Football as Football is a design exploration by six designers in Minneapolis, Minnesota imagining what American football team logos would look like as European football (soccer) badges, in four distinct styles. When we launched footballasfootball.com in late 2013, our team was overwhelmed by the enthusiasm and wonderful response we received, and we want to give Football fans everywhere a chance to have their own personal anthology of our passion project.
To celebrate finishing our final round of designs, we’re opening this Kickstarter campaign in hopes that we can publish a high quality, hard cover book containing every crest we illustrated during this project. Money raised from our kickstarter will be put towards making the book great as well as funding for future iterations/extensions of this project in the coming years. The possibility of other types of merchandise in the future will be greatly improved if this project is successfully funded.
About the Book
This limited, first edition book will be a 10" x 10" book with a hardcover. The hardcover will have a silky smooth finish with a foil stamp of our logo on the cover. We want the quality of this book to be outstanding. Each crest, 128 in total, will be printed on its own full page. The book will be approximately 80 pages. In addition to the badges we'll have information about the project. It will be printed in Minneapolis, Minnesota by award-winning printer Shapco, Inc. We’ve decided to do a 7-color printing process: CMYK process plus two metallic inks and a special neon green.
Our initial goal is to print 1,000 books priced at $50, with the ability to increase the number of books printed if we surpass our goal.
About the Other Rewards
You can now select one of our 128 badges to be printed on a t-shirt. You can select the size and color of the options we have available. We will be offering the shirts in men's and women's styles. Sizes and colors will be available once the project is funded. See FAQ for details.
Poster will be 18" x 24" on 100 lb stock. 7 colors including gold & silver metallics and neon green. The poster has all 128 badges created for the project.
Keep your book protected with our slipcase. This slipcase is pretty rad. We're using a thick black paper stock to form the slipcase with a thumb cutout. We'd also like to do a white foil stamp on the black paper of our Football As Football icon.
Your Name in Our Book
Have your name displayed in a special donors page in our book.
Plywerk Wooden Art Boards
8" x 8" wooden boards with the logo of your choice printed on it. To view examples go to http://www.plywerk.com/
Custom Designed Badge
We'll create a custom badge for you. See FAQ for details.
Dinner with Nikki
Love to talk about design and want to talk to one of our designers? Have dinner with Nikki! See FAQ for details.
Risks and challenges
In order to create a premium product we've selected a top notch printing team with Shapco. We hope to reach our goal to create 1,000 beautiful books. We have a full team behind fulfillment and will get orders out in a timely fashion. Because we want to create a premium product the book costs are high. Doing less than 1,000 books increases the price per book. We're hoping we can might our goal in hopes of creating a great book and some other merchandising opportunities.
We'll send you a set of questions to help inform us on what type of badge you're looking for. You'll receive initial design concepts and a second round of edits or tweaks. The vector badges will then be handed off to you in RGB, Pantone and CMYK color formats. Deadlines for each round of designs and completed project will be factored at the start of the project.
Dinner will take place in Minneapolis, Minnesota at a restaurant of your choosing. Dinner is included with this reward and the tab is capped at $1,000. Nikki's husband will be chaperoning the dinner and he's a prison guard, so don't get the wrong idea this is about talking design and fine dining. Dinner must take place by November 2014.
We are looking to offer sizes of S, M, L, XL, XXL. We want a variety of colors to choose from with white and gray being default colors that will for sure be an option. We ideally are looking to have a secondary team specific color to go with your badge. Final team specific colors will be determined after the project is funded.
POSTER + BOOK + SLIPCASE + NAME IN BOOK / 18" x 24" premium poster and book of all 128 badges. Free slipcase included. All donors at this level will see their names in a special illustration in the book.
SIGNED POSTER & BOOK + SLIPCASE + NAME IN BOOK + WOODEN ART BOARDS / 18" x 24" poster and book of all 128 badges both signed by the entire FasF team. All donors at this level will receive their names in a special illustration. Also have any 2 of your favorite badges printed on Plywerk wooden boards. See FAQ for details.