We’ve been on a journey to develop the world’s most advanced off road and 4x4 recovery device.
There have been multiple variations of recovery ramps dating back to the first world wars where there was an aluminium track used. Since then there have been different variations with people making them out of steel, other people making them out of plastic.
Traction boards or recovery ramps work by giving the vehicles tyres something to grip onto. Once the tyres have effectively grabbed onto the ramp the vehicle literally pops up out of the ground and out of the sticky situation. The traction board or ramp then allows the vehicle to build up momentum along the board before hitting the soft ground again.
Recovery ramps are the best form of solo recovery for a vehicle and they’re also far safer then using highly stressed winches and other steel components that cause terrible injuries when they fail.
In Australia most people go four wheel driving or know somebody that goes four wheel driving and TRED is one of the most common accessories.
Loss of traction: When heading off road for work or play loss of traction can not only disrupt your journey but can put you and your equipment in harms way. Traditional recovery equipment requires the use of winches or towing straps either requiring fixed objects such as trees or another vehicle to tow you out. Both of which are not always readily available.
Existing recovery ramps: One of the biggest issues with existing recovery ramps is when a user accidentally spins their wheels it can cause irreversible damage to the product that they may have paid up to $300 for. Keeping wheel spin to a minimum is one of the biggest challenges and requires a lot of skill when you lose traction in sand, mud, snow and other terrains. It instantly generates a very high heat which goes beyond the melt point of the plastic that they’re made from. As soon as that melt point is breached it starts to melt the material away removing any chance of the tyre gaining traction.
Since launching the original TRED in 2012 we have received incredible feedback from our end users and direct customers, being our retail and distribution partners. Through social media, trade events, years of in-field testing and directly engaging with our customers we have aggregated this information to develop TRED Pro™
TRED Pro™ is the world's most advanced and highly engineered all-in-one off-road vehicle recovery device, specially designed to get your four-wheel drive, ATV and equipment out of trouble when traction is lost in sand, mud or snow. TRED Pro™ is the next generation of the already hugely successful TRED™ off-road recovery device which is the worlds largest selling brand in the category. Engineered and manufactured in Australia, TRED Pro™ will out perform any other traction aid in the market. TRED Pro™ will allow you to explore with confidence, without letting traction disrupt your journey.
EXOTRED™ - Patent Pending Dual Composite Construction For Ultimate Durability
TRED Pro’s unique and patent pending composite construction, ensures that in the unlikely event that your wheels spin during a recovery, the ramp/teeth will not suffer instant catastrophic damage as has been experienced with other leading recovery ramp products. Due to the special polyolefin material blend TRED Pro's can handle high levels of flex, are highly durable and wear resistant. The mix of elasticity and tough rigid design in the main body means that your TRED Pro’s maintain a high level of pressure on your tyre to provide ultimate traction whilst still being able to take the flex of being under vehicle weight on unstable ground.
All Terrain – 4 Seasons
TRED Pro has gone one step further than our original TRED product to ensure both the products design and material is optimised for use across a variety of terrains and seasons. Our customers work and play in some of the harshest environments on earth and TRED Pro is designed to be there when you need it most. Sand, Mud and Snow all provide for some great fun but also offer some tricky and sometimes hazardous driving situations and TRED Pro is designed to work across all of them.
SIPE-LOCK™ – Patent Pending Grip Profile For Ultimate Traction
The new TRED Pro features a unique patented grip profile, specifically engineered to engage with the one common denominator in most tires, the water evacuation channels on the outer edges, known in the tire industry as sipes, we call it SIPE-LOCK™. By using advanced technologies such as 3D scanning and CAD modelling we inspected hundreds of the biggest brand tires around the world to optimise the TRED Pro design. This feature makes TRED Pro the ultimate in traction for recovery devices. By creating a database of the worlds biggest selling off road tires we were able to use real data, dimensions and tread patterns to optimize our design more so than any other recovery device of this type in history.
