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Interested in Iran, Iranian culture, literature, art & architecture and cuisine? Help us bring Iran to LA Times Festival of books 2015!
Interested in Iran, Iranian culture, literature, art & architecture and cuisine? Help us bring Iran to LA Times Festival of books 2015!
149 backers pledged $13,045 to help bring this project to life.

About

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$13,045

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Great news to our backers and all the fans of our third confirmed author, Aida Ahadiany. She is the author of foreign language amazon best sellers "Narrow City (Shahr-e Barik)" and "Dr. Brian climbs up the chimney" and the blogger behind the well-read website "piaderou.com". She will be visiting us all the way from Toronto to connect with her readers at LA Times Festival of Books.

This two-day, free to public festival will help us give presence to Iranian books as well as books about Iran.  The event will be built around one central theme - celebrating books & promoting reading as a gateway to bring harmony and understanding to our diverse community in Los Angeles and Southern California.

Did you know:

  • The Los Angeles Times Festival of Books is an annual program honoring the best of the world publishing community since 1996.

  • The Los Angeles Times Festival of Books is the largest book festival in the country, attracting more than 150,000 book lovers each year.

  • This year, the event will be held on the beautiful USC campus from 10:30 am to 5:00 pm on April 18th and 19th of 2015.

Booth reservation and decoration:

  • We will reserve a booth for both days of the event.

  • We will provide Persian calligraphy paintings to decorate our booth and invite a Persian calligrapher to demonstrate the process of his work live in our booth.

Books:

  • We will have multiple copies of books in the following categories present for guests to flip through during the festival. We will provide barcodes for scanning and detailed information on how to obtain books of interest as well. We will have both Persian and English books in

    • Art & Architecture

    • Anthropology & History

    • Poetry & Literature

    • Cookbooks

    • and of course Children’s books!

Authors:

  • We will be inviting authors during both days to present their books and engage with their audience. Diehard fans can bring their books and have them autographed for their diehard fans. The complete and final list of authors will be released a month before the festival, but for now we’re proud to introduce two of our confirmed authors.

  • Aida Ahadiany, the author of foreign language amazon best sellers "Narrow City (Shahr-e Barik)" and "Dr. Brian climbs up the chimney" and the blogger behind the well-read website "piaderou.com" will be visiting us all the way from Toronto to connect with her readers at LA Times Festival of Books. 
  • Cameron Douraghy of "Rostam: Tales from The Shahnameh", "Rostam, Battle with the Deevs", "Rostam: Search for the King" and "Rostam, Return of the King" is going to be present at our booth on Sunday April 19th in the afternoon. "The Shahnameh", written over 1,000 years ago, chronicles Persia's rich Mythological and Historical traditions and contains some 100,000 verses of poetry (making it over seven times the size of Homers' Illiad). The team found Shahnameh’s main hero warrior, Rostam (or Rustam) to be perfectly suited to the American Comic Book form. In keeping with the Comic Book tradition of blending rich folklore from the melting pot of world cultures, into the American tradition, Bruce, Jamie and Cameron launched the world’s first adaptation of Shahnameh (or Shaname) stories into this genre. They recommend their comic books to three very diverse audiences: (1) English speaking comic book readers of the world (2) Fantasy and Mythology book readers (3) The youth of Afghanis, Iranians, Persians, Azeris, Kurds, Tajiks, Georgians, etc. who want to connect with their culture, while growing up in Diaspora.

  • Kambiz Navai, renowned professor of Architecture at Tehran's Shahid Beheshti (Melli) University and co-author of the celebrated 2013 book of the year Khesht-o Khiāl, will be at our booth to walk you through excerpts of his book, a new interpretation of Iran’s architecture of the Islamic era. We have included drawings from the book where the authors use to demonstrate how the book backtracks the steps that Iranian architects took to design and build magnificent domes without access to technologies that we take for granted in 21st century.
  • Cyrus Massoudi, a young British born Iranian author, wanting to make sense of his roots in divided and deeply contradictory puzzle that is contemporary Iran embarked on a series of journeys that spanned hundreds of miles from the border with Turkey to that of Turkmenistan, from the Caspian basin down to the Persian Gulf.  The result is his well received book, "Land of the Turquoise Mountains: Journeys Across Iran".

Why should YOU care?

