Sending Happiness Worldwide - The Quokka Book project video thumbnail
Replay with sound
Play with
sound
  • Off
    • English
AU$ 8,524 pledged of AU$ 22,050 goal
backers
AU$ 8,524 pledged of AU$ 22,050 goal
backers

About

 

Quokka Photo Book
Quokka Photo Book

Let's send happiness across the world by us sharing the happiest animal in the world, the Quokka.

Quokka Photo Book - Example page
Quokka Photo Book - Example page

 

Quokka Photo Book - Example page Love
Quokka Photo Book - Example page Love

FEATURED IN:

 

Hey there! I'm Allan Dixon, I've spent the last two years sharing adorable imagery of quokkas online. Every Monday I post a brand new unseen quokka photo to help add a cheer to those difficult Mondays. 

Quokka Selfie - Allan Dixon
Quokka Selfie - Allan Dixon

 

So far, my quokka photos have been featured by 9GAG, Buzzfeed, Naked Planet, Huffington Post, Tourism Australia, Lonely Planet, Distractify, Bored Panda and countless Instagram accounts bringing joy to millions of people. 

Now, it's time to share even more adorable quokka photos, but this time we’re printing them in an exclusive, limited-edition book. 

If you have enjoyed my photography on Instagram (@daxon), or other places over the years, I think you'll love this book.

QUOKKA PHOTO BOOK - SENDING HAPPINESS

The core theme of this book will be about sharing positivity. We want to remind people to smile, laugh and, most importantly, to think about doing what makes them happiest.

The Goal: Create the ultimate quokka book surrounded by the message of promoting happiness in your life. The aim is incite you to do more of what makes you happy.

 

WHAT IS A QUOKKA?

Quokkas are small little cute marsupials found on Rottnest Island in Western Australia. They’re some of the smallest members of the macropod family. 

The Internet has been labelled them "the happiest animal in the world” because of their eternal smile plastered across their face. As you can see, they are adorable!

They’re about the size of a cat, with the body structure much like a kangaroo, with the face of what looks like a smiling bear.

They are nocturnal meaning they love the dark. It's the best time to come out in a low temperature and look for food. Although you will see them during the day chilling out under the shade of bushes, trees and shelters.

To get to Rottnest Island you have to catch a ferry from Perth. It only takes 25 minutes. You can stay a few nights on the island to explore and hangout with them.

THE BOOK

"The Quokka Book" will be a 225x162mm 96-page full-color hardcover book when it’s completed, but this will only happen with your support!

 

The book will be a Limited Edition release of 500 copies, with only early birds signed by Allan Dixon. Or upon repeated request for signed.

The purpose of this book is to excite people to really think what makes them happy.

It will feature mostly full page quokka photos captured by me with a core message of happiness throughout. These photos were taken over the last two years and will feature favorites from the community and never before seen photos. I want this to feel like the "ultimate" quokka book. If you've enjoyed my photography on Instagram (@daxon) or other places over the years, I know you'll love this book.

The core message weaved into the book is that you should do more of what makes you truly happy. Do what makes you smile. The quokka being the mascot for smiling.

WAYS TO USE THIS BOOK

  • To make people smile 
  • To make people laugh 
  • As a gift 
  • To make your friends(s) smile 
  • To make yourself laugh and smile 
  • To remind yourself to do what makes you happy 
  • To take pictures of the book and post online

MADE IN AUSTRALIA

All the books will be printed, signed and shipped, twelve miles from the quokkas home. Twelve miles!

Making it a genuine high quality Western Australia product.

REWARDS

The beautiful quokka photo book.

First access before public release of the '360º Surrounded by Quokkas' 4K video.

For those who want to help us even more.

  • Send me your animal toy and I will take a selfie with it, upload and tag you on my Instagram to 270k people. Then I'll give it a kiss and send it back to you.
  • Official Instagram Stickers (Note: This campaign is not in association or sponsored by Instagram)
  • A one-hour Skype summit with you for advice, consultation or a general discussion on your creative habits, animals, travel, adventure or pick your topic.
  • Mentions and thank you's from my account @daxon
  • Having your epic nature or wildlife photo being featured on @NakedPlanet and @earth_deluxe to an audience of over 3 million.

