About this project
We created Chowza Confections to bring you the tastiest, most delicious snack that you have ever had, while promoting a positive and inspirational mindset. “Chowza” is a perfected version of one of our favorite childhood snacks. As we grow, we will be introducing even more flavors, always making sure that our supporters and fans are involved in deciding what comes next!
Thank you for all your support as we bring Chowza Confections to the next step! We can't wait to share our journey with you, and send you all the awesome rewards you select!
– Chris and Cody
What is Chowza?
It’s no secret that peanut butter and chocolate is a match made in snacking heaven.
We use a crispy center to make sure Chowza is light and has the right amount of crunch. It is then coated with our perfected blend of chocolate and peanut butter for full flavor in every bite. Each piece is then dusted in powdered sugar to make sure it looks as good as it tastes!
Whether you grew up calling this sweet snack “Muddy Buddies” or “Puppy Chow," you know how delicious it can be. Now, we are bringing our perfected Chowza recipe to the world, in brand new flavors!
Our Brand and Mission!
We are a small team dedicated to bringing incredible products to our fans, while inspiring them to think bigger and enjoy life. Since the very beginning, a core piece of our brand has been inspiring and motivating our fans with hand-selected quotes on our packaging that help improve someone's day, inspire them to think bigger, and motivate them to pursue the things in life that they desire.
On top of that, we are contributing a portion of our profits to a local charity that helps feed people in need.
Flagship Flavors!We at Chowza Confections are excited to experiment with different flavors and flavor combinations! Here are some of our favorites that are planned to be introduced in the coming year:
The flavor that started it all! Classic Chowza is made with the perfect blend of peanut butter and chocolate, and is the flavor that started it all. We have fine-tuned our recipe and it will be our first flavor available.
Butterscotch Chowza will be a delicious mix of peanut butter and rich butterscotch, leading to a new twist on a classic favorite. Planned for 2017!
Mint Chocolate Chowza
Mint Chocolate Chowza will have the flawless combination of chocolate and mint; this flavor was a crowd favorite and ideal for dessert. Planned for 2017!
Proudly Midwest Made!
We are very proud to be working with a local confectionery manufacturer here in Minnesota! They are a dedicated, reliable team and have worked with us to perfect our recipe to make the most delicious product possible for you.
How We Got Here!
Chowza Confections began after I (Chris) made some of the snack by hand for friends as Christmas gifts in 2009. They all loved it! Their feedback inspired me to experiment with different flavors to make it even better and more unique. For the next few weeks I was in the kitchen, trying different combinations and having friends and neighbors taste the new flavors to get them just right. They suggested that I sell the snack, and soon I was in an FDA-approved kitchen, packaging it for sale all around our campus at University of Wisconsin – Stout.
Over the next two and a half years, I handmade over 11,000 bags of Chowza to be sold on campus and in stores in our small college town. I put the company on hold in 2012 when I moved to Minneapolis.
In 2015, I decided to bring Chowza Confections back to life and needed a talented packaging designer. I called my friend Cody, who has since earned the title of Lead Designer — he had been a huge fan, so he was really excited to help bring back Chowza Confections!
Now, after a year of preparation and getting together an incredibly talented team, we are bringing back Chowza Confections and launching our first product, Classic Chowza.
The brand and packaging design of Chowza Confections reflects the excitement and flavor of the product, and the quirkiness and energy of our team. Every detail on our packaging has been refined to portray those qualities, as well as show how delicious our products are!
We would love to have you as a part of our growing fanbase, and in order to achieve that we have created a list of impressive rewards for each of our backers. Let us earn your support!
Everyone who joins the Chowza Confections team by pledging to support us is going to get access to project updates that we post on Kickstarter, so that you can stay informed of everything that happens on this exciting step of our journey.
We had a blast making our Kickstarter video, and we want to share that with you — we will give each of our backers access to our private blooper reel for a behind-the-scenes look at the fun we had bringing this project to life!
The main reason for this Kickstarter! Each bag holds 4.5oz of delicious Classic Chowza and will bring a smile to your face, and anyone else you share with (if sharing is possible before you scarf it all down… You might want to pick a reward with more than one bag.)
Choose a Quote!
On the back of each bag of Chowza, we include a special quote that will inspire you to make the best of your day, accomplish bigger and better things, or create something that excites you! You get to choose one of the quotes that we use, and your name will be on every single bag of Chowza that uses that quote.
