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Verbal is a new platform that will allow people to use many internet services through their voice using any kind of phone. Read more

Mexico City, Mexico Web
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Funding Unsuccessful

This project's funding goal was not reached on January 15, 2014.

Verbal is a new platform that will allow people to use many internet services through their voice using any kind of phone.

Mexico City, Mexico Web
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Flock

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About this project

Thanks to Verbal, millions of people that are currently not connected could get the benefits of the Internet using their voice and a regular phone line. Help us achieve this vision by gifting them a one-year subscription to Verbal and, in exchange, getting a cool symbol (T-shirt or USB wristband) so you can show the world that you helped us in our effort to bridge the digital divide. Below, you will find an overview of the main rewards, but if you want to try Verbal yourself or develop voice apps for our open platform, please make sure to check the complete list of rewards (on the right of this page).

The rewards.

Scroll all the way down to find a more detailed view of the USB wristband and the T-shirts.

Our challenge.

The digital divide remains a huge global issue -- especially in developing countries where only 6% of the population enjoy broadband access in their homes and only 19% in their mobile phones (source: ITU). This means that, overall, only 38% of the world population use the Internet.

Telecommunications infrastructure is a major cause for this problem. Nonetheless, the lack of computing devices and of basic abilities for the use of information technologies among those affected are just as important.

In these conditions, billions of humans around the world fall behind the rest of the population with regards to the economic, social and cultural benefits that the Internet affords.

There are some amazing projects out there tackling the digital divide. However, most of them focus on delivering new infrastructure, computers, or digital literacy programs. As such, they are hindered by steep curves of penetration, adoption and learning.

Wouldn’t it be possible to let people enjoy the benefits of the Internet more quickly and easily?

Our product. 

In contrast to the meager numbers in broadband penetration, the amount of people that have access to voice telephony is staggering: 29% percent for landlines and a whopping 96% for mobile. And that doesn’t even include public payphones!

In addition to that, recent advances in cloud computing and telephony, as well as in automatic speech recognition (ASR), open the possibility of delivering Internet access to billions around the world, using resources that a great majority already enjoys: a telephone and their voice!

This is what Verbal aims to achieve: to deliver internet services and content, through voice telephony, to potentially millions of users in many countries.

How does it work?

When a user dials Verbal the call is connected to one of our Amazon EC2 instances running an Asterisk communications server. These take care of all the computing processes, so that we spare for the user the need for a computing device. 

Then, using speech recognition technology -- we are currently working with CMU Sphinx, Wit.ai and Google's Web Speech API -- we convert the user's spoken words to text. From there, it works just like the regular internet: we can use that text to perform a search, send an e-mail, etc.

Finally, if the service returns a text (like a search result or an e-mail response) Verbal simply speaks it back to the user.

Verbal will be like embedding a virtual personal assistant -- such as Apple's SiriGoogle Now or Maluuba -- on every regular phone line!

Our prototype.

We started out building a proof of concept using off-the-shelf cloud telephony solutions (i.e. Tropo), which included information search using Wikipedia and an e-mail service using hard-coded addresses. Nonetheless, we quickly realized that our project would require a full ad-hoc development. That's why we decided to reach out for help on Kickstarter!

At this point, we have a functional prototype, in English language, of an information search service using Wikipedia. For this, we set-up our own cloud telephony system using Amazon Web Services and Asterisk, which we can use in conjunction with either Sphinx or Google Speech API for speech-to-text conversion. However, we still have a lot of work to do.

With your support, we will be able to complete the development of Verbal in the following areas:

1. ASR engine: The ASR engines currently available are optimized for English language and mostly require audio in 16khz. Nonetheless, our project require engines that can handle 8khz audio, used by regular telephone lines. Also, we want to bring the benefits of Verbal beyond the English-speaking world, particularly Latin America. Thus, we need to optimize our ASR for Spanish language and narrowband, 8khz telephone audio. This part of the development will take about 40% of the funds we are asking for.

2. Basic suite of voice apps:

  • Search: an information source connected to services such as Google, Wikipedia, Wolfram Alpha, etc.
  • E-mail: a messaging service for delivering transcribed voice messages to inboxes and reading e-mails to Verbal users.

The development of these apps will take about 20% of the total funds we require.

3. Developer platform: A software development kit for developers and the platform required to publish their apps, which will take about 20% of the funds. 

