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Listen to your pet. Connect with them. Understand your cat & dog's health. Felcana - a health ecosystem invented by vets & engineers
Listen to your pet. Connect with them. Understand your cat & dog's health. Felcana - a health ecosystem invented by vets & engineers
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250 backers pledged £26,191 to help bring this project to life.

About this project

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£26,191

250

 

A 360 degree approach to pet care.

Felcana takes a whole home approach to understanding your cat or dog. Our Helix health tracker on their collar works with our Mirco-Location Beacons around the home to monitor all aspects of their health, behaviour and environment.

Using subtle Micro-Location Beacons, the Felcana system measures: activity; drinking; eating; sleeping; ambient temperature; and home location.

This 360 degree approach means you can understand your pet’s normal, and set goals for a healthy life together.

 

 

 

 

   

With its comfortable and durable design, precise engineering and waterproof construction, Felcana meets the toughest daily demands of your cat or dog.

Felcana has four core components making up the Felcana Pack:  

  • Helix: a smart device that attaches to any cat or dog collar to track activity
  • Micro-Location Beacons: positioned around your home to track behavioural and environmental factors
  • Home Hub: Helix’s charging station, range extender, and your pet’s data nest
  • Universal clip: comfortably and securely connects Helix to any collar

Felcana was created by veterinarians for pet owners – the app is able to intelligently understand key signs of illness in every pet. We also know that pets are individuals – the app picks up on your cat or dog’s uniqueness and tailors insights according to habits and personality. Has your dog started sleeping a lot more, is your cat eating less. Know your pets normal.

Felcana is designed specifically for cats and dogs. The Helix is lightweight, miniaturised and comfortable for your pet. It’s also durable, robust and waterproof in order to withstand your cat or dog’s toughest adventures.   

The Felcana ecosystem is designed for you and your pet to stay connected all day, every day, providing reassurance for you, and cloud-based data for your vet.

Felcana is controlled through the free Felcana app. Our intelligent app translates pet sensor data and user inputs into actionable insights for truly personalised pet healthcare.   

  • 100% free – no monthly subscription or hidden fees 
  • Mobile app available on iOS and Android 
  • Web app available for both desktop and mobile browsers 
  • All our apps and APIs are free for all users and third parties 
  • Compatible with Fitbit and Jawbone human fitness trackers

Use the app to:  

  • View your pet’s health at a glance using the easy-to-read health dashboard  
  • Track progress of any custom-set health goals and monitor any significant changes in activity or behaviour 
  • Receive early warning when your pet is unwell 
  • Connect with your vet, dog walker, trainer, groomer or anyone else important in your pet’s life

  

 

  

 

 

 

  

  

  

A world-class team of veterinarians and engineers have developed Felcana: to be the best, for your pet, for you and your vet. We’ve spent the last year designing, testing, and refining Felcana with:

  • Pet owners and their pets
  • Vets, vet nurses, and vet technicians
  • Dog walkers and groomers
  • Pet retailers
  • Ergonomics experts 

 

 

The prototype works beautifully and we’ve found great suppliers and production manufacturers to create our devices so you can listen to your pet.

Our Kickstarter pledges will allow Felcana to improve the health and welfare of pets across the world. We want you and your pets to be part of our story.

Testing the Micro-Location Beacons
Testing the Micro-Location Beacons

 

 

 

 

 

 

 

 

  

Our mission is to enhance animal health and wellbeing. We pledge to donate 1% of our revenue to a group of certified non-profits and shelters.

Please note that per Kickstarter guidelines, we cannot use this crowdfunding project to raise funds for charity. We will certainly support our beneficiary orgs outside of Kickstarter, and celebrate this commitment with our backer community.

  

 

                                                               

 


 


 

 

A big thank you to everyone who has helped us on our journey! A special shout out to those that have helped us launch on Kickstarter:

  • Ian Stroud, Veterinary Director at Vet4Life
  • Dr Jennifer Irving, Veterinary Surgeon
  • Dr Matthew Allen, Department of Veterinary Medicine, University of Cambridge
  • Ashley, Becky, Dalton and Lawrence our fantastic veterinary interns 
  • Everyone that has been involved at the Royal Veterinary College
  • All the veterinarians that we interviewed during development including Mrs Gudrun Ravetz, Miss Sophie Kay, Dr Corrado Fornengo, Mr Maciej Niedbala, Dr Bradley Viner, Dr Oli Viner
  • Luke Roberts, Peak Design
  • Jennifer and Olivia Thompson for their help with filming on location, Clare Willmey and her Dalmatians Juno and Oliver, Norma Miller and Homer the Miniature Australian Labradoodle, Tina Naro and Meekus the Ragdoll, Ruby the Whippet 
  • ...and to everyone that has helped us with hints, tips and advice

Risks and challenges

The Felcana team invents and makes (and some of us are veterinary surgeons too). Between us we've created and delivered numerous digital products and consumer electronics devices. We've worked at Dyson, Raspberry Pi, SAM Labs, Morphy Richards, and Bain & Company (not to mention vet clinics, animal shelters, dog groomers and farms!). There are always challenges, but our promise is that we'll rise to meet them with all our might. As we always have done. We'll do everything in our power to leave our backers well looked after, and deliver their rewards on-time or early.