  • Iranian books & culture are growing in popularity in the US.

    • Did you know that Rumi has been described as the "most popular poet" and the "best selling poet" in the United States where translations of Rumi’s poetry sell in millions every year? Come and flip through copies of Rumi and Hafiz books at our booth.

    • Do you care about the planet? Perhaps you want to learn about sustainable architecture in ancient Iran where the architects in desert city of Yazd captured wind energy underground to create green, sustainable buildings.

    • If cooking is your passion, you can flip through copies of amazon best seller “Silk Road Cooking: A Vegetarian Journey”, we find the recipes to have a swooning effect, to say the least.

    • Do you enjoy Homer’s tales of heroes and foes? You can flip through Shahnameh, the accounts of ancient kings, heroes, saints and villains, while enjoying the beautiful illustrations. Check out Dick Davis “The Shahnameh: The Persian Book of Kings” on Amazon to learn more.

    • Do your kids ask for new bedtime tales of fairies, heroes, princes and magical creatures? Or do you want to expose them to new cultures and exotic faraway places? Explore the children books based on ancient Persian fables and modern stories from Iran.

important audiences:

(1) English speaking comic book readers of the world (2) Fantasy and Mythology book readers (3) The youth of Afghanis, Iranians, Persians, Azeris, Kurds, Tajiks, Georgians, etc. who want to connect with their culture, while growing up in Diaspora.

And finally, important stuff. Here is the details of our proposed budget for the project:

  • $2650 for reserving a 10 x 20 booth (see http://goo.gl/FDOjIZ for cost details)
  • $550 decoration for our booth including 2 vertical paintings for side walls and 3 vertical paintings for the back wall
  • $4150 to purchase four copies of each book for display
  • $1600 to invite a calligrapher to be present at our booth both days to help familiarize the festival guests with this beautiful art ($800 per day to be present at the booth from 10:30am to 4:30pm)
  • $1500 graphics, printing and advertising for marketing
  • $300 graphics design for postcards
  • $1200 advertising budget (quote obtained based on Farhang's past experience promoting cultural events in Los Angeles)
  • $1200 giveaways at our booth including Iranian themed gifts particularly for our younger visitors (See Rostam, Tales from the Shahnameh: http://goo.gl/Ds4I7o for example)
  • $850 contingency

Risks and challenges

This kickstarter event and all the work that goes into giving Iranian culture and literature its fair share at the Festival would be the outcome of contribution of many volunteers, organizers and supporters. Here is a list of challenges we see ahead:
* Raising sufficient funds to make the project possible
* Creating an attractive and interesting space to entice festival attendees to visit and engage with our booth
* Ensuring high quality of books on display to properly represent the richness of Persian literature, the beauty of Iran and the diversity of its authors, artists and architects
* Offering a diverse selection of topics and works to satisfy the literary taste of everyone in our audience
* Inviting celebrated authors to the festival on both days to interact with the attendees, to enrich their encounter and give them an opportunity to meet and converse with such literary figures

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  1. Select this reward

    Pledge $10 or more About $10

    Our love and gratitude along with a warm, fuzzy feeling knowing that you're contributing to a great event for Southern California community.

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    You will get recognized on Farhang.org as a supporter of our Kickstarter campaign.

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    You will get recognized on Farhang.org as a supporter of our Kickstarter campaign + you will receive a Farhang reusable shopping bag.

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    You will get recognized on Farhang.org as a supporter of our Kickstarter campaign + you will receive a Farhang t-shirt!

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    Pledge $250 or more About $250

    You will get recognized on Farhang.org as a supporter of our Kickstarter campaign + you will receive two invitations to Farhang’s “7th Annual Nowruz Celebration at LACMA”.

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    Pledge $500 or more About $500

    You will get recognized on Farhang.org as a supporter of our Kickstarter campaign + you will receive a pair of tickets to "Celebration of Iranian Cinema at UCLA 2015".

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    Pledge $1,000 or more About $1,000

    You will get recognized on Farhang.org as a supporter of our Kickstarter campaign + you will receive a copy of Shahnameh by Hamid Rahmanian we present during 2015 LA festival!

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    Pledge $2,000 or more About $2,000

    You will get recognized on Farhang.org as a supporter of our Kickstarter campaign + a Marjane Satrapi autographed book.

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Funding period

- (18 days)