4. Launch: deals and set-up with telephony carriers in USA and Mexico, which will take the final 20% of the funds.

Open Source.

The project will heavily rely on the power of it's community. That's why, all the code behind the Verbal engine will be accessible for developers in their way of finding solutions for the people. 

An entire SDK with it's proper API will be fully documented before Verbal's international launch. 

Team.

Sebastián Tonda - CEO & Partner, Flock

Sebastian is a Mexican entrepreneur. He is the founder and CEO of Flock, one of the leading digital marketing agencies in Mexico City, with offices in Chile and Argentina, and working for clients such as Telmex, Coca-Cola, and Nike, among others. He is also co-founder of Swarm, the first Latin American research agency specializing in digital market research. He has bachelor's degree in Communications from the Universidad Iberoamericana (Mexico) as well as two Executive Program Certificates from Singularity University (USA).

Sebastian is also ambassador in Mexico of Singularity University, an non-for-profit organization based in Silicon Valley whose aim is to educate, inspire and empower people to face humanity's great challenges that through knowledge regarding the exponential development of technology. Sebastian is primarily interested in studying how technological milestones will shape humanity. For Verbal, Sebastian is responsible for business and strategic development.

 Mario NIssan - CIO & Partner, Flock

Mario is a Mexican startup investor and marketing technologist. As partner and CIO of Flock, he is in charge of overseeing technology strategy, IT operations, performance, as well as Big Data and analytics. He is also a board member of Swarm, which uses semantic analysis technology for market research. He is an investor and mentor for startups such as Zuumd and Clinch Labs. He has a B.Sc. in Industrial and Systems Engineering from the Monterrey Institute of Technology and Higher Education (Mexico) and an Executive Program Certificate from Singularity University (USA).

As a former CEO of Tecnosinergia, a company specialized in security and wireless infrastructure, Mario has ample knowledge and experience in the technology and business strategies of the telecommunications industry. He is passionate about how technology is redefining the way we live and enhancing the overall human experience. For Verbal, he is responsible for infrastructure and business implementation.

Jorge Camacho - Director of Innovation, Flock

Jorge is a Mexican thinkermaker. As Director of Innovation at Flock, he is in charge of special projects involving creative technology as well as product and service design. He has a Bachelor's degree in Communications from the Universidad Iberoamericana (Mexico), a Postgraduate Certificate in Research, an MA in Cybernetic Culture and a PhD in Cultural and Innovation Studies, all of them from the University of East London (UK) and, recently, a Certificate in Innovation and Design Thinking from the Centro de Estudios Superiores de Diseño de Monterrey (Mexico). He has lectured on communications and technology, interactive media and design research at the Universidad Iberoamericana (Mexico) and CENTRO (Mexico)

His main interests, both academic and professional, are the empowering of people through new technologies and the development of those technologies using human-centered design methods. Thus, for Verbal, he is serving as project director and responsible for user research and development.

Mauricio Ruiz - DIrector of Creative Technology, Flock

Mauricio is a Mexican hacker and entrepreneur. WIth only 21 years, he leads the Creative Technology department at Flock, where he infuses the startup genome to every project. Building fast and failing cheap are his mantras. He's finishing his B.Sc in Industrial and Mechanical Engineering at UNAM (Mexico) with a research scholarship from Carso Foundation (Telmex, the largest telecommunications provider in Latin America). He has a strong background in software and hardware development, using Objective-C, Ruby, Python, C#, Processing, and C as its main tools. Speech and sound technologies are his current passions. 

Most of all, Mauricio is interested in using technology for the good of people or just to make the world a little bit easier. He aspires to become an applied physics professor, to put Mexico on the spotlight with his technology and social innovation projects and to trigger an urge to start up in whoever listens to him. For Verbal, he is responsible for technical development -- he is the man behind the magic.

Acknowledgements.

Of course, Verbal is an effort that extends well beyond the core team. Thus, we want to acknowledge the importance of Flock's leading creative team -- Daniel Granatta, Eduardo Salles and Nicko Nogués -- whose input has been, and will continue to be, instrumental in the development of Verbal. Also, Carmen Ruiz's strategic thinking was central in the early stages of the project.

We want to thank also our fellow 'Flockers' Virginia Irizar, Alejo Sarquisse and Raúl Islas for their excellent work on the project's video; Alejandro Ramos and Felipe Carral for their valuable opinions and feedback on the project; Juan Carlos Tonda for his help and to everyone at Flock for their support.

