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A fresh new comedy web series about food, friendship, f-ing up, and finding your filter.
A fresh new comedy web series about food, friendship, f-ing up, and finding your filter.
A fresh new comedy web series about food, friendship, f-ing up, and finding your filter.
236 backers pledged £16,900 to help bring this project to life.

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Nutritiously Nicola! a dirty comedy about clean eating

£16,900

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 UPDATE: Stretch Goals Added! 

We've been overwhelmed by the support for Nutritiously Nicola! and we wanted to give you more! So here are the stretch goals: 

Every additional £100 up to £16,300: We'll make a new Nicola vlog

- That's right. Once we reach that £16,000 goal, every additional £100 will mean we will make a new vlog (we've got loads of ideas, but everyone has their limits - this stretch goal will stop at £16,300). So that's 3 new vlogs coming at you before January 2018! Check out the vlogs on our YouTube channel HERE.

£16,100 - New Nicola Vlog 

£16,200 - 2nd New Nicola Vlog

£16,300 - 3rd New Nicola Vlog

£19,000: We'll make an additional episode!

- If we hit £19,000, we'll make a whole new episode for the web series, taking us up to 7 episodes! We budgeted for each episode to cost about £2,700 each to make a series with 6 episodes in total, but we've got WAY more jokes and story-lines than can be contained in the six episodes. 

- So each time we hit an additional £2,700 from here, we'll make another brand new episode for you!

So go forth and share - we'll keep making your more Nutritious content!

 Nutritiously Nicola! is the story of Nicola Woodford - a not so healthy health food blogger slash spinning instructor living in East London. Her dream is for Nutritiously Nicola! to become a global brand... but there's a lot standing in her way. 

The series follows Nicola as she tries to spiralise her way to success and keep her grip on reality, which is difficult when her reality consists of Instagram, dealing with her eating disorder and trying to keep up in her too-cool East London neighbourhood. 

 Nutritiously Nicola! is a dark, filthy and fast-paced satirical comedy about the contemporary social landscape of Instagram perfection. The series will consist of 6 snack-sized episodes of roughly 7-10 minutes in length. #FuckingYUM

 

A note from the creator:  

Thank you for your interest in supporting this uniquely bonkers, ground-breaking and very exciting project.  

I first created the character of Nicola when my own eating disorder was returning with a vengeance, so it’s perhaps unsurprising that Nicola ended up with one too (sorry, Nicola). But weirdly, I’m kind of glad that she did. Because here’s the thing: we really need to talk about them.  

Now, eating disorders aren’t generally known for their high LOL-factor. Most on-screen portrayals of the subject are reverential, delicate depictions of thin, white, beautiful, tragically anorexic teenage girls. But that’s just one version of the story. Eating disorders come in many manifestations and affect people of all shapes, sizes, personalities, ethnicities, genders and ages.  

They’re also shape-shifters. Mine has tricked me many times, leading me down paths that look safe, and then prove to be a trap. The most recent of these paths was clean eating and Instagram. Mix this in with ‘food porn’, the aspirational appeal of self-made success online, the photogenic brunches which tip you into your overdraft – and you get the crazy, confusing world of Nutritiously Nicola!    

Nicola dives right into the chaos, and this is why I am deeply in love with her. I adore Nicola. She may slavishly follow trends, yet she cocks them up because her own personality shines through so brightly. She may have a mental health problem, but it doesn’t define her. With her boundless positivity she is just trying to find some sort of health, happiness and success, Like I am. Like you are.  

It never really occurred to me that I was writing a female led comedy. I just find women incredibly funny. I hope that the honest place that Nutritiously Nicola! comes from can help anyone currently suffering with a malfunctioning bit of life's jigsaw. Particularly if that bit of jigsaw, like Nicola’s eating disorder, is a missing piece, one that maybe you don’t feel able to talk about. 

 I also hope that Nutritiously Nicola! makes you laugh and, more importantly, gives you a bit of well-deserved time off from trying to complete that f***ing jigsaw! 

 xNatalie

 

 

 

 Notable Cast & Crew

Nutritiously Nicola! is the flagship project from Double Yay Productions – in fact, it’s what started the whole thing!

We write, develop and produce female-led scripted comedy for tv and online content. We call ourselves F-Rated Comedy because everything we produce adheres to the F-Rating criteria (and it also sounds a bit rude - which we kind of like). We think women are really funny and we think women work well together, but we also think other genders are cool too. Our crews are a mixture of talented people – we aim to build diverse teams and prioritize finding good, talented people who know how to laugh! 

