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$8,989 pledged of $20,000 goal
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About this project

Despite its widespread appeal it's extremely difficult to find that perfect fitting shirt. We often find ourselves compromising between ill-fitting standard size shirts (S,M & L) or going down the tedious, lengthy & expensive path of traditional custom tailoring.

When we founded Crisp Clothing, we founded a brand new way for men to buy shirts today. Our mission is to offer perfect fitting custom shirts which are both affordable and easily accessible. 

So men, say goodbye to imperfect fits and high prices. It's time for the rebirth of the custom shirt.

Here's why you will love Crisp Clothing :

Custom-made - Unlike the mass produced, off the rack shirts you find in retail stores. All our shirts are exclusively made for you, using your unique body measurements and customizing every feature right from the collar to pocket.

Innovation - By simply referencing your height & weight, we can accurately predict your body measurements in under a minute, using advanced artificial intelligence and machine learning algorithms. No measuring tape required. True 21st century tailoring.

Craftsmanship - Our shirts are handcrafted at our factory in Mumbai, India by highly skilled tailors, who have been practising the art of shirt making their entire life.

Expertise - Our family has a 50 year legacy in textiles, and for over 20 years now, we have been manufacturing shirts for some of the best known brands in the industry.

Pocket friendly - Premium quality shirts, handcrafted from 100% Egyptian cotton at prices that are at least 35% cheaper than most retail outlets. We make this possible by designing, manufacturing and retailing all our shirts, cutting out the middleman and passing on the savings to you. 

 

High quality wouldn't be worth a dime unless the fit wasn't perfect. All our shirts are built keeping you in mind, using your unique measurements and customised to suit your style.

Every shirt you receive comes with the “Perfect Fit” promise. This means that we’ll do our best to make sure you get exactly what you need. We offer $20 worth of alteration credit if your shirt doesn't fit right or free remakes on the rare occasion we cannot resolve your issue. Your satisfaction is our top priority.    

 

We at Crisp Clothing have partnered with the team at BodyLabs, who have developed a solution to accurately predict body measurements using just your height and weight. The BodyLabs team uses artificial intelligence, machine learning algorithms and data from 3D body scans to develop this technology.

No more struggling to take your own measurements or visiting a local retail store for help. Say no to measuring tapes.

 

We want every shirt you own to be made from the finest fabrics and constructed by skilled craftsmen. A shirt you want to wear again and again. A shirt that serves as the foundation of your wardrobe for years to come.

We’ve chosen to work with 100% Egyptian Giza cotton – one of the finest and highest-quality cotton variant in the world. Handpicked for its superior quality and peerless strength with an unbelievable softness resulting in a shirt that is both comfortable and durable

All our shirts are made at our family-owned factory in Mumbai, India which has a long history of proven manufacturing quality. We handle all aspects of our production in-house, putting ourselves in a unique position to ensure quality at every touch point and guaranteeing we’ll deliver the perfect custom shirt to our customers every single time.  

 

 

                

  

 

Do everything your way. Choose your own collar, cuff, placket, sleeves & pocket, making every shirt you purchase completely customizable.

Don’t know which customization options to choose? We're here to help you out.

 

A shirt with this degree of customisation, detail and quality does not always equate to expensive.

Since we manufacture, design and retail all our shirts, we are able to price them at least 35% cheaper than most other retails outlets. This is possible because we don’t use unnecessary middlemen, nor do we spend excessively on advertising and storefronts. By selling online and directly to you, we are able to eliminate markups associated with traditional retail and pass on the saving to you.

It is our firm belief that custom, made-to-measure shirts should be affordable and accessible to everyone

 

For over 20 years our factory in Mumbai, India has been manufacturing thousands of shirts for some of the best know brands in the industry.

We now use this hands-on experience to produce high quality custom shirts, which are handcrafted by skilled tailors using the same stitching practices and industry standard process followed by other high end fashion brands.

Unlike the widely practiced assembly line manufacturing of shirts, our shirts are individually constructed by a single tailor from start to finish, ensuring a higher level of attention to detail and ownership.

We believe in doing things the right way.

 

 

Textiles have always been the family business. Crisp Clothing is backed with a 50-year legacy in textile industry, dating back to when it all started with spinning raw cotton into fabric. A year ago, we founded Crisp Clothing with the vision of creating a custom clothing brand that offers quality garments with effective designs and elegant styles to customers in an affordable & accessible way.

We are dedicated to constant product development and exceptional customer service. Trust our knowledge of fabrics, textile manufacturing and rapidly changing fashion industry. We care.

 

 

We love K​ickstarter and it’s amazing community for backers who have helped convert several ideas/dreams into reality.

While we are working hard to complete majority of our work before launch, we soon realised that we need more funds and support from a community in order to successfully launch our brand. That’s why we choose to launch on Kickstarter.

The funding we receive from this project will enable us to order our fabrics, enhance our factory and build a strong core team of people.

 

Risks and challenges

We have been manufacturing shirts since 1997. However, this is the first time we are launching our own brand. Creating a project like Crisp Clothing always has it own challenges, especially when you're set to change way things are done in such an outdated industry.

However, over the past year we have worked hard to find the right partners and suppliers for each step of the way. From leading technology partners to our trusted thread supplier, we found the best people and have everything lined up and ready to go.

We have given ourselves a conservative three months window to make and deliver your shirts, hopefully with plenty of time to spare. Having said that, there is always some risk of delay in products that are handmade with this level of detail.

Our promise to every backer is that we will be transparent and communicative, keeping your posted on our progress.

Thanks for all your support.

Best,
Team Crisp

Music : Memories - Bensound.com

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    Virtual High Five

    A big thank you for helping us in create the future of custom shirts.

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    EARLY BIRD: 1 x CUSTOM SHIRT

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Funding period

- (40 days)