The New TRED Mounting Bracket: Suitable for TRED Pro, TRED 800, TRED 1100 & MAXTRAX.
The TRED Pro Mounting Kit has been designed to be easy to mount in a variety of ways and allows you to mount two sets of the same model (ie. TRED 800, TRED 1100, TRED Pro, MAXTRAX, and some other brands) perfectly nested. You will also be able to mount and secure a set of TRED 1100's and a set of the TRED Pro together.
TRED Pro Will Fit To Your Existing Mounting Brackets
We have designed the new TRED Pro with the same mounting points as the previous models allowing it to retrofit to your existing TRED 800 and TRED 1100 mounting brackets as well as including an updated set of mounting points to suit the new TRED Pro mounting bracket and other major brands such as MAXTRAX and other recovery ramp mounting products. Your new TRED Pro’s will simply slide onto your existing mounting brackets or bolts with no adjustment required – upgrading to your new TRED Pro’s is that easy.
Improved Shovel & Handles + New Contour Ramp
Integrated design features enhanced ergonomics and provides maximum grip, comfort and control to clear debris & obstructions for optimum TRED placement prior to recovery. The new contour ramp has been engineered specifically to hug the tyre for optimum tire traction and vehicle recovery in all conditions.
Lower Profile - Better Stacking TRED Pro’s have been designed with a lower profile and tighter nesting to save valuable storage space. This also allows for shorter mounting kit pins due to reduced stack height, meaning less equipment protruding from your vehicle.
Lifetime Warranty - The only off road vehicle recovery device with a Lifetime Warranty!
Australian Made - Proudly Australian made, owned and operated by 4WD enthusiasts.
Stealth Mode Engaged - Dual Colour Tone - TRED Pro comes in our unique New Gun Metal Grey body combined with Stealth Black teeth. TRED Pro is super functional and also looks great. For Kickstarter backers only, a limited number of Army Camouflage coloured TRED Pro’s will be available.
Lower Cost To Customer | Speed To Market | Direct Customer Engagement
There are multiple benefits to launching a product via a crowdfunding campaign, however we felt it was a great opportunity to use a platform like Kickstarter to help bring TRED Pro to market in the shortest amount of time possible. We see terrific value in launching TRED Pro to the international market and leveraging Kickstarter’s worldwide popularity to find out what the market wants and engage with customers. Ultimately if we used traditional channels and processes it would take twelve (12) to eighteen (18) months before it is available to customers. To guarantee TRED Pro becomes a reality in less than six (6) months and ensure it is made available globally as economically as possible, we see Kickstarter as being the perfect proponent in raising awareness and achieving support from interested backers.
We have already carried out the R&D phase over months and months of work and the final design is finished (unless the market intel tells are something we're missing. Another benefit of launching on Kickstarter). The funding will ensure manufacturing is accelerated and the product is brought to market globally extremely fast.
Based on volume should particular geographical markets result in volume sales we will be able to leverage even cheaper freight via full container loads and any saving will be passed on directly to our customers, making the product even cheaper.
Ultimately we have the opportunity based on successfully achieving the goal to bring TRED Pro to you in a third of the time and for a drastically cheaper price.
Evolve New Product Development (NPD) was formed with a single purpose; to facilitate and guide an individual's or company's product idea from a concept to a market-ready product.
Evolve NPD is part of a larger organisation, the Evolve Group which offers in house capabilities include consultative product design and development, prototyping, tool fabrication, manufacturing, branding, marketing, sourcing, sales and distribution. We are the pre-eminent one stop shop for new product development with a proven track record of bringing successful products to market, both here in Australia and abroad.
- SIPE-LOCK™ – Patented Grip Profile For Ultimate Traction
- EXOTRED™ - Patented Dual Composite Construction For Ultimate Durability
- Retro Fit - TRED Pro Will Fit To Your Existing Mounting Brackets
- All Terrain | 4 Seasons - Sand, Mud, Snow and more
- The New TRED Mounting Bracket - Suitable for TRED Pro, TRED 800, TRED 1100 & MAXTRAX
- Dual Colour Tone - TRED Pro comes in our unique New Gun Metal Grey body combined with Stealth Black teeth
- Improved Shovel & Handles + New Contour Ramp
- Lower Profile - Better Stacking
- Lifetime Warranty - The only off road vehicle recovery device with a Lifetime Warranty!