 

      

 

 

      

  

 So, why are we here on Kickstarter asking you for help? Simply put, things really add up when you're filming, especially when you’re making a web series, which is basically like making a feature film for a fraction of the price!

When we filmed the taster for Nutritiously Nicola! in 2016, we made a taster trailer, two scenes from the pilot and two of Nicola’s Vlogs. That was three days of filming to get 15 minutes of footage. We did the catering ourselves (well, Caroline did most of it), we got all of our locations for free and begged and bartered for the rest. We had a screening for our cast and industry insiders, and by the end, it cost us just over £4,000, which we self-funded. So, multiplying that to make an entire series of high quality comedy, means the only way we’ll be able to make this is with your help.

Here is the basic breakdown of our budget for Nutritiously Nicola!  

 

So that’s where your money goes, but how does it work?

On Kickstarter, if we’ve met our goal of £16,000 by the time our campaign ends, then the credit cards of everyone who pledged money are charged and we get the funds. Yay!

If we don’t meet our goal, then we don’t get ANYTHING and no one will be charged. Boo! We know you wouldn’t let that happen!

If we exceed our goal, then we’ll use the extra funds to give you something even better. Double Yay!

You can also increase your donation at any time. So say, you pledged an amount but then wanted to bump up to the next reward level, you can sign back in to Kickstarter, come back to this campaign page, and you’ll see the green “Back This Project” button has been replaced with a blue “Manage Your Donation” button. Click that and you can increase your donation and pick a new reward.

  

Risks and challenges

The biggest challenge is creating this ambition project whilst keeping down our regular jobs – as we’ve learned since starting Double Yay in January, it’s bloody hard work and it means that we don’t get days off! But that’s so much easier to deal with when you’re making something that you love, like Nutritiously Nicola! We are essentially shooting a feature film – from pre-production to production and post, not to mention all the marketing, PR and business side of things, we’ll be working on a fraction of the budget that most feature films would have to work with. We’re able to do this because of the awesome team we’ve already assembled – our own superheroes who go above and beyond every step of the project.

Is it a risk? Absolutely, but we think you should start as you mean to go on.

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Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge £5 or more About $7

    Digestable Donation

    A massive THANK YOU shout out on Twitter and Facebook and regular EMAIL UPDATES on the production! As Tesco says, "Every little bit helps" - we appreciate your support!

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    20 backers
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    Pledge £10 or more About $13

    Palatable Philanthropy

    All the above, plus a NUTRITIOUSLY NICOLA! GIF sent to you in September. Then, you'll get an EARLY SNEAK PEAK OF THE TRAILER for the web series (once we've filmed it!)

    Includes:
    • Nutritiously Nicola GIF
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    52 backers
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  3. Select this reward

    Pledge £20 or more About $26

    Poldark patronage

    For a limited 24 hours, if you pledge £15 or more, you'll get the listed rewards for that level PLUS a personalised signed photo of Heida Reed from the set of Nutritiously Nicola!

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    Pledge £20 or more About $26

    Herbology Helpfulness - LIMITED!

    You'll get LIMITED TIME OFFER - SIGNED PRINT of MATT & TONY LEWIS from our set & we'll also send you a special print of one of Nicola's Harry Potter-themed recipes for Matt from the web series.

    Plus Palatable Philanthropy

    All the above, plus a NUTRITIOUSLY NICOLA! GIF sent to you in September. Then, you'll get an EARLY SNEAK PEAK OF THE TRAILER for the web series (once we've filmed it!)

    INCLUDES:
    Nutritiously Nicola GIF

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    Limited 16 backers
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  5. Select this reward

    Pledge £25 or more About $33

    Kosher Contribution

    All the above, plus a Nicola will send you one of her ORIGINAL INSPIRATIONAL QUOTES for your Instagram!

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
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    10 backers
    £
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  6. Select this reward

    Pledge £25 or more About $33

    Guy Titt Special!

    You'll receive a PERSONALISED SIGNED STILL OF ANDREW GOWER AS GUY TITT!

    You'll also receive everything in the Kosher Contribution (All the above, plus a Nicola will send you one of her ORIGINAL INSPIRATIONAL QUOTES for your Instagram!

    INCLUDES:
    Nutritiously Nicola GIF
    Nicola Inspirational Quote)

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    Limited 3 backers
    £
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  7. Select this reward

    Pledge £35 or more About $46

    Hole-filling Funding

    All the above, plus a DIGITAL DOWNLOAD of the whole series and a THANK YOU in the credits! Yay!