 

Risks and challenges

We have detected two main challenges. On the one hand, the further development of the speech recognition engine is not a small feat. Specially considering that we are developing it for English and Spanish languages, both of them for narrowband (telephone, 8Khz) use. Nonetheless, we have gathered a great team of developers and we are making great progress. So, we feel pretty confident about achieving the feat.
On the other hand, the implementation of Verbal requires deals with fixed and mobile telephony carriers. For Mexico and the USA, we are already quite familiar with the required deals and have even began negotiations. Nonetheless, the expansion of Verbal beyond these countries will involve a lot of negotiation with national and local carriers.

Learn about accountability on Kickstarter

FAQ

  • When we hit upon the idea of a platform to deliver internet services through voice telephony as an aid to bridge the digital divide, we realized that the project would require a global community to become a reality. And we mean this in more than one sense.
    First, we wanted to communicate and validate our vision with a large community at once, even if, evidently, this community was not representative of our potential users. We wanted this community to start questioning and building upon our vision right away: coming up with more use cases, potential applications, and even locations interested in implementing Verbal. Finally, in strictly financial terms, the amount of funding that we require would be impossible to raise in other crowdfunding platforms, particularly those with a more regional -- as opposed to global -- reach.
    In sum, for us, the idea of having the Kickstarter community -- perhaps representative of the most connected part of the global population -- funding a ‘bridge’ for the most unconnected part of the population, represents a wonderful gesture.

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  • Some people have approached us with a concern for the scale of the challenge: they believe that we are trying to pull off an enterprise of Google proportions from scratch. The fact is that, as it is explained above, the system that we are setting up builds upon already available and proven technologies, some of them open source: Asterisk, Amazon Web Services, CMU Sphinx, Wit.ai, as well as an open-ended list of web services (Wikipedia, e-mail platforms, etc.). This doesn’t mean, however, that the task is trivial: again, as explained above, we need to optimize a speech recognition engine (our current choice is CMU Sphinx) to work in at least two languages (English and Spanish, with a particular focus on the latter), in several local accents, and for telephone audio quality. Thus, we believe that the challenge matches the financial and time requirements that we have set out for ourselves.

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  • It is important to stress that not all costs associated with the use of Verbal depend on us. Thus, the exact model of implementation will necessarily have to be negotiated with different telephony carriers once the platform is ready and could vary on a location by location basis. It may even be possible to offer it free of charge through public-private partnerships.
    We certainly want to make Verbal as accessible as possible for the majority of people. However, in order for the service to be feasible and achieve that goal, it needs to be sustainable and scalable. This may require to charge for the service at a price that still represents the most affordable option to get the benefits of the Internet.
    With your support for our Kickstarter campaign, we will not only be able to complete the development of our platform, but we’ll also be able to run a pilot implementation for about a year. This will allow us to figure out the missing details and have a great product with which we’ll be able to negotiate with carriers and other actors in the telecommunications industry.

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  • We have been able to validate our idea on the field. For example, the footage that you see on the video comes from a visit to a small community in Hidalgo, Mexico that is currently not connected to the internet. There, we had the chance to speak with kids, teachers and people in general about Verbal and even show them a proof of concept in English language.
    In communities such as that, there is a real need for the information and communication possibilities offered by the internet, and the response to a service like Verbal has been very positive. Of course, we still need to work hard on usability-focused design for the basic suite of apps and on showing to the developer community the wide range of possibilities.

    Last updated:

Rewards

  • You selected
    $10 reward

    38 backers

    A PERSONAL THANK YOU note recorded by one of our early Verbal users, published on our website and delivered to your inbox.

    Estimated delivery:
  • You selected
    $25 reward

    28 backers

    VERBAL T-SHIRT! Show the world that you helped to bridge the digital divide by sporting a cool shirt with Verbal's logo: cotton, men and women's cuts, regular US sizes.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $25 reward

    17 backers

    A ONE-YEAR BASIC USER SUBSCRIPTION to Verbal. This subscription includes access to the basic suite of two voice apps: Information search, which will use services such as Google, Wikipedia and Wolfram Alpha, and e-mail, which will be capable of both sending and receiving from your inbox. Plus a recorded THANK YOU note.

