Stray is the follow-up to the indie dystopian novel Mutt. Bigger and bolder, Stray will be the series' breakthrough volume.
As a member of the Kicking It Forward movement (http://kickingitforward.org) I will donate 5% of all profits from sales of Stray to Kickstarter projects by other creators.
Here we are so quickly.
A year ago, I self-published a dystopian fantasy novel called Mutt. Since the day it went live, I’ve been working to promote it in every way possible—giving free copies to local coffee shops, vandalizing several cities throughout the mid-Atlantic with stickers, copying the first page and leaving it places for people to find, and of course managing the whole suite of social networks that constitute an independent artist's real presence. I've received some awesome blog reviews from some super awesome people, and customer reviews for the book are overwhelmingly positive. And in the past two months, I’ve seen an amazing boom in distribution—in October and the first half of November, I’ve gone from 200 readers to 1,500.
There’s another thing I’ve been working on this whole time: since before Mutt was even published, I’ve been writing a sequel called Stray. Stray is a bigger book (100 pgs longer), early readers say it’s a better book, and it’s just about ready to share with you.
What's this book all about?
Mutt, if you haven't read it, is set in a distant future where most of humanity has died out and the survivors are building a new civilization from the remnants of the old. Like many civilizations, it's a divided one, and the book centers on that division and the people who try to circumvent it. The protagonist is Emery, a student inside the affluent city of Rittenhouse who harbors refugees from outside it. When a boy named Timothy comes to Emery with a fatal illness, the two embark on a dangerous errand to secure the medicine he needs.
[SPOILERS for Mutt's ending] Stray opens a few months after Mutt’s final chapter. Emery, still coping with the loss of a friend, is to build a new route into Rittenhouse when he hears word of dealings between the city’s black markets and the crime lord Leon Zakarova outside—dealings that, if intercepted, could provide a wealth of the medicine he has struggled to secure. For Emery, the search is a chance at redemption; for those around him, his boundless determination is becoming dangerous. [/SPOILER]
While the action of Mutt was focused outside Rittenhouse, Stray takes a deeper look at the world within the walls. Expect a larger cast of characters, more mystery, more adventure, and more "preemptive defense tactics."
Mutt was published out-of-pocket, and while support for the book has been awesome, I’ve had a lot more free ebook downloads than actual sales. The money from your pledges will fund a number of crucial steps in publishing the book. First, It’ll cover the entire first pressing of books--as well as the cover art so the illustration for Stray doesn't end up like my concept art for Mutt...
And maybe most importantly, it’ll help me hire a publicist to promote Stray and take the saga to a new level. Right now my publishing company is me at Good Karma talking into a microphone on my laptop (I do this in many public places and get many priceless looks). Almost everyone who’s read Mutt has loved it, and I believe that with enough visibility, the series is going to go stratospheric.
And here's a visual map of the incentive packages (SHIPPING INCLUDED for all packages that require it):
Thanks in advance for backing Stray! The success of this project rides on your support.
Risks and challenges Learn about accountability on Kickstarter
The key challenge of running a one-man publishing house is that everything comes back to me. I can outsource certain tasks insofar as I can afford to, but ultimately, the success or failure of the book is my sole responsibility.
Thus far, this has also applied to promoting and publicizing the release. I've labored for a year to get Mutt out there and am just beginning to see results from that effort. With Stray, I want to hire someone who does publicity professionally and whose reach is substantially greater than mine. With Mutt, the challenge has always been getting the book to readers; having accomplished that, I've always been pleased with their response to it.
Have a question? If the info above doesn't help, you can ask the project creator directly.