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
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    35 backers
    £
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  8. Select this reward

    Pledge £45 or more About $59

    Gillyweed Giveaway- LIMITED!

    You'll get LIMITED TIME OFFER - VIDEO SHOUT OUT FROM MATT LEWIS or TONY LEWIS FROM THE NUTRITIOUSLY NICOLA! SET!

    All the above, plus a DIGITAL DOWNLOAD of the whole series and a THANK YOU in the credits! Yay!

    INCLUDES:
    Nutritiously Nicola GIF
    Nicola Inspirational Quote
    Digital Download of Nutritiously Nicola! series

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    Ships to Anywhere in the world
    Limited 0 backers
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  9. Select this reward

    Pledge £50 or more About $65

    Satisfying Sponsorship

    All the above, plus an PERSONALISED NUTRITIOUSLY NICOLA RECIPE designed exclusively for you! 'let Nicola know your favourite unhealthy food and she'll design a recipe for a healthy version of it just for you. You'll also get a special edition DOUBLE YAY IRON-ON BADGE.

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
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    15 backers
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    Pledge £50 or more About $65

    Special Video shout out from Heida Reed

    In addition to everything in the Satisfying Sponsorship reward (All the above, plus an PERSONALISED NUTRITIOUSLY NICOLA RECIPE designed exclusively for you! 'let Nicola know your favourite unhealthy food and she'll design a recipe for a healthy version of it just for you. You'll also get a special edition DOUBLE YAY IRON-ON BADGE)

    Heida Reed will record a special personalised video shout out to YOU or someone you love whilst on set!

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  11. Select this reward

    Pledge £75 or more About $98

    Tasty Transferral

    All the above, plus a PERSONALISED SHOUT OUT VIDEO MESSAGE FROM NICOLA HERSELF to share on your social media! Maybe you need motivation, maybe you need advice, whatever it is,just make sure it's PG!

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
    • Nicola shout-out video
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    Ships to Anywhere in the world
    6 backers
    £
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  12. Select this reward

    Pledge £100 or more About $131

    Energy-giving Granting

    All the above, plus a special BEHIND THE SCENES featurette with CAST INTERVIEWS, OUTTAKES and BLOOPERS!

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
    • Nicola shout-out video
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    7 backers
    £
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  13. Select this reward

    Pledge £250 or more About $327

    Sustaining Subsidisation

    All the above, plus you'll get to contribute to one of Nicola's vlogs - you'll be able to SUBMIT YOUR OWN QUESTION FOR NICOLA TO ANSWER IN A NICOLA ADVISES VLOG (again, keep it PG - nothing gross!) and you'll also get a THANK YOU on IMDB - a common first step to movie superstardom!

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
    • Nicola shout-out video
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    3 backers
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  14. Select this reward

    Pledge £500 or more About $655

    Nutritious Numeration

    You'll get the official NUTRITIOUSLY NICOLA! FAN PACK - this includes all of the above, plus a VIP INVITATION to the SERIES PREMIERE in London! You'll meet the cast and crew and party the night away! You'll also get a Personalised WISDOM WEDNESDAY INSTAGRAM STORY MESSAGE from NICOLA - to give you extra drive for your day, and possibly your life!

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
    • Nicola shout-out video
    • VIP Invitation to Premiere *Not including travel*
    • Wisdom Wednesday shout out on Nicola's Instagram story
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    Limited 1 backer
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  15. Select this reward

    Pledge £750 or more About $982

    Delicious Dispensation

    You'll get the official NUTRITIOUSLY NICOLA! FAN PACK (see description above - includes a INVITE TO THE LONDON PREMIERE) plus a CAST VIDEO SHOUT OUT from your favourite cast member AND a PERSONALISED YOGA POSE designed by Nicola and Named after you!

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
    • Nicola shout-out video
    • VIP Invitation to Premiere *Not including travel*
    • Wisdom Wednesday shout out on Nicola's Instagram story
    • Nicola's Personalised Yoga Pose
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  16. Select this reward

    Pledge £1,000 or more About $1,309

    Mouthwatering Magnanimity

    You'll get the official NUTRITIOUSLY NICOLA! FAN PACK (see description above) plus we'll put any PHOTO of your choosing INTO THE WEB SERIES! So a picture of your dog, your lover, or your favourite avocado - anything as long as it's PG. You'll also be able to submit something to be reviewed by Nicola in a NICOLA'S LIFESTYLE VLOG! This could be a product, a place, or an idea - Nicola will give it her honest review!

