Premium denim with unique, hand-painted designs on our own brand of Dragonfly by JClaire jeans. Read more
This project's funding goal was not reached on May 8, 2014.
About this project
Kick Start Production & Marketing
We're raising $20,000 to produce our Dragonfly by JClaire jeans. Funds raised will be used for manufacturing costs and to cover other expenses associated with creating our unique jeans. If we are fortunate enough to raise $40,000 we will be able to expand our product line with new cuts and you can help us decide what to produce next.
As the cornerstone of our Kickstarter campaign we are offering you our high-quality, premium wearable art jeans at wholesale prices. We are offering a variety of other great items as well, so please support us at the level of contribution at which you are most comfortable.
Important Note: Please note that if you prefer to wait to receive your offer until we have additional cuts (boyfriend jeans, boot cut, mid rise etc.) or until our upcoming Dfly men's jeans are available, we are happy to honor your request.
The signature look of a JClaire design comes from the ability of the consumer to be able to customize their jeans with unique designs and color palettes. The result is what we call “Wearable Art.”
JClaire creates wearable art through the use of creative design patterns to which she adds soft fabric paint, dry brushed by hand, one color at a time, building and blending coordinating colors to give the design a fade-in, fade-out effect.
There are many designs and color palettes from which to choose. Our clean and simple base jeans are the canvas on which JClaire executes her artistic vision.
Some pursue happiness, others create it. Create your own happiness with a signature wearable art design on a pair of high quality Dragonfly by JClaire jeans!
As Seen on TV!
Our story is really the story of JClaire. JClaire is Joan Claire Smith, a Chicago-based artist and designer. She also is a single mother who worked as a certified decorative painter in order to support her five children. Decorative painting involves adding sophisticated finishes and paint techniques to walls.
As she painted client’s homes her work clothes would be inadvertently splashed with paint. People seemed to love the organic nature of the splattered design because she would be frequently approached by people on the street inquiring about her unique jeans. Some even offered to buy them from her. Those encounters are what led her to develop the wearable art concept which evolved to focus on more refined designs.
Joan quickly determined that to make this concept really work, she needed to design her own brand of jeans to serve as the canvas on which she paints. So she spent a year and half researching suppliers, testing paints and meeting with denim manufacturers in order to satisfy her high quality standards.
Since starting this journey, there have been highs and lows, but today, Joan is excited to introduce her brand and her designs to the world beginning with this Kickstarter campaign.
Dragonfly by JClaire jeans are constructed from the highest quality fabric available from Cone Denim, the largest denim supplier in the country. They are manufactured in LA by United Jeans International and hand painted in Chicago.
Our women’s Indigo jeans are regular rise and made from 92% cotton, 7% polyester and 1% spandex so they fit great and retain their shape over time.
Our women’s White jeans are regular rise and made from 99% cotton and 1% spandex for great fit and comfort.
What We Offer For Your Pledge
Our offers can be used either on our current cut of jeans or future cuts if you prefer. We will even honor your offer for our upcoming Dfly men's jeans if you'd like. However, future cuts and the Dfly men's jeans will take longer to deliver.
Take a look at this brief slideshow to see photos of our offers:
100% Customer Satisfaction Guarantee
Exclusive to our Kickstarter customers we are offering a 100% satisfaction guarantee on any product purchased as part of this campaign!
We want only satisfied customers and our normally generous refund policy requires that customers return unworn, unwashed items within 60 days for a full refund. However, for any product offered as part of this Kickstarter campaign we are implementing a 100% Customer Satisfaction Guarantee. If you are unhappy for any reason, simply contact us and we will send you a return label and you can send back your product for a full refund.
Help Spread The Word About Us
No matter the level of financial support that you can personally provide, we would love it if you support us by helping to spread the word to your friends, family, colleagues and those in your personal and professional networks. Posts on Facebook, LinkedIn, Instagram, Twitter and other social media alerting your followers to our efforts are greatly appreciated.
We can be found on-line at www.dragonflybyjclaire.com, on Facebook, Instagram, Pinterest and Twitter.If you or anyone you know has questions about our products and what we’re doing, please email me at firstname.lastname@example.org.
Risks and challenges
The biggest risk that we face is that we fall short of our funding goal. This will negatively impact our ability to start manufacturing.
However, we work with the largest denim supplier in the country (Cone Denim) and a top notch denim manufacturer both of whom are extremely responsive to our needs and timelines. To mitigate the risks:
1. We will initiate production as soon as the funding level is hit, regardless of timing.
2. While our 100% Customer Satisfaction Guarantee is a potential risk, it provides our Kickstarter customers with a bit of a safety net. Give us a try risk free!
Have a question? If the info above doesn't help, you can ask the project creator directly.
- (30 days)