Do you know where your food comes from? Do you know what it's fed, injected with, or what quality of life it experiences? We think you should. Our goal at Primal Pastures is to produce food that we feel good about feeding to ourselves, our children, and our grandchildren – food that is grown responsibly, sustainably, and according to nature's brilliant design. We believe that there is a better way – a higher calling if you will – that we truly are or will become what we eat.Primal Pastures is the outgrowth of:
1. A belief that we are experiencing a major food crisis
2. A sound idea of how to fix it
3. A vision of raising the best meat in the world produced in Southern California
In 2012, we launched a humble little ranch operation in Temecula, California. We did this with a dream of producing premium grade, healthy and happy poultry, beef, lamb, pork, and turkey raised locally, sustainably, and responsibly by healthy farmers for healthy families. Starting on one acre of pastureland, we began to raise 54 free-range, pasture pure, primal chickens and accrued a waitlist of more than 100 families before the first batch of birds was even ready. Although our farm has grown since then, we have still never been able to catch up with the demand for local, high quality meats.
In April 2013, we signed a lease for over 200 acres of pastureland in Southern California. Since we’ve been farming on 2.5 acres for the last 12 months, this is a lot of land for us. It’s enough land to make a significantly positive impact on the local food system here in Southern California.
Our vision is to establish a “permaculture” - a system that effectively models the natural ecosystem with many varieties of plants and animals acting in synergy with one another on one farm. There are beautiful things that happen when Cattle and Sheep are incorporated with chickens, turkeys, and ducks. The cattle and sheep move ahead and mash up the soil, dropping nature’s best fertilizer (manure) along their way. The chickens, turkeys and ducks follow in trace and pick at the bugs and worms behind the ruminants and provide more of that fertilizer while cleansing the land and spreading out the cattle and sheep poop. This leads to disturbed earth and nutrient-packed soil that is not just sustainable but also regenerative.
In a day in age in which over 40% of methane emissions come from factory farming and more than 50% of antibiotics are administered to animals, we are actively challenging the direction that the American Meat industry is heading in and providing an alternative course of action.
To sum it all up, we respect nature. A lot. Actually, we are the first to acknowledge that nature is smarter than we are. It’s also smarter than science. Everything that we do is aimed at creating a natural habitat for our animals to thrive in.
For chickens, this means a true free-range experience from day one where they are raised outside, on grass, soaking up the Vitamin D and scratching at the ground for bugs and worms. The supplemental feed that we provide is Organic and free of GMO’s or Soy, and contains items found in a chicken’s natural diet. Our birds are given the ability to roam around and do things chickens are meant to do on a spacious grassy area that is rotated twice weekly to allow the grass time to recover and give the birds fresh forage to munch on.
Our sheep are pasture pure and truly free range, receiving no grain throughout their entire lives. They are treated humanely and forage on pasture every day of their lives. They live in a low stress environment and are rotated to fresh pastures twice weekly to simulate the mob grazing effect found in nature.
Since day one, we have spared no expense and our commitment to quality and integrity is unfaltering. No matter how much we grow, at the end of the day we are feeding this food to our children and grandchildren, and you can rest assured that our animals are living the life that they were designed for.
We have budgeted out the cash requirements that are necessary for the expansion our farm and have determined that $40,000 will allow us to add three species to our current operation: ducks, turkeys, and cattle!
First, we will introduce pastured turkeys and ducks into our grazing plan. This will capitalize on many of the lessons that we have learned farming poultry and will provide an excellent synergy to the our current chicken and sheep rotation. Shortly thereafter, it’s time for cows! We will be spending the majority of the funds we raise building a grass-fed cattle herd for beef and dairy. We are currently preparing the pastures for a herd of grass-fed cattle, so implementation requirements will include the selection of a high quality breed, purchase, and transportation to Primal Pastures. There will be a lot of work involved at first, including setting up portable fencing, irrigation, and dairy equipment. However, we are willing and ready to work hard in order to make sure our new animals will experience the same quality of life as our current animals do already.