HELP US DECIDE WHAT'S PRINTED IN THE BOOK

We really want you to be involved in the creation process. Backers have a chance to help choose some of the photos that will be printed in the final book.

Backers can then vote by liking the photos, the top liked photos will then be printed in the final book. Simple, one vote per person per photo.

EVEN HELP IN PERSON, COME SAY HI

We will be packing sorting, packing and shipping in Perth. We already have a few people onboard and will be doing a shoutout to ask for more help when we're closer to the packaging time.

COMMUNITY HELP

Naked Planet are going to help us highlight the beauty quokkas to their community of 2.6 million like minded individuals.

We will be sending new quokka photos to @NakedPlanet which they will be posting during the course of this campaign. 

Be sure to follow along on their Instagram if you’re a quokka fanatic like us. www.instagram.com/nakedplanet

Naked Planet is a community of like-minded individuals who seek to explore, capture and raise awareness of the inherent beauty of our world in an environmentally-responsible way.

Earth Deluxe will also be sharing the joy of quokkas to their audience of half a million.

We will be sending new quokka photos to @Earth_Deluxe which they will be posting during the course of this campaign. 

Be sure to follow along on their Instagram if you want even more earthly enlightenment in your life. http://www.instagram.com/earth_deluxe

THE ORIGIN STORY

The Quokka photo book started by accident after sharing photos of quokkas and the explosive interest in more content. 

Rewind to 2013: 

I won ‘The Best Job in the World’ by Tourism Australia. The aim, to capture the beauty of Australia and tell the world. 

Early 2014 I travelled to Rottnest Island and discovered quokkas for the first time. Mind blown.

The images were featured by Tourism Australia and then reposted over countless Instagram accounts. distractify and BoredPanda then featured my selfies online. People were over joyed to find out such an animal even existed.

People messaged me saying how much joy the quokkas bring them. How it makes there day and puts a smile on their face seeing an adorable new quokka photo. 

I took so many quokkas photos over those few days that I was able to release one new quokka image that I was proud of every week. This started the #HappyQuokkaMonday campaign.

After one year of being home in Europe the number of high quality quokka photos to post and were running out. By mid 2015 I knew I had to do something, so I booked a flight to Australia specifically to hangout with more quokkas and capture more photos. 

Now having captured a plethora of content, as well as melting hearts for over two years its time to print a book that animal lovers can hold.

My goal is to keep this Kickstarter simple: creating the ultimate quokka book surrounded by the message of promoting happiness in your life. The aim is incite you to do more of what makes you happy.

TEDx TALK - ANIMAL SELFIES

For an over view of my mindset be sure to watch my TEDxQueenstown talk. It will explain how I have managed to pursue my current career path and lifestyle. It also has a more detailed story about the animal selfies.

WHERE WILL YOUR MONEY GO?

We've already been to the island to hangout with quokkas for over two weeks and captured thousands of adorable quokka images so your funding will go to support and cover the entire production of the book. 

The design, printing and packaging.

My plan is to also go back to Perth and Rottnest Island, to personally sign, package and ship the printed books from there. This means we’ll be releasing even more digital content and quokka 360 videos after this campaign.

Every pledge will support the continuation of Happy Quokka Monday for many years to come.

General financial break down:

  • $8000 to print 500 full colour hardcover books in Perth
  • $8600 for packaging materials and shipping worldwide
  • $1200 to package and process all the shipping orders
  • $1500 for book design
  • ~$1100 to pay the 5% Kickstarter fee on total
  • ~$950 to pay the 5-3% Amazon payment fee on total
  • $300 to pay for video production
  • $500 for an additional special item included in each package (under promise, over deliver)

HELP US CREATE THIS BOOK

I wanted to put this book on Kickstarter to see if people are interested in a book that's overloaded with adorable quokkas. It's the fastest and most economical way for me to get the book into your hands. I think this book is great, but I need your help in creating it.

So, if a world full of heart melting quokka smiles is a world you want to live in, please back this project and help us print this book.

- Allan Dixon

THANK YOU

Thanks to David Oakley for helping out with the majority of video graphics.

