Project image
)}
$981
pledged of $5,000pledged of $5,000 goal
41
backers
Funding Unsuccessful
The project's funding goal was not reached on Sat, April 20 2019 3:37 PM UTC +00:00
$981
pledged of $5,000pledged of $5,000 goal
41
backers
Funding Unsuccessful
The project's funding goal was not reached on Sat, April 20 2019 3:37 PM UTC +00:00

About

Imagine a brush that leaves your hair shinier, does not pull on your hair and detangles with ease! Imagine a brush that contours to your head providing a custom hair experience every time. Imagine a brush that its very materials help improve the health of your hair and scalp. 

We are proud to introduce the first Flexible Detangling Hair Brush Infused with rare earth minerals perfected to create the best experience possible when it comes to brushes! We have spent a year in development, designing and perfecting this brush and we are ready to let the world experience it.

Once you experience the Flexibrush you will realize that the right brush really can make all the difference when it comes to your hair.

Dealing with tangled hair, one of the necessary evils to making your hair look great! If only we could wake up in the mornings like actresses; perfect hair, no tangles, no frizz. But that's not real life. We all know how painful it can sometimes be to get our hair to look just right. We invest small fortunes on new shampoo and conditioners, new promises and gimmicks, but what if the answer is the brush?

The right brush can do more than just "brush" your hair. It can give it more shine, put less stress on your hair and scalp, minimize breakage and many other benefits. 

We created the Fresh Flexi brush with that in mind. Till recently even we believed there wasn't a brush for "everything" but we truly believe that we have accomplished it. This will become your favorite brush!

We created 2 versions of the brush. One with Nylon bristles and one with Nylon + Boar bristles. They both are built on the same unique flexible back design that will adjust and contour to any person. We tested many versions but we decided these 2 versions were the best. 

Why boar bristles?

  • Smoothing and volumizing properties, but also their ability to get unruly frizz under control.  
  • Known to leave the hair shiny without a ton of product! When you take your mane brush on the go and brush your hair, you'll see how soft your hair feels! 
  • Stimulates your scalp (this helps with hair growth!)
  •  Naturally conditions your hair  
  • Prevents oil build up on your scalp

What about the Nylon pins? 

The heat resistant nylon pins were designed to be the ultimate length to allow these brushes to be perfect for leave in blowouts, and it's also AMAZING for backcombing.  

Here is a breakdown of the brush:

 What are Rare Earth Elements?

Well we get asked this a lot and there is no simple answer except that it can do wonders to your hair and scalp. Let's break this down a bit though shall we?

Rare Earth Elements (RE) are 17 kinds of chemical elements among the 'Periodic Table of the Elements'. They are composed of 15 kinds of Lanthanide and 2 other elements of similar characteristics - Yttrium (Y) and Scandium (Sc).

Now here is the crazy thing. Our brushes are infused with Rare Earth Elements! But why you ask? Well there are many benefits.


Biological Activity of Lanthanide Elements:

Lanthanide Elements help to keep a balanced body condition by boosting calcium absorption and are often called "Super Calcium". The self-healing performance of Lanthanide Elements is something that is continually being studied and applied to new industries every day.

Emission of Far Infrared Rays

Eliminates waste matters from our bodies and promotes circulation of blood.

And possibly the most important Rare Earth Element applied to this brush....

Germanium (Ge)

This mineral which supplies oxygen, helps eliminate toxic substances from the human body. It has deodorant & antibacterial functions and it is also used in the curing of eczema and removal of dandruff. 

Now this gets a little complex but follow with me just a bit longer...

Germanium is light gray colored mineral that has semimetal feature and it is a typical type of semiconductor. The Atomic number of Germanium is 32, which consist of 32 electrons. If it is touched with a foreign substance, one of the outside 4 electrons will be rushed out to join the electrons of this foreign substance and draw it back to its original place. 

So what does all this mumbo-jumbo mean?

This means Germanium will control the electricity flowing in the body and help remove foreign substances, disintegrate and exhaust heavy metals, chemicals and contaminants!

All these benefits add up to help you have a much healthier scalp, shinier and stronger hair! (now you are probably wondering why we didn't just say that instead...)

 Has this been you before? The frustrating mornings when our hair just won't listen. For some that is just every day. 

We believe hair brushing shouldn't be borderline torture. We believe beautiful hair is a combination of good habits with the use of good tools. For most the good habits are there but they are just simply not using the right tools with the right ingredients. Some will say "well this has always worked for me" or worse! they just resolve themselves to their fate and accept that brushing will always hurt, that brushing is always a negative experience and that brushing and what brush you use, is the least important part.

We were so confident in our end product that we gave some  of our prototypes to some local Hair Salons to test and they were absolutely in love! They have asked to purchase several for the Salon and for their customers!

They use the brushes on all customers!

"Go on, you are basically giving me a scalp massage" as quoted!

The finished product! She was in love with her hair and the brush!

The Flexibrushes are so soft and gentle that they are even perfect for use in brushing children's hair at the salons!

No tears, just smiles. Isn't that nice for a change when it comes to brushing a kids hair!

 We also wanted to make sure the brushes passed the test with customers so we gave some of our Fresh Flexi brushes to people and asked if after 2 weeks we could get their thoughts on camera. Here are a few!

 project video thumbnail
Replay with sound
Play with
sound
 project video thumbnail
Replay with sound
Play with
sound

 We don't know if to call it a testimonial but if girls with long hair like it, We say let's call it that!

 project video thumbnail
Replay with sound
Play with
sound

 Before coming out with our final innovative design we tested several components and different materials. We had a long journey into finding the best parts and the right look for the Flexibrushes.

We tested several things constantly. In this image we are testing different kinds of epoxy!
We tested several things constantly. In this image we are testing different kinds of epoxy!
And probably a good dozen of different handles and shapes as well.
And probably a good dozen of different handles and shapes as well.

In the end we believe that we have created the best brush at the most affordable price possible. We want these brushes to be at every household that struggles with tangles, breakage or simply wants a brush experience that is smooth, gentle and that is constantly making your hair healthier.

Risks and challenges

Osensia specializes in hair and beauty products. We have brought many products to market and to many different platforms but this time we truly believe we have something special and know that with your help we can make it a reality.

Learn about accountability on Kickstarter
Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $1 or more About $1.00

    Supporter

    Thank you for supporting our project. We will keep you updated with the campaign and any new products that we may release!

    Less
    Estimated delivery
    0 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge $10 or more About $10

    Early Bird: Nylon Bristles Only Brush

    Early bird is for early adopters who grab the the Fresh Flexi Brush for our best offer...only $10 to get your own!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 1 backer
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge $12 or more About $12

    Early Bird: Nylon + Boar Bristles Brush

    Our best ever price on our Nylon+Boar bristles Fresh Flexi Brush.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 25 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $19 or more About $19

    2 Nylon Fresh Flexi Brushes

    Get 2 of the Nylon-only Bristles Fresh Flexi Brushes at the cheapest price we can offer!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 2 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge $21 or more About $21

    1 of Each!

    Get a Nylon Bristle Fresh Flexi Brush and a Nylon + Boar Bristles Fresh Flexi Brush!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 3 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge $23 or more About $23

    2 Nylon+ Boar Bristles Flexi Brushes

    Get 2 Nylon + Boar Bristles Flexi Brushes at the best price we can offer!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 7 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $100 or more About $100

    Super Supporter! 10 Pack

    Get a 10 Pack of Brushes either Nylon only or the Nylon + Boar Bristles for an amazing price and low shipping costs!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (40 days)