$1,108
pledged of $3,000pledged of $3,000 goal
16
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Fri, July 22 2016 5:37 AM UTC +00:00
Yuree S. HwangBy Yuree S. Hwang
First created
Yuree S. HwangBy Yuree S. Hwang
First created
$1,108
pledged of $3,000pledged of $3,000 goal
16
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Fri, July 22 2016 5:37 AM UTC +00:00

About

petcozy is a compact geometrically shaped playground for pets in the modern home. Perfect for cats and small dogs to play around and take a rest in. Elegant design and warm materials make petcozy the perfect complement to modern interior design.

petcozy's simple, but clever design allows it to be formed flexibly to fit the unique personality of each pet. Just twist and attach each end to the middle. By varying the amount of twist, petcozy can become a cocoon-like enclosed space or transform into an open-top bed. This versatility makes it both a hiding place for shy pets who want more privacy or a fun place with many possibilities for playful pets.

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Its simple and bold use of materials presents a new design language and functionality for pet accessories. petcozy is made from high quality pressed wool felt. The soft yet rugged texture is fun for furry animals to interact with and the material is sturdy enough to withstand lots of scratching, biting, and chewing. While not in use it can be quickly rolled up to minimize storage space- a big benefit for pet owners with limited living spaces.

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Recognitions

We are pleased to let backers know petcozy has awarded two of the most honorable design awards! It has got awarded from Red dot product design award and A' design award.

Product dimension and recommended use

petcozy is designed for small to medium sized pets. It is recommended for most cats and small sized dogs.

How to clean

petcozy is made out of pressed wool felt. General cleaning guidance for wool products can be applied. What we recommend is to dust or vacuum clean the felt time to time.

Development story

petcozy was born from a small studio of design on shell. Since the designer herself and many of her friends are pet people, it has been all time interest of her to find perfect pet supplies. 

Like lots of people living in a city, her life is a constant battle with limited living space. Whenever she buys something she has to make sure there will be enough space for it. When buying a pet supply same rule applies. There are many products in the market but most of them required too much dedication. This is when the project petcozy started. 

At the early stage of the project, lots of different materials and type of products are widely researched. Some ideas looked more like a post, some more like a box, some considered using disposable materials, some with more lasting ones. 

Pressed wool felt was picked as a finalist for a couple of reasons. Pets we are considering as final customers are furry animals. Wool is a material which is naturally familiar with them. Felt naturally draws their attention to snuggle on it. Also, it could catch their hairs while animals resting or playing. High quality pressed wool felt has all these properties and moreover it is rugged enough to withstand lots of scratching and chewing of animals. 

Making something not just functional but also aesthetically pleasing is an important goal to achieve. The final design of petcozy is inspired by a fact that felt comes in a sheet form. The design is a result of an effort to embrace and maximize the original property of the material. There were a number of iterations building miniature forms and 1:1 scale forms. The final design we proudly deliver here is chosen because of its simple and versatile shape. 

Now we need your help to make this product real!

By backing us you can –

'design on shell' is a design studio dedicated to enhance the daily life by bringing simple and elegant design solutions. By backing our projects, you can support us keep experimenting and bring good designs to the market.

Timeline

Here is a brief timeline of how project petcozy evolved. Future schedule is subject to be changed.

Risks and challenges

We are now working with manufacturers to finalize details of the product. Being a mass produced product, we need a certain amount of volume to make this happen. By backing us, you can help us launching petcozy!

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Support

  1. Select this reward

    Pledge $1 or more About $1.00

    Join our community!

    Thank you for your support! Your name will be on special thank you list on our website.

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    Pledge $55 or more About $55

    [Early bird] Single package

    Enjoy an early bird rate!
    A single petcozy for your pet and your name will be on special thank you list on our website.

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  3. Select this reward

    Pledge $60 or more About $60

    Single package

    A single petcozy for your pet and your name will be on special thank you list on our website.

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    Pledge $90 or more About $90

    Single custom package

    Same package as Single package with custom engraving service. We will engrave your pet’s name (not longer than 15 characters) on petcozy for you.

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  5. Select this reward

    Pledge $110 or more About $110

    Double package

    Same package as Single package but with two petcozys.

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  6. Select this reward

    Pledge $160 or more About $160

    Triple package

    Same package as Single package but with three petcozys.

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Funding period

- (30 days)