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THE LOVE EFFECT - a cinematic film on depression, suicide & LOVE needs help to recoup over-budget costs and get the film out there!
THE LOVE EFFECT - a cinematic film on depression, suicide & LOVE needs help to recoup over-budget costs and get the film out there!
121 backers pledged $17,700 to help bring this project to life.

About

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$17,700

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WHAT DID WE DO?

In less than 7 days, THE LOVE EFFECT film kickstarter campaign reached over 1 million people around the world and raised its entire film production budget.  In the following 30 days, the film was completed!  

What started as a film to raise awareness turned into a movement. 

 
WHAT ARE WE GOING TO DO NOW?

We made an amazing film, but we made sacrifices to make sure it got done.  Now we need to present it in the most powerful way, in order to raise awareness on depression, suicide and most uniquely:  LOVE.  

We need these additional funds to:

1. Recoup over-budget expenses needed to finish the film
2. Submit to Film Festivals and create meaningful organized screenings to support our cause

Shooting on location in NORTHERN CALIFORNIA was a dream come true. We decided to add one additional shoot day to our schedule, because we knew it would add tremendously to the film.  We knew it would be a risk, but it was a risk we were willing to take to get the film done the best possible way.  After production, our entire team, families and collaborators helped out, donated time and services and everything they could in our race to finish THE LOVE EFFECT in time to submit to SUNDANCE and only a handful of film festivals we could afford.

Tyler Atkins holding "The Pia" board (a limited edition contributor reward!) -- Photo by 1st AD Katrina Chavez
Tyler Atkins holding "The Pia" board (a limited edition contributor reward!) -- Photo by 1st AD Katrina Chavez

 1. PRESENT OUR FILM WORLDWIDE


TO GIVE INSPIRING PRESENTATIONS, Q&A SESSIONS AND EXPERIENCES

We made an amazing film - but what's a film without an audience? While YouTube and Vimeo are great platforms for down the road, THE LOVE EFFECT film was designed to be a cinematic, social experience, where you could discuss the film with the people afterwards. Just like going to the movies. Therefore, our first wave of targeted audiences are film festivals and organized screenings where we can host and offer our interactive presentation on depression, suicide and LOVE.

But these things cost money!  Major film festivals are typically $50 to $100 dollars, not including any mailing fees or preparation.  A screening event such as our LOS ANGELES premiere is easily $1500 to $3000 just to have the space.

We want to create the biggest impact on audiences and these interactive screenings are the best way for us to raise awareness, inspire and get people talking.

Ari wearing "THE HERO" character jacket worn by both nameless characters. A one-of-a-kind contributor award!
Ari wearing "THE HERO" character jacket worn by both nameless characters. A one-of-a-kind contributor award!

 2. RECOUP FUNDS SPENT TO EXPEDITE FINISHING OUR FILM

Naturally, whenever you shoot a film on location, you take the risk of numerous challenges. We traveled and shot for 10 days, shooting on Location in rural areas of Monterey Bay, Santa Cruz, San Francisco, Point Reyes and Los Angeles. However, while we were blessed with the coastal weather, support from locals and State/National Park services, what we needed to do our best work -- was just a little more time.

That little time turned into more money! Our over-budget production expenses came from just keeping the crew one additional day, including equipment rental, crew rates, accommodation and travel reimbursement. 
 
Going over budget was an imperative decision we had to make, in order to make sure we got the film done and done RIGHT. We wanted to stay true to the script and take advantage of all the wonderful locations we were able to shoot.  Furthermore, our crew and cast were whole heartedly passionate, creating an unforgettable uplifting experience, while hustling to get the film done.  

Yet, the big sacrifice in spending this part of our production budget, is that it siphoned nearly all of our post-production funds and festival submission funds. With our over budget debt, we have no additional funds to submit to film festivals, do a premiere or to create our interactive screening opportunities.

THE LOVE EFFECT Campground - one of our on location sets!
THE LOVE EFFECT Campground - one of our on location sets!


"WEAR THE MESSAGE" - LOVE APPAREL TO RAISE AWARENESS

We will be offering wristbands and t-shirts designed in Los Angeles, so you can wear and share the message.  

One of our bracelets!  (Also a $25 donation reward!)
One of our bracelets! (Also a $25 donation reward!)

These bracelets and more will also be featured on THE LOVE EFFECT organization's website (soon theloveeffect.org) our new platform point for all forms of expression in our movement. It will share pertinent information to our film, our campaign and organization for social awareness and change.  

Like our film, THE LOVE EFFECT organization will offer mental health resources, articles, blogs, branded content and images. We want to promote and share thoughtful, inspiring and nurturing media that supports our cause.

(template for our new website and organization!)
(template for our new website and organization!)