    Estimated delivery:
  • You selected
    $25 reward

    2 backers

    NEW REWARD
    USB Wristband
    You helped bridge the digital divide.
    Let the world know by wearing this cool 2GB USB wristband.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $50 reward

    7 backers

    A ONE-YEAR BASIC USER SUBSCRIPTION to Verbal (see above). Plus a VERBAL T-SHIRT + recorded PERSONAL THANK YOU note.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $50 reward

    0 backers

    NEW REWARD
    Vint Cerf Hello Internet Pack 1
    Give ONE PERSON without Internet a year of online access through Verbal (a ONE-YEAR BASIC USER SUBSCRIPTION, see above), and let the world know with a cool t-shirt!
    Plus, the first e-mail in someone's life delivered as a thank you note directly to your inbox through Verbal.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $50 reward

    1 backer

    NEW REWARD
    Vint Cerf Hello Internet Pack 2
    Give ONE PERSON without Internet a year of online access through Verbal (a ONE-YEAR BASIC USER SUBSCRIPTION, see above), and let the world know with a 2GB USB wristband.
    Plus, the first e-mail in someone's life delivered as a thank you note directly to your inbox through Verbal.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $60 reward

    2 backers

    A ONE-YEAR PRO USER SUBSCRIPTION to Verbal,
    This subscription includes access to the basic suite of two voice apps (information search and e-mail, see above), plus two additional services: a Reminder service, which you can set to call you with previously recorded messages at specific dates and times, and Twitter integration, which will be capable of both reading from and posting to your timeline suing voice. The PRO subscription requires you to set-up these service using a web site.
    Plus a recorded PERSONAL THANK YOU note.

    Estimated delivery:
  • You selected
    $85 reward

    3 backers

    A ONE-YEAR PRO USER SUBSCRIPTION to Verbal (see above). Plus VERBAL T-SHIRT + PERSONAL THANK YOU note.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $90 reward

    1 backer

    NEW REWARD Linus Torvalds “Open-Source, People” Pack
    Give TWO PEOPLE without Internet a year of online access through Verbal (a ONE-YEAR BASIC USER SUBSCRIPTION, see above), and let the world know with a cool 2GB USB wristband!
    Plus, the first e-mail in someone's life delivered as a thank you note directly to your inbox through Verbal.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $100 reward

    7 backers

    A ONE-YEAR EARLY ACCESS TO DEVELOPER PLATFORM, including SDK and the chance to publish your own voice apps. Plus VERBAL T-SHIRT and PERSONAL THANK YOU note.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $100 reward

    2 backers

    This Holiday season, show everyone that you are helping to bridge the digital divide with A SET OF 10 GREETING CARDS with Verbal info and cool design.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $150 reward

    4 backers

    A Verbal DEVELOPMENT CERTIFICATE WORKSHOP + ONE-YEAR EARLY ACCESS TO DEVELOPER PLATFORM + VERBAL T-SHIRT + PERSONAL THANK YOU note.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $200 reward

    1 backer

    NEW REWARD
    Tim Berners-Lee “Web, I am Your Father” Pack
    Give FIVE PEOPLE without Internet a year of online access through Verbal (a ONE-YEAR BASIC USER SUBSCRIPTION, see above), and let the world know with a cool 2GB USB wristband and a t-shirt! Plus, the first e-mail in someone's life delivered as a thank you note directly to your inbox through Verbal.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $300 reward

    0 backers

    NEW REWARD Sean Parker “You Know What’s Cool” Pack Give SIX PEOPLE without Internet a year of online access through Verbal (a ONE-YEAR BASIC USER SUBSCRIPTION, see above), and let the world know with a cool 2GB USB wristband and a SPECIAL EDITION t-shirt! Plus, the first e-mail in someone's life delivered as a thank you note directly to your inbox through Verbal.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $500 reward

    0 backers

    This Holiday season, show everyone that you are helping to bridge the digital divide with A SET OF 50 GREETING CARDS with Verbal info and cool design.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $1,000 reward

    0 backers

    A SET OF 100 GREETING CARDS with Verbal info and cool design.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    $10,000 reward

    0 backers Limited (2 left of 2)

    A trip to Mexico! Be witness to the powerful effects that Verbal could have in a community in Mexico visiting it with us during Verbal's pilot user tests.
    The reward includes round-trip flight, accommodation and all your meals.

    Estimated delivery:

Funding period

- (51 days)