Project image
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$2,891
pledged of $15,000pledged of $15,000 goal
31
backers
Funding Unsuccessful
The project's funding goal was not reached on Sun, February 14 2016 1:55 PM UTC +00:00
$2,891
pledged of $15,000pledged of $15,000 goal
31
backers
Funding Unsuccessful
The project's funding goal was not reached on Sun, February 14 2016 1:55 PM UTC +00:00

About

My husband, daughters and I are all black belts in the Korean Martial Art of Tae Kwon Do. As a long-time female martial artist, I have always been frustrated with the fit, feel, comfort, and look of traditional martial arts uniforms. They simply are not designed with a woman's (or even a girl's!) body in mind. Heaven forbid you have a bust, hips or tush!

After complaining for several years, exploring different options, and still being dissatisfied with what is (or in this case, is not) available for serious women martial artists, Ddal Gear was born. Since all of our frustrated sisters on the mat are someone's daughter, we chose the Korean word for daughter, ddal, to name our new breed of uniforms.

Our first prototype was just an altered traditional uniform, but it was met with tremendous enthusiasm from my fellow female martial artists. This initial success gave me the confidence to move forward and create fully re-designed uniforms specifically for women.

With Ddal Gear, we've thrown out the traditional elastic/draw-string waist on the pants and replaced it with a yoga pant style top that leaves fewer marks and moves with you. It will even cover you nearly to the bust if you choose -- great for take downs and rolling when even the best uniform top can get dislodged. Our redesigned uniform tops also ride up less and require less adjustment in between moves than traditional uniforms--so you can skip the pulling and tugging and focus on your next move.

Ever notice how traditional uniforms seem to add ten pounds or more to even the smallest body frame? Not our uniforms! Because they're specifically made to fit a woman's shape, you'll feel as great about how you look as you do about how you perform.

At this moment, we have created three prototype uniforms, and we are ready to choose fabrics and finishes.  We just started work on two additional fits for a total of three to start.  Blossom fit will be for Teens and Lean.  Lily fit is for the more average size and Lotus fit is for the generously proportioned.   Tops and pants are available separately so you can create your perfect uniform in the sizes and fits that work best for you.  They will  made from awesome fabric so they're super-comfortable while still retaining the traditional look and feel of a martial arts uniform. Many women and girl martial artists have agreed to use our new uniforms during actual classes and testing so we can find the design that works best for every size and shape that will wear them -- and to make sure they hold up under repeated washings!  Once they are tested, I hope to go into full production as soon as we have the necessary funding.

All funding received will be used to help Ddal Gear update and revise the final designs, produce the initial inventory of uniforms, create packaging, develop and maintain a website, and market the uniforms to individuals as well as martial arts schools.

Women are not just smaller men. I think better uniforms will encourage more female martial artists to start and stay with their training. There are a lot of uniform manufacturers out there, but they don't seem to have same respect for the female martial artist as Ddal Gear. This means the market is potentially wide open for us to create a successful company that meets a consumer demand which won't be going away. I know we can do it and hope you'll consider supporting us!

Risks and challenges

Once we're funded and moving forward, I believe the challenges will come from delayed orders or other manufacturing issues. You can't test a prototype or sell a completed uniform that you don't have. The other danger area could be around cash-flow, i.e. having enough money coming in to pay for future orders.

With my MBA and experience running another business, I'm well-equipped to handle these and other issues that may arise. I will have continuous communication with our manufacturer to hopefully avoid any backups or develop another solution if they occur. Our storefront will be sophisticated enough to reject expired or unauthorized credit cards, and I have a great deal of experience in collecting late or overdue payments.

I've also managed expenses for another start-up company, so I understand how to avoid or correct the potential pitfalls. Ddal Gear is already saving money in two areas: our testers are volunteers, and my husband is a talented web designer who offers his services to us at no charge.

We can't predict the future, but my team and I are equipped and ready to overcome any issues that arise and put your funding to its best possible use.

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Support

  1. Select this reward

    Pledge $10 or more About $10

    Let everyone know that you support female martial artists and keep your water cold with a Ddal Gear drink koozie.

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    Pledge $25 or more About $25

    Show your support for female martial artists with a Ddal Gear T-shirt. Ddal is daughter in Korean -- and we all deserve to have a uniform that fits, is comfortable and looks good!

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  3. Select this reward

    Pledge $70 or more About $70

    Carry your gear and show your support to female martial artists in a Ddal Gear gear bag. Spread the word that a new standard in uniforms for women is coming.

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  4. Select this reward

    Pledge $115 or more About $115

    Get your very own Ddal Gear uniform before they are available to the general public. You can choose a different size and/or fit top and bottom! Be the most comfortable and confident woman on the mat!

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  5. Select this reward

    Pledge $140 or more About $140

    Get your very own Ddal Gear uniform before they are available to the general public personalized with your name. You can choose a different size top and bottom! Be the most comfortable and confident woman on the mat!

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  6. Select this reward

    Pledge $195 or more About $195

    Get a brand new uniform, a bag to carry it in and a T-shirt to wear after class!

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  7. Select this reward

    Pledge $500 or more About $500

    Be a Beta Tester with a sample run uniform. Your uniform will be available before they are available to other Kickstarter backers. Give feedback to on tweaks before full production.

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  8. Select this reward

    Pledge $3,500 or more About $3,500

    Would you like to be the model for the next cut of uniforms and have a hand in the name of the fit? Then this is for you! As soon as production and sales get going we will be working on the next style and you can be part of it. You will also receive two of the uniforms designed from your model and one original uniform as soon as its available.

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    Pledge $5,000 or more About $5,000

    Come stay at our house and see where the initial home of Ddal Gear will be. Meet the pattern maker and get the original designs for your scrap book. Observe us and our Beta Testers in Tae Kwon Do class wearing the our Ddal Gear uniforms.

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Funding period

- (30 days)