Speech bubble graphic credit: Freepik

Ukulele graphic credit: Natalka_Dmitrova / Freepik

 

 

Risks and challenges

Production is simple: The biggest challenge for us is to actually find quokka enthusiasts who adore this book and will pledge to buy it. If you back this project, we want to be sure you can embrace quokkas into your life as soon as possible with the finished book in your hands. We're not offering t-shirts or other merchandised reward tiers that would make the distribution process take a lot longer. We're keeping it as simple as possible: support our project and in return we'll send you an awesome book.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge AU$ 5 or more About $4

    High Five of Awesomeness

    For the price of a coffee your donation will help us send happiness across the world.

    + send you links of our '360º Surrounded by Quokka' 4K video

    + you help choose a selection of the quokka photos in the final print

    Less
    Estimated delivery
    13 backers
    AU$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Reward no longer available

    Pledge AU$ 40 or more About $30

    The Quokka Book - Early Bird Special

    The beautiful hard cover Quokka book printed in Australia at a very special price. Signed and shipped to your door. Only a 100 available!

    + send you links of our '360º Surrounded by Quokkas' 4K video

    + you help choose a selection of the quokka photos in the final print

    Includes:
    • The Quokka Book
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 100 backers
    AU$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge AU$ 45 or more About $34

    The Quokka Book

    The beautiful hard cover Quokka book printed in Australia and shipped to your door.

    Limited to 400 lucky people, but every pledger can buy multiple copies.

    Note: to order multiple quokka books, just add $45 for each extra quokka book you'd like. (extra shipping charges may apply)

    + exclusive link to "360º Surrounded by Quokkas" 4K video

    + you help choose a selection of the quokka photos in the final print

    Includes:
    • The Quokka Book
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 81 backers
    AU$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge AU$ 250 or more About $189

    Animal Selfie Package

    Send me your animal toy and I will take a selfie with it, upload and tag you on my Instagram to 270k people. Then I'll give it a kiss and send it back to you. (You send it to me and I'll pay to cover it's trip home. It must be suitable for all ages.)

    A beautiful hardcover Quokka photo book printed in Australia. Signed with a special message and shipped to your door.

    + one official Instagram sticker.

    + exclusive link to "360º Surrounded by Quokkas" 4K video

    + you help choose a selection of the quokka photos in the final print.

    Includes:
    • The Quokka Book
    • Official Instagram Sticker
    • Instagram Feature on @daxon
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 2 backers
    AU$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge AU$ 450 or more About $341

    Instagram Feature Package

    Your best photo will featured on @NakedPlanet and @earth_deluxe to an audience of 3 million people. (Your photo has to be inline with both NakedPlanet and Earth Deluxe's theme and be of great quality)

    A beautiful hardcover Quokka photo book printed in Australia. Signed with a special message and shipped to your door.

    + I will mention your greatness on an (@daxon) Instagram post. Captioning you my genuine thanks and thoughts about you

    + one official Instagram sticker.

    + exclusive link to "360º Surrounded by Quokkas" 4K video

    + you help choose a selection of the quokka photos in the final print

    Includes:
    • The Quokka Book
    • Official Instagram Sticker
    • Instagram Feature on @Nakedplanet
    • Instagram Feature on @earth_deluxe
    • Instagram Shoutout on @daxon
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 0 backers
    AU$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge AU$ 700 or more About $530

    The Quokka Skype Package

    One hour video Skype session with you + me (@daxon). It will be consulting, advice or general chat in discussing any topic you pick.

    E.g. quokkas, your creative habits, media, photography, how to's, travel, adventure or anything.

    Since we'll then be friends, I will follow you on Instagram.

    A beautiful hardcover Quokka photo book printed in Australia. Signed with a special message and shipped to your door.

    + 1 extra quokka book to gift to your friend to make them smile.

    + I will mention your greatness on an (@daxon) Instagram post. Captioning you my genuine thanks and thoughts about you

    + one official Instagram sticker.

