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$17,994
pledged of $14,981 goal
backers

All or nothing. This project will only be funded if it reaches its goal by .

By Cycling UK
$17,994
pledged of $14,981 goal
backers

All or nothing. This project will only be funded if it reaches its goal by .

What is a prototype?

A prototype is a preliminary model of something. Projects that offer physical products need to show backers documentation of a working prototype. This gallery features photos, videos, and other visual documentation that will give backers a sense of what’s been accomplished so far and what’s left to do. Though the development process can vary for each project, these are the stages we typically see:

Proof of Concept

Explorations that test ideas and functionality.

Functional Prototype

Demonstrates the functionality of the final product, but looks different.

Appearance Prototype

Looks like the final product, but is not functional.

Design Prototype

Appearance and function match the final product, but is made with different manufacturing methods.

Production Prototype

Appearance, function, and manufacturing methods match the final product.

1659f519a88171b96fc242fff0cdacff original

Prototype Gallery

These photos and videos provide a detailed look at this project’s development.

About this project

For the 2 million people who cycle every day, close passes are an almost daily occurrence.  

Close passes are really intimidating and account for around a third of all threatening incidents between drivers and cyclists.  

But there’s a simple way to stop this happening.  

Last September, West Midlands Police sent plain clothed officers on bikes to educate drivers who overtook cyclists too closely.  

Those people who drove too close to the officers were pulled over, and through the use of a safe pass mat, officers demonstrated to them what they had done wrong. In the worst cases, drivers were reported for careless driving.

Incredibly, driving behaviour in the local area changed overnight, with a 50 per cent reduction of reported close pass offences in less than three months.

West Midlands Police's close pass mat is called by Cycling UK the: "Best cyclist road safety initiative ever"
West Midlands Police's close pass mat is called by Cycling UK the: "Best cyclist road safety initiative ever"

 

Thanks to West Midlands Police, other forces around the UK want to do the same. But after years of Government cost cutting – they need our help! West Midlands Police say there should be no excuse for driving too close to vulnerable road users.    

At Cycling UK, we say there should be no excuse for the police to ignore this illegal driving behaviour.  

Every single police force in England, Wales, Scotland and Northern Ireland needs a safe pass mat like this. By bulk buying, we can cut costs and help police keep our roads safe.  

That’s why we need to raise £12,000 and are appealing to cyclists across the UK to help us. 

With this money we will make sure every police force can educate drivers how to overtake vulnerable road users safely, just like West Midlands Police.   

It will help make cycling safer, not just for you, but your family, friends and everyone else.

And with two million cycling every day, we only need 12 hundred people of you to donate £10 each to make this happen and put an end to overtaking that is too close for comfort.

Risks and challenges

We've already been speaking with police forces across the UK to gauge the attraction of having a close pass mat, and have the support of the officers behind West Midlands Police original initiative.

The interest is high, and not just from the police, and we believe our fund raising goal is realistic for our ambitions of giving every force across the UK access to a close pass mat.

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    Pledge £1 or more About $1.22

    The Moral Mat

    Thank you! You'll receive Kickstarter backer updates (digital) as your reward. Your support for Too Close for Comfort helps everyone cycling in the UK be that one step closer to safer roads.

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    Pledge £8,000 About $9,792

    The Office Matt

    If you pledge £8k or more, then our office Matt (Mallinder), the Marketing Director, will travel to your local area and take you out for a bike ride and a pub lunch to say a huge thank you! You will also receive one each of the following: a beer mat, mouse mat, bath mat, and a Cycling UK membership.

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    Pledge £10 or more About $12

    Too close for comfort beer mat

    A scaled down model of the close pass mat, perfect to place your beer/tea/coffee mug on, with guidance on how close to the edge you can put your vessel before spillage could occur.

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    Reward no longer available 200 backers
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    Pledge £25 or more About $31

    Too close for comfort mouse mat

    Is your mouse getting too close to your keyboard? With our scaled down model of the close pass mat for your mouse, you'll never have this problem again!

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    Reward no longer available 100 backers
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    Pledge £100 or more About $122

    Too close for comfort bath mat

    A scaled down model of the close pass mat for your bathroom - lets you know how close you should keep your mat to the side of the tub!

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    Reward no longer available 10 backers
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