Share this project

Done

Share this project

Done
British luxury tailored coats for men and women with revolutionary heating system
British luxury tailored coats for men and women with revolutionary heating system
230 backers pledged £100,891 to help bring this project to life.

About this project

The SMART COAT for Men and Women: the Coat that Heats project video thumbnail
Replay with sound
Play with
sound

£100,891

230

SKY News tech show, Swipe, loves the Smart Coat...

 project video thumbnail
Replay with sound
Play with
sound

Have you ever wished you could press a button and your coat would heat?

The team at EMEL AND ARIS know you want to look your best whatever the temperature and occasion. So that’s why we have created The SMART COAT collection: beautifully-made high-quality formal and informal coats that, with the touch of a button, provide extra heat when you want it. This is not just about how you dress for colder weather, it’s about how you enjoy the outdoors, with style. It’s a game changer.

Pricing

We want you, the Kickstarter audience, to be the first to wear EMEL AND ARIS and be the only people to ever get a discount on these innovative wardrobe staples. To pre-order, view the pledge chart below then select the pledge amount and the coat you want from the pledge panel on the right hand side (further up the page). The sooner you pledge, the greater the reward so don't delay! You won't be charged anything until the end of our campaign on 9th May. If we meet our funding target we will contact you with size information so you can select your size and colour.

The Technology

EMEL AND ARIS SMART COATs are a reality thanks to the revolutionary heating technology that has been tested extensively for many years. The technology is made from a specially formulated lightweight polymer that is inert. It produces far infrared (FIR) heat energy that is absorbed by the skin to heat the muscles and increase blood flow so you feel warm all over - not hot, just perfectly comfortable.

Safe and self-regulating it conducts heat uniformly which means it cannot overheat or produce hotspots and therefore cannot burn. It exhibits a positive temperature coefficient (PTC) meaning there’s no need for thermostats or fuses. As our technology does not use wires it cannot short circuit or overheat. There is a short cable that connects the battery to the coat, that’s all the wiring there is.

Far Infrared (FIR) is 100% safe and is absorbed by the skin to heat the muscles, so it improves circulation which in turn has health-enhancing results. Further benefits of FIR include:- • Pain relief • Accelerated healing in soft tissue injury • Increased blood flow • Decreased joint stiffness • Reduced inflammation and oedema • Reduced muscle spasm • Enhanced white blood cell function.

See the Heat

The video below demonstrates how the heat panels warm as soon as the battery is switched on - the lighter the image the warmer the heat. The panels warm fully in about two and a half minutes. Unlike the tailor's dummies, the heat is absorbed and circulated around the body so you feel warmer all over. NOTE: the battery in the video is NOT the EMEL AND ARIS battery which is illustrated below.

 project video thumbnail
Replay with sound
Play with
sound

The Battery

We have developed a bespoke rechargeable 12V lithium-ion battery (unlike the battery shown for operational purposes in the video) which has the high standards of design and functionality that you can expect from EMEL AND ARIS. Smaller than a smart phone the battery is compact and sits within a hidden pocket in the coat. A USB port allows you to charge your phone as well as heat your coat on the move. So you won't need to carry a separate power bank for your phone, this one powers both your battery and coat!

Why EMEL AND ARIS?

The SMART COAT

Cuts

The coats have been designed to fit close to the body and are cut in British sizes from 6-16 for women and 38-48 for men. The coats are relatively slim cut so the heat is close to your body. You don’t need to put on extra layers so the coats are elegant and flattering.

When you pledge you do not need to select a size or colour. At the end of the campaign we will contact you with the measurements for each size of coat so you can select the correct size.

The Fabric

EMEL AND ARIS’s debut collection is entirely made in Europe using the finest quality Italian fabrics. Our wool/cashmere blend and 100% cotton fabrics are crafted by Ing. Loro Piana & C. and treated with Loro Piana’s Storm System® to make them water repellent and wind proof.

           
    

Risks and challenges

We have produced and tested many prototypes to produce a collection of four coats, two styles for men and two styles for women. We have made many alterations, such as experimenting with the position of the heat panels for the most effective and comfortable warmth, we've introduced unique elements within the coats to draw the heat closer to the body, and of course our designers have cut many styles to come up with the most flattering and elegant shapes for both men and women.
We have developed our own battery true to our brand ethos - as beautiful as it is functional - and we are using a reputable and experienced manufacturer who is conducting the tests to ensure it complies with all industry safety standards. There is always a risk of delay when a product needs to go through the tests but we will do our very best to avoid delays. There are other certified 'off the shelf' batteries that we can purchase and send with the coat should this delay occur, as we want you to have your coat in time for the Fall.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support this project

  1. Select this reward

    Pledge £5 or more About $7

    Every pledge makes a difference in helping us prove our concept.

    You will receive a personal thank you for being a founding backer. Thank you for your support!

    Less
    Estimated delivery
    34 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge £25 or more About $35

    You will receive our exclusive EMEL AND ARIS tote bag. Beautiful and functional.