seconds to go
Pledge $5 or moreYou selected
Ebook Package: Download of Stray in the ebook format of your choosing on release day.Estimated delivery:
Pledge $8 or moreYou selected
Duo Package: Download of both Mutt and Stray in the ebook format of your choosing (Mutt will be delivered as soon as the project is funded; Stray on release day).Estimated delivery:
Pledge $10 or moreYou selected
Sharing is Caring Package: Double the Duo Package! In addition to your copies of both books, send copies of each to a friend, family member, crush, or complete stranger of your choosing.Estimated delivery:
Pledge $20 or moreYou selected
14 backers Limited (6 left of 20)
“Real” Book Package (Early bird special price; quantities limited!): Everything from the Sharing Is Caring package, plus a personalized, hand-signed and numbered trade paperback copy of Stray. Comes with 10 “You’re Just A Mutt” stickers to show your love. *These books will be numbered between 1 and 20.*Estimated delivery:
Pledge $35 or moreYou selected
Plural Package: Everything from the “Real” Book Package, but with two paperback copies of Stray. (Please note: this was added retroactively and is the only package that includes two copies of the book. If you want more copies to any package, select the desired reward and add $15 per additional book.)Estimated delivery:Ships within the US only
Pledge $40 or moreYou selected
Collectors' Package: everything above, plus 5x7" ultra-high-quality prints of both books' cover illustrations. Position them on opposite walls, and they'll stare at each other all day.Estimated delivery:Ships within the US only
Pledge $50 or moreYou selected
7 backers Limited (18 left of 25)
Back Catalog Package: Everything above, plus one of the last remaining copies from the first printing of Mutt. The two books will look sexy together on your shelf.Estimated delivery:Ships within the US only
Pledge $60 or moreYou selected
Founders’ Circle Package: Everything from the Collectors' Package, and you will be credited on the Acknowledgments page of Stray for your invaluable help in funding its publication.Estimated delivery:Ships within the US only
Pledge $80 or moreYou selected
Beta Reader Package: Everything from the Founders' Circle Package, plus access to the Stray ebook the moment it's ready—at least one full month before its release date.Estimated delivery:Ships within the US only
Pledge $120 or moreYou selected
0 backers Limited (10 left of 10)
You Scratch My Back, I’ll Scratch Yours Package: Everything from the Beta Reader Package, and I will feature your website on evanfuller.net. This includes a full write-up on my blog and space on my blogroll for one year. (Nothing inappropriate to the book’s target audience; e-mail me with any questions.)Estimated delivery:Ships within the US only
Pledge $150 or moreYou selected
Rittenhouse Package: Everything from the Beta Reader Package, plus an afternoon in Philadelphia with yours truly. I’ll buy you a day pass for Philly’s transit system, take you out to lunch, and from there we can walk Rittenhouse Park and see some of the landmarks featured in the books. Just get into Philadelphia, and I’ll take it from there.Estimated delivery:Ships within the US only
Pledge $300 or moreYou selected
0 backers Limited (5 left of 5)
Advertiser’s Package: A 150x500 sidebar ad for your site or product will be featured on all pages of evanfuller.net for 30 days and captioned "Thanks to ____ for sponsoring Stray!" (Nothing inappropriate to the book’s target audience; e-mail me with any questions. This is a stand-alone package.)Estimated delivery:
Pledge $300 or moreYou selected
0 backers Limited (6 left of 6)
Namesake Package: Become part of the story! Everything from the Beta Reader Package, plus a side character in Stray will be named after you (not a main character, but not just an extra either). The namesake will be noted in the Acknowledgements page of the book.Estimated delivery:Ships within the US only
Pledge $500 or moreYou selected
1 backer Limited (4 left of 5)
Choose Your Own Adventure Package: A once-in-a-lifetime opportunity. Everything from the Namesake Package, plus I will write a side story in the Rittenhouse Saga with your input. I will discuss the characters and plot of the story with you; it can be anything from an existing chapter from a different character’s perspective to a totally new adventure with a protagonist based on you. This story will be part of the series canon and will be distributed on Smashwords and my site—or you can keep it for yourself. (I'll contact you to begin planning the story in February, immediately after Stray is released.)Estimated delivery:Ships within the US only
Pledge $1,000 or moreYou selected
0 backers Limited (2 left of 2)
Howdoyasay, Connoisseur Package: Everything from the Choose Your Own Adventure Package, plus the original cover illustration by Dan Govar from Mutt or Stray. These are priced so high because I love the art and don't want to part with the originals, but I'm willing to do so for a truly outstanding contribution. I'll frame the drawing, and I'll throw in my own (beat-up and less impressive) map illustration from the respective book. One of each; first backer gets the choice of the two. The illustration for Stray will be of a new female character named Leila who's a favorite among early readers.Estimated delivery:Ships within the US only
- (16 days)