    + exclusive link to "360º Surrounded by Quokkas" 4K video

    + you help choose a selection of the quokka photos in the final print

    Includes:
    • The Quokka Book
    • Skype Session (1 hour)
    • Official Instagram Sticker
    • Instagram Shoutout on @daxon
    • Follow you on Instagram
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 0 backers
    AU$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge AU$ 1,500 or more About $1,137

    The Super Quokka Skype Package

    A one and half hour video Skype session with me (@daxon) and Stephen
    (@NakedPlanet). It will be consulting, advice or general chat in discussing any topic you pick.

    E.g. quokkas, your creative habits, media, photography, how to's, travel, adventure or anything.

    Since we'll then be friends, I will follow you on Instagram.

    One beautiful hardcover Quokka photo books printed in Australia. Signed and shipped to your door.

    + 5 quokka books to gift to your friends to make them smile.

    + I will mention your greatness on an (@daxon) Instagram post. Captioning you my genuine thanks and thoughts about you

    + one official Instagram sticker.

    + exclusive link to "360º Surrounded by Quokkas" 4K video

    + you help choose half of the quokka photos in the final print.

    + your best photo will featured on @NakedPlanet and @earth_deluxe to an audience of 3 million people. (Your photo has to be inline with both NakedPlanet and Earth Deluxe's theme and be of great quality) I will personally help you achieve this goal, unless you're already amazing.

    Includes:
    • The Quokka Book
    • Skype Session (1.5 hours)
    • Official Instagram Sticker
    • Instagram Shoutout on @daxon
    • Follow you on Instagram
    • Instagram Feature on @Nakedplanet
    • Instagram Feature on @earth_deluxe
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 0 backers
    AU$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge AU$ 7,000 or more About $5,304

    I'll Hang out with YOU! Package

    I will fly to your city or town (non US, long story) and have dinner with you. Take selfies, talk quokkas, chat, play board games, teach, share advice, listen, road trip, go on an adventure, party, whatever cool stuff you want to do (within reason).

    Since we'll then be friends, I will follow you on Instagram. Likely more social networks upon hanging out with you.

    10 beautiful hardcover Quokka photo books printed in Australia. Signed and hand delivered by me to your door. All your friends will love a copy.

    + I will feature you on an (@daxon) Instagram post. Captioning you my genuine thanks and thoughts about you

    + one official Instagram sticker.

    + exclusive link to "360º Surrounded by Quokkas" 4K video

    + you help choose half of the quokka photos in the final print.

    + your best photo will featured on @NakedPlanet and @earth_deluxe to an audience of 3 million people. (Your photo has to be inline with both NakedPlanet and Earth Deluxe's theme and be of great quality) I will personally help you achieve this goal, unless you're already amazing.

    Includes:
    • 10× The Quokka Book
    • Official Instagram Sticker
    • Instagram Feature on @daxon
    • Instagram Feature on @Nakedplanet
    • Instagram Feature on @earth_deluxe
    • Follow you on Instagram
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 0 backers
    AU$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  9. Select this reward

    Pledge AU$ 7,000 or more About $5,304

    Hang out with ME! Package

    You will fly to hangout with me. Let's go on adventure in Australia or New Zealand. I will arrange the activities and accommodation (This all depends on schedules, dates and personal preferences of activities).

    Since we'll then be friends, I will follow you on Instagram. Likely more social networks upon hanging out with you.

    10 beautiful hardcover Quokka photo books printed in Australia. Signed and shipped to your door. All your friends will love a copy.

    + I will feature you on an (@daxon) Instagram post. Captioning you my genuine thanks and thoughts about you

    + one official Instagram sticker.

    + exclusive link to "360º Surrounded by Quokkas" 4K video

    + you help choose half of the quokka photos in the final print.

    + your best photo will featured on @NakedPlanet and @earth_deluxe to an audience of 3 million people. (Your photo has to be inline with both NakedPlanet and Earth Deluxe's theme and be of great quality) I will personally help you achieve this goal, unless you're already amazing.

    Includes:
    • 10× The Quokka Book
    • Official Instagram Sticker
    • Instagram Feature on @daxon
    • Instagram Feature on @Nakedplanet
    • Instagram Feature on @earth_deluxe
    • Follow you on Instagram
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 0 backers
    AU$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (30 days)