Smarter Stand turns your iPad Smart Cover or Smart Case into a full-featured iPad stand. Patent Pending.
What The Press is Saying
Why Smarter Stand?
The Smart Cover is one of the best accessories for iPad, but it's too limiting as an iPad stand: either its so reclined you can't see the screen or it's so upright that I have to back-up. What you really want is the iPad facing you directly, but the Smart Cover doesn't do that...until now!
If I back Smarter Stand, when will I get mine?
All orders of 1 or 2 Smarter Stands are scheduled to ship in early October. BUT if you order 3 Smarter Stands or more, your order will ship 2 weeks sooner. If you're curious as to why, it's explained in Update #11.
Why order 3 or more Smarter Stands? Imagine you're getting your Smarter Stand and it's already autumn, the leaves are turning yellow and the holidays are right around the corner… wouldn't a few extra Smarter Stands make great stocking stuffers? How about birthdays coming-up?
Which pledge levels qualify for free accelerated shipping?
- $39 pledge level: 3 Smarter Stands of the colors of your choice*
- $125 pledge level: 10 Smarter Stands "
- $339 pledge level: 30 Smarter Stands "
* color choices will be collected in a survey sent to you after the project ends.
How Smarter Stand Works
Smarter Stand is composed of 2 clips that attach to either side of the Smart Cover or the Smart Case. For the Smart Cover, a polyurethane pad that sticks to the back side of the iPad is also provided to prevent the iPad from slipping. For the Smart Case, no pad is needed since the neoprene of the back cover provides the grip necessary.
You can achieve different stand positions by sliding the clips so they block the folds of the Smart Cover.
By moving the clips to different spots and combining them in different ways, you'll discover new stand positions including a private typing position that hides your screen from someone across from you (think job interviews, business meetings, ...).
The clips are designed to slide perfectly on the Smart Cover (or Smart Case) yet they're tightly attached enough to stay on as you carry your iPad around.
Just like the Smart Cover and Smart Case products, the Smarter Stand is sleek, minimalist and easy to use. It doesn't add any weight or bulk to the iPad.
Can't it do even more stand positions?
Appadvice recently reviewed Smarter Stand and commented:
"The instruction manual shows that the Smarter Stand adds three additional viewing angles to the Smart Cover, but I found that, with a little imagination, the clips can give your iPad at least six different angles."
We also recently discovered this variable 10 to 20 degrees PORTRAIT stand position explained in update #10:
What stand position will you discover when you get your Smarter Stand? :-)
Wait... can't this be done with a couple of binder clips?
If you want to try to do this with a couple of binder clips to save $12 (shipping included), you absolutely should... Just be aware that:
1) You'll have to take your clunky binder clips on and off the cover and store them somewhere when you're not using them whereas Smarter Stand can stay on your Smart Cover all the time and slide into the position you need when you need it.
2) Binder clips will eventually damage your $39 Smart Cover and might also scratch your $500+ iPad's screen.
3) You'll need to stick some kind of non-slip pad to the back of your iPad to stabilize it. Just make sure you never need to remove this home-made pad since it will definitely leave marks unlike the one provided with Smarter Stand.
So as long as the above doesn't bother you and you're ok showing up at Starbucks with good old binder clips oddly attached to your iPad, you can save yourself all of $12 to buy 3 Grande Cappuccinos with!
There's a zillion iPad stands out there. Why this one?
True. There are a lot of iPad stands out there. I know because I own about half of them :-) And believe me... none of them were as affordable as the Smarter Stand. And no, that's not why I need your backing (more on that below).
The reason I came up with the Smarter Stand is that I never used my other iPad stands: They're all heavy and bulky to carry around which defeats the core purpose of the iPad: being an ultra portable device.
With Smarter Stand I always have my iPad stand with me. No added bulk or weight. And all that for $11. You get my point.
Why I Need Your Backing
After many rounds of prototyping, I have arrived at a final prototype that works perfectly and which I've been using successfully for many weeks. So I'm now ready to submit the 3D model to begin mass production.
However, I got a few quotes from manufacturers and the initial tooling/molding along with the first production run will cost 20k+... ouch! I don't want to involve investors who will tell me how to run my business. That's why I need your support to fund this phase of the project. I also want to get a sense for the quantity of clips to make in each color to make everyone happy while keeping production costs reasonable.
You can back this project for as little as $11 and you'll even get your own awesome Smarter Stand as a reward. So please back this project now and spread the word!
Thanks to you, no Smart Cover/Case should ever be limited to its 2 native stand positions ever again!
What's included in 1 Smarter Stand?
Pick your color
IMPORTANT: You will actually pick your color(s) right before I ship the orders. So for now, you only have to decide whether you want white or color clips and pledge for the corresponding reward level.
Pledge $14 or more and receive your own Smarter Stand in the color of your choice to match your smart cover or create a nice color combination.
Match. Mix. Express yourself.
You can match the color of your Smart Cover or even create your own coordinated style by combining colors. Not sure which colors to get? Get the Family Special and order 3 different colors to keep your iPad on the cutting edge of cover fashion!
Get an extra clip FREE!
Likeus on Facebook after you back this project and we will include one extra clip for FREE to your order when it ships. You can use an extra Smart Stand clip to unlock exotic additional stand positions (by blocking more folds in the Smart Cover) or just use it as a backup in case you lose one of the other 2 clips.
- The video was masterfully directed and edited by James Mills. DP: Tim McCombe.
- The 3D modeling work was skillfully executed by David Rowan Johnson.
Please don't hesitate to hire these fine craftsmen for your own project. They will blow you away!
Smarter Stand is Patent Pending.
- (60 days)