$20 // Primal Pastures Sticker Pack
$35 // Primal Pastures T-Shirt
Hand printed by Remnant Uganda on 100% cotton t's, athletic fit perfect for workouts or wearing around town. Remnant Uganda mission is rooted in empowering the abused and neglected women of Uganda through screen printing and sewing.
$50 // Primal Pastures + FEED Tote Bag
In collaboration with the Feed program tote bags are made with natural Jute and lined with a plastic laminate – 15.5” wide x 13.5” tall and 5.5” deep.
$75 // Primal Pastures Local Pack
Sticker pack, t-shirt, primal chicken*, a dozen eggs*, and a tour of Primal Pastures Farm
$75 // Primal Pastures Delivery Pack
Sticker pack, t-shirt and tote bag
$110 // Primal Pasture Aprons
Custom hand made aprons by local Los Angeles designer, Hedley and Bennett. Made with Japanese Stretch Denim with adjustable straps – visit Hedley and Bennett to see sample photos!
$250 // One Year Supply of Primal Pastures*
One primal chicken each month for one year
$350 // Primal Pastures Family Pack
Sticker pack, two t-shirts, one tote, apron, primal chicken*, dozen eggs* and a tour of Primal Pastures Farm Tour
$500 // Primal Pastures Mentor Day
Sticker pack, two t-shirts, one tote, apron, primal chicken, a dozen eggs and a mentor day on the Primal Pastures Farm Tour
$1,200 // Primal Pastures Breakfast on the Pasture Event
A "Breakfast on the Pasture" event for 20 people hosted by Chef Jamie of Primal Pastures. You will enjoy fresh pastured eggs, pastured and grassfed meats, and local organic produce while you watch the animals graze. Pick a date September 2013 - 2014 subject to availability.
$5,000 // The Golden Egg
This award is for the true believer in real food who wants to make a big difference in American agriculture. We will custom raise a flock of 50 pastured birds just for you, and you will be in "egg heaven"! Expect up to 10-12 dozen eggs per week. We will also process your hens into meat whenever you wish. The golden egg package comes complete with periodic videos & photos from your very own flock! March 2014 start date factors in 6 months growing time for your chicks to start laying eggs.
*chicken and eggs available for Southern California location pick up only
We sincerely appreciate your support. If you have any questions, please e-mail us at email@example.com and we will do our absolute best to respond to you quickly. We are taking all contributions very seriously and will operate with the same absolute level of integrity used within our farming practices.
How Kickstarter Works:
Pledge any amount you’d like and choose one of the listed incentives as your reward. If the total pledges meet our $40,000 goal by September 8, 2013, the credit cards of our pledgers will be charged and we’ll receive the funds. If we don't meet our goal, your pledge money won’t be withdrawn from your account and no incentives are provided.
If we exceed $40,000 in pledge money, we’ll use the extra funds to purchase a larger inventory of healthy, sustainable meats.
You can also increase your pledge once it’s been made. If you want to increase your pledge amount, sign in to Kickstarter and access our campaign page. The green “Back This Project” button on our page will have been replaced with a blue “Manage Your Donation” button. Click this to enter a new amount.
Press:"Fledgling Sustainable Farm Operation in Temecula, CA Seeks to Raise Free Range Broilers Right" – Seedstock
Risks and challenges
The biggest challenges of starting a beyond organic sustainable livestock farm is just that... Getting started. We’ve made a lot of headway in building the business, and getting the land was a monumental step in the right direction. The biggest challenges following the campaign will include sourcing and transporting the new livestock onto our farm. Although we’ve learned a lot, each species presents its own specific challenges and it will take us time to learn the ropes. We are committed to delivering your rewards on time and with the highest quality possible, just like our meats. If we run into any delays or issues, we will let you know.Learn about accountability on Kickstarter
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