--- WHO'S BEHIND US? --- 

Mental Health America (MHA), founded in 1909, is the nation’s leading community-based non-profit dedicated to helping all Americans achieve wellness by living mentally healthier lives. Our work is driven by our commitment to promote mental health as a critical part of overall wellness, including prevention services for all, early identification and intervention for those at risk, integrated care and treatment for those who need it - with recovery as the goal. www.mentalhealthamerica.net

We are collaborating with MHA to develop our depression, suicide and LOVE awareness presentation program for kids and adults.  Through this wonderful partnership we think we can make a huge difference with one of the most reputable and forward-thinking mental health organizations. 

A photo of THE LOVE EFFECT Team, including Linda Barrie and Leigh Goodman who supported our film and campaign since day 1!!!
A photo of THE LOVE EFFECT Team, including Linda Barrie and Leigh Goodman who supported our film and campaign since day 1!!!
Director Drue Metz & Actors Tyler Atkins & Ari Blinder (wearing "THE HERO" jacket! A donation award!)
Director Drue Metz & Actors Tyler Atkins & Ari Blinder (wearing "THE HERO" jacket! A donation award!)

About “THE LOVE EFFECT” Writers and Director

Actor/Writer Tyler Atkins first appeared on screen for the Australian Amazing Race in 2011, which he won, then in the award winning TV drama, “Puberty Blues”. After defeating kidney disease Atkins’ faced the tremendous loss of a dear friend to suicide, which led to the inspiration behind “THE LOVE EFFECT”. 

Actor/Writer Ari Blinder has acted in exciting television shows such as “Homeland” on Showtime, “Banshee” on Cinemax, and “The Mentalist” on CBS. His film “The Gerstein Report” recently played at the Cannes Film Festival. 

Writer and director Drue Metz has written, directed, produced, or contributed to over 60 films and videos to date. Recently, he directed part of James Franco‘s feature film adaptation of DON QUIXOTE. He is currently directing commercials and music videos for production companies Swanky Flicks & Replay Collective and just finished directing and co-writing a television pilot for Dwayne “The Rock” Johnson and Dany Garcia’s SEVEN BUCKS PRODUCTIONS.

Promotional Still from the film
Promotional Still from the film

-- REWARDS & EXPERIENCES -- 

Interactive, social and completely special - we have some exciting rewards and experiences to offer you guys for contributing to our film.  We will gradually reveal gifts and teaser images for our awards.  Below is a sneak peak of our prized, "SOUL BOARD".

Like the loving soul and warmth of our brand's purple tint, the SOUL BOARD is a 7'2", custom made single-fin board. Surfing is an act full of life and movement and you can celebrate with us by owning one of our most prized symbols and rewards.
Like the loving soul and warmth of our brand's purple tint, the SOUL BOARD is a 7'2", custom made single-fin board. Surfing is an act full of life and movement and you can celebrate with us by owning one of our most prized symbols and rewards.

-- PRESS & MEDIA --

PUBLICIST

Jen Betts - Publicist pivotal-pr.com

MEDIA

connect@theloveeffect.org - EMAIL

Original Film Production - KICKSTARTER

@theloveeffectfilm - INSTAGRAM 

Facebook

ARTICLES:

MHA Partnership with THE LOVE EFFECT Organization

Tyler Atkins opens up on Charlotte Dawson's death as he dedicates short film about suicide to late TV star

Tyler Atkins and THE LOVE EFFECT Film Update

Risks and challenges

With THE LOVE EFFECT film, we took on many risks and challenges. Our dream to make an incredible, cinematic short film that raises awareness came to life. But in pursuit of great things, we chose to make the sacrifices to make sure it happened. But we can't stop now.

Every donation counts and will contribute to our film and movement to make a change. We've made such a wave already, yet we've only scratched the surface of what we could do for this cause.

Thank you for supporting us. :) <3

#theloveeffect

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Support

  1. Select this reward

    Pledge US$ 1 or more About US$ 1.00

    Every dollar and every share counts and so does your effort. You will receive a special thanks in THE LOVE EFFECT organization's website for helping us get the film out there and for sharing in our mission to raise awareness.

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  2. Select this reward

    Pledge US$ 10 or more About US$ 10

    You will receive a special thanks in THE LOVE EFFECT organization's website for helping us get the film out there, plus an invitation to one of our public presentation and discussions on depression, suicide and our unique discussion of love. Get social. Contribute. Raise awareness. We're in this together.

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  3. Select this reward

    Pledge $15 or more About $15

    **A December Exclusive!!**

    Spreading the word! You will be given one of our handmade THE LOVE EFFECT bracelets!! IF YOU PLEDGE THE $25 AMOUNT - YOU WILL RECEIVE TWO!! :)

    You will also be invited to one of our presentations or screenings.

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  4. Select this reward

    Pledge $25 or more About $25

    Spreading the word! You will be given one of our handmade THE LOVE EFFECT bracelets in addition to a special event invite to one of our presentations or screenings.