Our design creatively represents the mix of the three key flavor ingredients that make Classic Chowza so amazing: chocolate, peanut butter, and powdered sugar!
These custom Chowza stickers will look great on your laptop, water bottle, or cell phone case. The Limited Edition stickers will be specific to this Kickstarter and will be numbered in order of pledges, never printed again. Truly a once-in-a-lifetime opportunity!
Chowza At Your Big Event!
We will provide a Chowza snack bar at your wedding/event in 2017 with enough Chowza to bring smiles to 150 of your guests. (Within 50 miles of Minneapolis, please!)
We will hand-package and send bags of Classic Chowza to you every month to satisfy your sweet tooth and keep you 'Chowzafied' on a regular basis.
Carabiner Coffee + Classic Chowza!
With the “Morning Ritual” reward, you get two 4.5oz bags of Chowza, plus a pound of Carabiner Coffee beans in their bestselling flavor called The Skooch — medium roast with hints of toasted almonds and rum. Carabiner Coffee’s mission is to fuel adventure, and their small batch coffee does just that!
Thumbs Cookies + Classic Chowza!
With the “Sweetest Snacks” reward, you get two 4.5oz bags of Chowza as well as 3.9oz of Minnesota’s most-loved cookies: Thumbs Cookies, in the original Cinnamon and Sugar flavor. Thumbs Cookies are handmade locally in small batches with gourmet ingredients.
North Mallow Marshmallows + Classic Chowza!
With the “Tastiest Treats” reward, you get two 4.5oz bags of Chowza and a 6oz. box of artisan marshmallows from North Mallow, in their best-selling Vanilla Bean flavor. These all-natural North Mallow marshmallows are crafted using high quality ingredients and are perfect for s’mores and hot chocolate.
Love at First Bite
Livin' It Up
Sharing is Caring
Leave a Legacy
Midwest Munchies Bundle (NEW Reward!)
Second Harvest Heartland of Minnesota is one of the largest food banks in the United States, and it will be our honor to donate a percentage of our profits per quarter to their mission. Some of our team members have worked with them firsthand and we support their dedication to serving those in need. We will make sure that our progress in the food business is also assisting the progress of an established program to bring food to those in need.
Chris // Founder & Promoter
"It's been a dream of mine to bring something as amazing as Chowza to the world, and the friends who have become a part of this team have made this better than I could have ever imagined. It is a pleasure working with such a talented group of people to create something bigger than any of us could create individually!"
Cody // Co-Founder & Lead Designer
"My passion for design mirrors my love for food, and having the opportunity to combine them together with a brand that I've loved since college is a dream come true. Making Chowza look as good as it tastes has been nothing short of a rewarding and tasty challenge, and I cannot wait to bring this same joy to all of you."
Kelley // Photographer & Taste Tester
"I have been taking photos longer than I have been binging on Mint Chowza, an impressive factoid. With a love for food and a love for photography, marrying them together into a career is truly a dream only made sweeter by the excess Chowza on the set."
Will // Web Developer & Taste Tester
"My involvement with Chowza began as a simple taste tester. Upon first bite, I was moved to contribute in anyways I could to the success of these fine gentleman and their magnificent product. As a website developer at a design and development agency, I was aptly suited to create a platform from which they can distribute their creation to the world."
Matt // Videographer & Taste Tester
"My labor of love is found in all things motion, design, and video. I'm excited to be a part of the Chowza team because I can indulge in my sugary guilty pleasures, connect with motivated people, and help bring an awesome indie brand back from the dead to the world with style!"
You! // Future Chowza Fanatic
"Backing the Chowza project on Kickstarter was one of the best decisions of my life. Their product is amazing and delicious, and I am so glad to be a part of their story!" Seriously, we are so excited to have you become a part of our team and join us on this journey.
Having been a part of the amazing Kickstarter community for years, it was an easy choice to use the same platform that has helped so many other wonderful products come to life. The initial costs of production and packaging are high, so we are able to keep the costs down with larger orders. Thank you for helping us bring our product to the world!
Risks and challenges
Risk of production delays: The local manufacturer we are partnered with is approaching their busy season, so it is possible that our production will be delayed. In order to prevent this, we will have contracts in place that assure us of a finished product within a certain time frame.
Risk of damage during shipping: While we don't expect anything to happen to your rewards during shipment, accidents happen. If there is something wrong with your shipment when you receive it, contact us and we will make it right!Learn about accountability on Kickstarter
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