    Thank you for your support!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    43 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge £50 or more About $71

    EMEL AND ARIS bespoke rechargeable 12V lithium-ion battery with USB port so you can charge your phone, as well as heat your coat, on the move. Beautiful and functional.

    Thank you for your support!

    Less
    Estimated delivery
    Ships to Only certain countries
    15 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Reward no longer available

    Pledge £450 or more About $639

    WOMEN'S TRENCH

    100% cotton exterior. Includes battery. RRP £1,095

    PLEDGE BY END OF SUNDAY 13th MARCH FOR THIS REWARD - THANK YOU!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 19 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge £495 or more About $703

    WOMEN'S TRENCH

    100% cotton exterior. Includes battery. RRP £1,095

    TIME LIMITED OFFER - THANK YOU FOR YOUR SUPPORT!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    11 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Reward no longer available

    Pledge £595 or more About $845

    MEN'S RAINCOAT with detachable heated vest.

    100% cotton exterior, vest 100% wool. Includes battery. RRP £1,295

    PLEDGE BY END OF SUNDAY 13th MARCH FOR THIS REWARD - THANK YOU!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 10 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Reward no longer available

    Pledge £595 or more About $845

    WOMEN'S WRAP

    Cashmere and wool blend. Includes battery. RRP £1,295

    PLEDGE BY END OF SUNDAY 13th MARCH FOR THIS REWARD - THANK YOU!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 31 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge £645 or more About $916

    MEN'S RAINCOAT with detachable heated vest.

    100% cotton exterior, vest 100% wool. Includes battery. RRP £1,295

    TIME LIMITED OFFER - THANK YOU!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  9. Reward no longer available

    Pledge £645 or more About $916

    WOMEN'S WRAP

    Cashmere and wool blend. Includes battery. RRP £1,295

    PLEDGE BY END OF SUNDAY 27th MARCH FOR THIS REWARD - THANK YOU!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 5 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  10. Reward no longer available

    Pledge £650 or more About $923

    MEN'S OVERCOAT

    Cashmere and wool blend. Includes battery.
    RRP £1,395

    PLEDGE BY END OF SUNDAY 13th MARCH FOR THIS REWARD - THANK YOU!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 11 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  11. Reward no longer available

    Pledge £695 or more About $987

    MEN'S OVERCOAT

    Cashmere and wool blend. Includes battery.
    RRP £1,395

    PLEDGE BY END OF SUNDAY 27th MARCH FOR THIS REWARD - THANK YOU!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 2 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  12. Select this reward

    Pledge £695 or more About $987

    WOMEN'S WRAP

    Cashmere and wool blend. Includes battery. RRP £1,295

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    10 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  13. Select this reward

    Pledge £695 or more About $987

    MEN'S OVERCOAT - REWARD EXTENDED!

    Cashmere and wool blend. Includes battery.
    RRP £1,395

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    0 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  14. Reward no longer available

    Pledge £1,045 or more About $1,484

    TWO COATS

    Pledge £1,045 or more for two coats

    Women's Trench and Men's Raincoat £1,045

    Women's Trench and Women's Wrap £1,045

    Women's Wrap and Men's Raincoat £1,190

    Women's Wrap and Men's Overcoat £1,245

    Men's Raincoat and Men's Overcoat £1,245
    PLEDGE BY END OF SUNDAY 13th MARCH FOR THIS REWARD - THANK YOU!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 11 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  15. Select this reward

    Pledge £1,145 or more About $1,626

    TWO COATS OR MORE AT LEVEL 1 PRICES

    Pledge £1,145 or more for two coats
    see individual prices below and calculate combined value of the coats you want

    Women's Trench £495

    Women's Wrap £645

    Men's Raincoat £645

    Men's Overcoat £695

    THANK YOU!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    6 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  16. Reward no longer available

    Pledge £1,640 or more About $2,328

    THREE COATS

    Pledge £1,640 or more for three coats, see individual prices below and calculate combined value of the coats you want

    Women's Trench £450

    Women's Wrap £595

    Men's Raincoat £595

    Men's Overcoat £650

    PLEDGE BY END OF SUNDAY 13th MARCH FOR THIS REWARD - THANK YOU!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 1 backer
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  17. Reward no longer available

    Pledge £2,090 or more About $2,967

    FOUR COATS OR MORE

    Pledge £2,090 or more for four coats, see individual prices below and calculate combined value of the coats you want

    Women's Trench £450

    Women's Wrap £595

    Men's Raincoat £595

    Men's Overcoat £650

    You can confirm the styles at the end of the campaign

    PLEDGE BY END OF SUNDAY 13th MARCH FOR THIS REWARD - THANK YOU!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 1 backer
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  18. Select this reward

    Pledge £5,000 or more About $7,099

    THE ROYAL COUPLE

    Pledge £5000 or more for the Women's Wrap and Men's Overcoat in 100% cashmere by Loro Piana in a wide selection of colours (including black, navy, charcoal, light grey, camel, cream, light blue, pale pink and burgundy). We will contact you about your size and colour choice. Thank you - you've got great taste!

    International duties not included. For duty estimates try www.dutycalculator.com

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (60 days)