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  5. Select this reward

    Pledge $50 or more About $50

    Two tickets to the LOS ANGELES world premiere of THE LOVE EFFECT Film and Organization Launch.

    OR the SYDNEY AUSTRALIA premiere.

    Plus two of our custom made THE LOVE EFFECT bracelets.

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  6. Select this reward

    Pledge US$ 100 or more About US$ 100

    You will be invited to one of our unique social awareness presentations: either a special open-minded meditation class and discussion of THE LOVE EFFECT, featured and hosted by actor, filmmaker, yogi, surfer, spiritual leader and activist, Tyler Atkins

    Plus, you will be given one of our handmade THE LOVE EFFECT bracelets and TWO tickets to the LOS ANGELES world premiere of THE LOVE EFFECT Film and Organization Launch or the SYDNEY AUSTRALIA premiere.

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  7. Select this reward

    Pledge $250 or more About $250

    To say the least, you want to make waves of change and we want to nurture them.

    In addition to all of the previous awards, screenings and personal experiences, you will also be invited to a a private discussion via Skype with the filmmakers to discuss our awareness campaign on depression, suicide and love and how we can make a difference with our film and organization.

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    Pledge US$ 500 or more About US$ 500

    It's not often that you get to be a part of something that is beyond you. That's how we felt by creating our film and movement. Well, you're a part of THE LOVE EFFECT now. We want to share your story - a blog, a bio, a statement, a picture -- something about you and your personal experience with depression, suicide or LOVE. How has it affected you? What can people take from your story?

    In addition to all the other awards of your choice, we want to feature you on our theloveeffect.org's website. Share yourself with others. Make a difference together.

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    Pledge US$ 1,000 or more About US$ 1,000

    This is a big deal for us. And your dedication means the world to us and our mission.

    You are a stone in our foundation to get our film, organization and message out there. We know you want to move mountains -- and you have.

    Now let's link up and find ways to move mountains for others.

    • 2 VIP Tickets to the LOS ANGELES or SYDNEY premiere.

    • THE LOVE EFFECT signed film poster, two bracelets and your choice of a special activity: film presentation, meditation experience or awareness discussion via in person or on Skype.

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    Pledge $1,000 or more About $1,000

    SPECIAL REWARD:

    The Pia beanie, AKA "The Lovers Cap" worn in the film by Tyler Atkins and Jessica Blackmore. Two lovers separated but forever connected. The beanie is hand knitted, custom made and was worn exclusively for the film. It has a special meaning behind it, and when you see the film and the trailer, you'll uncover why.

    In addition to this LIMITED EDITION costume prop from the film, you will be offered the following rewards:

    • 2 VIP Tickets to the LOS ANGELES or SYDNEY premiere.

    • THE LOVE EFFECT signed film poster, two bracelets and your choice of a special activity: film presentation, meditation experience or awareness discussion via in person or on Skype.

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    Pledge $1,000 or more About $1,000

    SPECIAL REWARD:

    "THE HERO" a one of a kind movie jacket worn by both nameless heroes in THE LOVE EFFECT film.

    Two men from different sides of the tracks reach out and help each other get through depression. This is a special jacket for us and has special meaning. Like "The Pia Beanie", this jacket has special significance and meaning in the film. Can you discover it? If you claim this reward, we will tell you, but you might just uncover it yourself. Here's a hint: it involves defining THE LOVE EFFECT.

    Also offered in addition to this award:

    • 2 VIP Tickets to the LOS ANGELES or SYDNEY premiere.

    • THE LOVE EFFECT signed film poster, two bracelets and your choice of a special activity: film presentation, meditation experience or awareness discussion via in person or on Skype.

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    Pledge $3,000 or more About $3,000

    ** LOWERED FROM 5k to 3k!!! A Custom Surfboard Steal! Shipping Included **

    You have laid foundation in our movement and have ensured success in our campaign.

    We want to present to you in person the one-of-a-kind "SOUL BOARD" -- a masterfully crafted, brilliant bright, single-fin surfboard in a deep, mahogany purple.

    Like much of the soul of our film, this board is a symbol of the life you have given to our movement and our cause.

    All other previous awards included plus VIP tickets to a premiere.

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    Pledge $4,000 or more About $4,000

    ** CYBER MONDAY - Lowered from 7k to 4k!!!!! ** A Custom Surfboard Steal! Shipping Included! **

    This is a one of a kind treasure and so are you.

    You will be one of only two people in the entire world who will own the beautiful, custom made sunset-orange "Pia Board", aka "THE PIA", featured in our film.

    Designed by THE LOVE EFFECT team and built by Tyler Atkins' father, this board -- a symbol of life, love and moving forward, is an integral part of our film and our campaign's movement.

    If you are in Los Angeles, you will be invited to the premiere or one of our special presentations to accept the board. There's a lot of love in this thing, so making it a prize is a really special thing to us.

    All other previous awards included plus VIP tickets to a premiere.

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Funding period

- (38 days)