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
    • Nicola shout-out video
    • VIP Invitation to Premiere *Not including travel*
    • Wisdom Wednesday shout out on Nicola's Instagram story
    • Nicola's Personalised Yoga Pose
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    2 backers
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    Pledge £2,000 or more About $2,618

    EARLY BIRD Amborisal Assistance

    **EARLY BIRD SPECIAL: CO-PRODUCER** You're now part of the production team! You'll get a CO-PRODUCER CREDIT on screen and IMDB, and your choice of either a NICOLA LIFESTYLE review OR a CAST SHOUT OUT! Double Yay! Also includes the NUTRITIOUSLY NICOLA! FAN PACK.

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
    • Nicola shout-out video
    • VIP Invitation to Premiere *Not including travel*
    • Wisdom Wednesday shout out on Nicola's Instagram story
    • Nicola's Personalised Yoga Pose
    • IMDB Credit
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    Ships to Anywhere in the world
    Reward no longer available 0 backers
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  18. Select this reward

    Pledge £2,500 or more About $3,273

    Ambrosial Assistance

    You're now part of the production team! You'll get a CO-PRODUCER CREDIT on screen and on IMDB, and your choice of either a NICOLA LIFESTYLE review OR a CAST SHOUT OUT! Double Yay! Also includes the NUTRITIOUSLY NICOLA! FAN PACK.

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
    • Nicola shout-out video
    • VIP Invitation to Premiere *Not including travel*
    • Wisdom Wednesday shout out on Nicola's Instagram story
    • Nicola's Personalised Yoga Pose
    • IMDB Credit
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    Pledge £4,000 or more About $5,237

    EARLY BIRD Indulgent Investiture

    **EARLY BIRD SPECIAL: EXECUTIVE PRODUCER** You'll receive a CO-EXECUTIVE PRODUCER CREDIT on screen and on IMDB.com! Exclusive SET VISIT PRIVILEGES for our final shoot dates (come be a part of our team), as well as an invitation to discuss key elements of pre-production with a private skype call with the Double Yay team. Be a part of making the show! Includes having the option of appearing in the show as an extra or the option of NAMING A CHARACTER after yourself or a friend! Also includes a VIP INVITATION to the PREMIERE PARTY and the NUTRITIOUSLY NICOLA! FAN PACK!

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
    • Nicola shout-out video
    • VIP Invitation to Premiere *Not including travel*
    • Wisdom Wednesday shout out on Nicola's Instagram story
    • Nicola's Personalised Yoga Pose
    • IMDB Credit
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    Ships to Anywhere in the world
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  20. Select this reward

    Pledge £5,000 or more About $6,546

    Indulgent Investiture

    You'll receive a CO-EXECUTIVE PRODUCER CREDIT on screen and on IMDB! Exclusive SET VISIT PRIVILEGES for our final shoot dates (come be a part of our team!) as well as an invitation to discuss key elements of pre-production with a private skype call with the Double Yay team. Be a part of making the show! Includes having the option of appearing in the show as an extra or the option of NAMING A CHARACTER after yourself or a friend! Also includes a VIP INVITATION to the PREMIERE PARTY and the NUTRITIOUSLY NICOLA! FAN PACK!

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
    • Nicola shout-out video
    • VIP Invitation to Premiere *Not including travel*
    • Wisdom Wednesday shout out on Nicola's Instagram story
    • Nicola's Personalised Yoga Pose
    • IMDB Credit
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  21. Select this reward

    Pledge £7,500 or more About $9,819

    Michelin-Starred Munificence

    MEGA EXEC SUPER STAR! You'll receive a EXECUTIVE PRODUCER CREDIT on screen and on IMDB.com, EXECUTIVE PRODUCER PACK (see above) and the NUTRITIOUSLY NICOLA FAN PACK! PLUS a very special exclusive reward - Nicola and her personal trainer Skylar will take you and one guest on a PRIVATE TOUR OF EAST LONDON for a WHOLE DAY!

    Includes:
    • Nutritiously Nicola GIF
    • Nicola Inspirational Quote
    • Digital Download of Nutritiously Nicola! series
    • Personalized Recipe from Nicola herself
    • Double Yay iron-on Patch
    • Nicola shout-out video
    • VIP Invitation to Premiere *Not including travel*
    • Wisdom Wednesday shout out on Nicola's Instagram story
    • Nicola's Personalised Yoga Pose
    • IMDB Credit
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Funding period

- (27 days)