- Australian Made - Proudly Australian made, owned, design, developed and operated by 4WD enthusiasts.
TRED Pro comes in a set of two (pair).
- Single Unit Dimensions - Length: 45.67 inches (1160mm) Width: 12.99 inches (330mm) Height: 2.56 inches (65mm)
- Nested/stacked height (one set/pair): 3.35 inches (85mm)
- Weight: 10.14 lbs (4.6kgs) Single unit
- Temperature range: 5 ˚F to 140 ˚F (-15 °C to +60 °C)
Any funding raised will go directly to purchasing the Injection Mold tooling required to begin mass production of TRED Pro. We have already funded the initial research and development, prototyping, testing and other development works and it is just the tooling that is left to buy. All of our manufacturing relationships are well established and we have long standing relationships with the tooling suppliers to ensure we not only get the tooling at a great price but we will also receive exactly what we need on time and on budget.
Should the campaign become bigger than ‘Ben Hur ‘ any additional funding raised over our initial target of $60,000 (up to $150,000) will go straight into expediting the tooling fabrication to ensure we get it into the machines as quick as humanly possible. We have the ability to nearly halve the time to produce the tooling should we have the access to the funds required to increase the expert labor and machining centres required to fabricate the high quality Injection Mold tooling.
We would love to hit the magic $1,000,000 mark and if the TRED Pro Kickstarter campaign were to hit this amazing number we would love to donate the equivalent of our initial goal of $60,000 to a charity voted on and selected by our supporters.
Risks and challenges
The launch of TRED Pro is extremely exciting and our best iteration of the Total Recovery and Extraction Device for off road vehicles. Prior to coming to Kickstarter, we completed extensive product development and subjected our design and various prototypes to significant quality and performance tests. We are confident that through our thorough testing, coupled with our extensive background with the existing TRED product and our experience in developing many other successful products that there is a very low risk associated with the design and commercialisation of TRED Pro.
We now have a fully tested and prototyped design that is ready for design for manufacture and tooling. If the project is successful, we will then proceed with the tooling development in order to go from prototype to mass production…and fast! We will have the ability to supply all international markets by May 2016! This is a process we have been a part of through various other product developments. Our experience offers our supporters the peace of mind knowing we aren’t new to the trials and tests of launching any new product and will see this project through should we read our goal.
Naturally, as in any other venture, there will always be risks, however, as always we have put plans in place to mitigate risks wherever possible. In mass production, unforeseen issues can arise at any moment affecting lead times; however, by implementing production safeguards and conducting a high level of research and planning, we’ve dramatically reduced these risks. Our production partner has a deep understanding of mass production, tooling fabrication, and broad scale distribution on a global scale (please see www.marcoengineering.com.au) and we have worked together seamlessly over the years. Marco Engineering is a well established manufacturer and has worked with major international companies on their product development and commercialisation, most recently they are the chosen manufacturing partner to the very successful Flow Hive™ invention from Cedar and Stuart Anderson, and Marco is manufacturing all of their Flow™ frames and distributing this amazing product worldwide for the Flow Hive™ team.
The delivery date provided is an estimate based on the schedule agreed upon with our manufacturing partner. On top of that, like on all our previous Kickstarter projects, we are 100% committed to bringing the project to life and delivering what we promise. We will give 100% transparency to our backers so that they are up to date with all production developments.
To ensure we can commit to the extremely short timeline and expected delivery in May 2016, it is critical that we meet and ideally exceed the goal. Of course this will only happen with the support of you and your fellow supporters that we dearly appreciate!
Founder, Evolve NPD
- (30 days)