Felcana devices will be certified to operate in the regions we sell them in. We're working with Underwriters' Laboratories (UL), the global leader in testing and certification, to ensure all requirements are met.
We've given a conservative estimate of delivery dates. We're committed to keeping you informed of our progress in the months following the campaign. Our promise to deliver will be challenged at all times by the known complexities of manufacturing, production scheduling, shipping between continents, and more.

In the event that unexpected issues arise in the delivery schedule, we will do our utmost to minimize the impact on our backers and dedicate ourselves to providing the best, most honest, experience.

As a backer you're incredibly important to us and we look forward to making you and your pets part of our story.

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Support this project

  1. Select this reward

    Pledge £1 or more About $1.26

    Helping hand

    Follow our journey and help us towards our goal.

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    Pledge £5 or more About $6

    Buy us a coffee

    £5 | $6 | €6

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    Pledge £20 or more About $25

    Get a Felcana T-Shirt

    £20 | $25 | €23

    Get a Felcana T-shirt. A survey for sizing will be sent out after the campaign.

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    Pledge £59 or more About $74

    Super Early Bird Offer (54% Discount)

    £59 | $74 | €68

    Get ONE Felcana Pack with a Helix in the colour of your choice (you’ll choose later). Save 54% off the planned retail price.

    Want more? Maybe a Felcana collar or even an extra Helix for your other pets. See our Add On Menu (bottom of our project page):
    • Add £20 to your pledge for a TEXTILE Felcana collar
    • Add £30 to your pledge for a LEATHER Felcana collar
    • Add £30 to your pledge for a Felcana LEASH
    • Add £50 to your pledge for an EXTRA Helix for multi-pet households

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  5. Select this reward

    Pledge £99 or more About $125

    Kickstarter Deal (23% Discount)

    £99 | $124 | €115

    Get ONE Felcana Pack with a Helix in the colour of your choice (you’ll choose later). Save 23% off the planned retail price.

    Want more? Maybe a Felcana collar or even an extra Helix for your other pets. See our Add On Menu (bottom of our project page):
    • Add £20 to your pledge for a TEXTILE Felcana collar
    • Add £30 to your pledge for a LEATHER Felcana collar
    • Add £30 to your pledge for a Felcana LEASH
    • Add £50 to your pledge for an EXTRA Helix for multi-pet households

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    Ships to Anywhere in the world
    3 backers
    £
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  6. Select this reward

    Pledge £139 or more About $175

    Cat Bumper Pack

    £139 | $174 | €161

    A specially created bundle for your cat to monitor eating, drinking, how often they go outside and map out your home and garden plus a Felcana collar.

    Bundle includes:
    • X1 Felcana Pack with a Helix in the colour of your choice (you’ll choose later).
    Plus:
    • X4 Additional Micro-Location Beacons
    • X1 Felcana collar (you'll choose later)

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    Ships to Anywhere in the world
    9 backers
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  7. Select this reward

    Pledge £139 or more About $175

    Dog Bumper Pack

    £139 | $174 | €161

    A specially created bundle for your dog to monitor eating, drinking, sleeping and map out your home and garden Plus a Felcana collar and Felcana LEASH.

    Bundle includes:
    • X1 Felcana Pack with a Helix in the colour of your choice (you’ll choose later).
    Plus:
    • X2 Additional Micro-Location Beacons
    • X1 Felcana collar (you'll choose later)
    • X1 Felcana leash (you'll choose later)

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    Ships to Anywhere in the world
    10 backers
    £
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  8. Select this reward

    Pledge £550 or more About $693

    Distributor: 10X Felcana Packs

    £550 | $688 | €638

    Get 10 Felcana Packs with a Helix in the colours of your choice (you’ll choose later) for only £55 per unit.

    Want more? Maybe a Felcana collar or even an extra Helix for your other pets. See our Add On Menu (bottom of our project page):
    • Add £20 to your pledge for a TEXTILE Felcana collar
    • Add £30 to your pledge for a LEATHER Felcana collar
    • Add £30 to your pledge for a Felcana LEASH
    • Add £50 to your pledge for an EXTRA Helix for multi-pet households

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    Ships to Anywhere in the world
    Limited 1 backer
    £
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  9. Select this reward

    Pledge £1,300 or more About $1,638

    Distributor: 25X Felcana packs

    £1300 | $1625 | €1508

    Get 25 Felcana Packs with a Helix in the colours of your choice (you’ll choose later) for only £52 per unit.

    Want more? Maybe a Felcana collar or even an extra Helix for your other pets. See our Add On Menu (bottom of our project page):
    • Add £20 to your pledge for a TEXTILE Felcana collar
    • Add £30 to your pledge for a LEATHER Felcana collar
    • Add £30 to your pledge for a Felcana LEASH
    • Add £50 to your pledge for an EXTRA Helix for multi-pet households

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 3 backers
    £
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Funding period

- (30 days)