed on the Contributing Sponsor page www.Fallene.net

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  16. Select this reward

    Pledge $2,000 or more About $2,000

    All the rewards and a lunch date with me if you live in Denver!

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Funding period

- (45 days)