Project image
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$9,148
pledged of $15,000pledged of $15,000 goal
61
backers
41days to go

All or nothing. This project will only be funded if it reaches its goal by Tue, August 6 2019 9:01 AM UTC +00:00.

$9,148
pledged of $15,000pledged of $15,000 goal
61
backers
41days to go

All or nothing. This project will only be funded if it reaches its goal by Tue, August 6 2019 9:01 AM UTC +00:00.

About

Our world was meant to be explored and enjoyed as freely as possible – and that means without lugging around a massive backpack or purse. PRIM is the modular bag designed with the modern-day urbanite in mind. This less-is-more hybrid bag can be what you need it to be and hold what you need it to hold, without any wasted space or unnecessary items slowing you down.   

In building the PRIM, we stripped the concept of a daily bag down to its core and rebuilt it one piece at a time, placing careful emphasis at maximizing utility and comfort with each addition. PRIM bags can be worn however it is most comfortable – either as a sling bag or in backpack mode. 

All PRIM X and Y-series bags can be quickly attached to the PRIM’s Ergonomic Backload System. Designed for comfort, balance and cooling, the EBS features breathable shoulder straps, RFID and hidden cash pockets, breathable padding, quick-release buckles, body temperature regulation channels to minimize sweat and discomfort and reflective strips that can double as a place to hang sunglasses or a Mini Bag. 

*Model is wearing Y backload with gear.
*Model is wearing Y backload with gear.
*Models are wearing Y bags in these images.
*Models are wearing Y bags in these images.

The PRIM’s advanced Molle system allows users to attach packs and gear to the bag, amplifying the PRIM’s already considerable versatility. X11 and Xs11 can be hung on the Y bags, and extra loops on the outside of the bag and shoulder strap are a great place to hang items like sunglasses and portable hand sanitizer. 

*Y13 bag for example.
*Y13 bag for example.

PRIM’s soft inner fabric and hook and loop features allow devices to be stored and secured to prevent them from banging into each other during transit. In addition to keeping items locked down, the reflective fasteners can also be used outside the bag as decorative and safety items.

*X11 backpack for example.
*X11 backpack for example.

Reflective hook and loop: In addition to night safety, it can also be a decoration outside the bag. 


At just 10.7“L x 7.8“H x 2.2“W (273*198*55mm), the X11 is suitable for daily lightweight trips where only the absolute essentials are needed. The X11’s internal hard board and backing board are tough, providing extra protection for whatever 9.7” screened device is stored inside, be it a portable gaming console, tablet or other device. The X11 is the perfect bag for storing games, cables, cords, earbuds, stylus pens, and other accessories to your favorite tablet or mobile device. 

Perfect for: Day trips, storing portable gaming systems and tablets, students, frequent flyers

The XS11 is the ultimate leisure bag. Small in size but large in capacity, it can fit a change of clothes and accessories needed to make that important costume change from work mode to play mode. The XS11 can also be used as an add-on bag for the X11 (or the Y series bags – more on those in a minute!) to accommodate various travel options. 

Perfect for:  Gym rats, beach bums, stowing an extra set of clothes at the office

*X11 bag for example.
*X11 bag for example.

Y13: While the PRIM X-series is built around leisure time, the Y-series is more robust. Built with the mobile tech guru in mind, the Y13 is big enough to fit a 13” laptop inside, as well as a phone, cords, cables memory sticks, even a GoPro or selfie cam! The bag’s customizable storage compartments, ergonomic and functional backload and convertible sling blade strap provide maximum functionality, while the bag’s padded dividers prevent sloshing and protect the electronics inside. Meanwhile, the reflective fasteners are a must! They will be free when we reach our $40k stretch goal.

Perfect for: photographers, bloggers, vloggers, writers, anyone who feels naked without their laptop

Y15: Besides a main compartment large enough to comfortable store a 15” laptop, the Y15 has plenty of other perks for the space-conscious commuter or sightseer. The Y15’s large zippered mesh pocket is the perfect place for sundries or emergency rations. It has an elastic cord to hold cables, room for a tablet and cell phone in addition to the laptop, as well as mouse and keyboard, headphones, gadgets, spare batteries and other must-have device accessories. Weighing it at just 1.3 lbs and 11”x16”x2”, the Y15 gives you the space to store everything you need – and nothing else.

Perfect for: Remote workers, entrepreneurs, backpackers, jet setters

The PRIM Mini Bag can be a sling bag. It can be attached to the waist on its own, or to any other PRIM bag by the bag’s Molle system or quick buckle. The leg strap is currently under development, but once completed, the bag will also be used as a leg bag, so stay tuned!

Perfect for: cyclists, people on the move







At Creatio Design, our team is dedicated to rethinking how the world works. We are tinkerers, inventors, improvers and disruptors. As engineers, we HATE waste, and so it was important when designing a bag that efficiency was our top priority. 

We designed PRIM because we feel like too many people are killing their backs with extra stuff they don’t have to take with them. With PRIM’s revolutionary Molle system and the bags’ soft fabric interior, users can narrow the bag down to carrying just what they need to carry and nothing else. 

Meanwhile, we’ve been optimizing our systems as well. We already have a partner specializing in mass production, and after months of optimizing, modifying, modeling and remodifying, we are finally ready to bring this product line to the world!  

  • Kickstarter Campaign: Jun-Aug 2019
  • Survey and information gathering: Aug 2019
  • Mass production: Aug-Oct 2019
  • Begin shipping worldwide: Oct 2019
  • Retail Product Launch: Oct 2019

Risks and challenges

About shipping
Although we have years’ experience on fulfillments and can ensure every package arrives at your place safe and sound, we can’t guarantee the customs. We are not able to do duty prepay or EU friendly. We can only do our best to reduce the potential fee charged by customs.

Delivery delays
We know a lot of crowdfunding projects have delays. Keeping quality first in mind we will control the timeframe with factory manufacturing, shipping companies and try to avoid this happen. However, strike, freight stuck, customs, and such are beyond our control.

Imperfections
If there’s a problem with your reward, do let us know and we will find a way to fix it. Just be assured – we check every product before it’s shipped.

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    Pledge US$ 45 or more About US$ 45

    MINI SLING BAG

    FREE SHIPPING to all U.S. orders.

    Backers at this level will receive:
    - a Mini Bag
    - Sling strap
    - Belt buckle ( waist bag alternative)

    SAVE $30! (MSRP: $75)

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    X SLING BAG Super Early Bird Release

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    Backers at this level will receive:
    -A X11 SLING BAG, compatible with tablet up to 11 inch (e.g. iPad Pro 11“), or Xs11 SLING BAG
    -Customized storage
    -Light weight
    -Stylish patches enabled
    -Backpack switchable (need an extra backload)

    SAVE $50! (MSRP: $109)

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    X SLING BAG - Early Bird Release

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    Backers at this level will receive:
    -A X11 SLING BAG, compatible with tablet up to 11 inch (e.g. iPad Pro 11“), or Xs11 SLING BAG
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    -Light weight
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    -Backpack switchable (need an extra backload)

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    Y SLING BAG Super Early Bird Release

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    Backers at this level will receive:
    -A Y13/ Y15 SLING BAG, compatible with laptop up to 13/ 15 inch (e.g. MBP 13“/ 15“)
    -Customized storage
    -Light weight
    -Backpack switchable (need an extra backload)

    SAVE $56! (MSRP: $125)

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    Y SLING BAG - Early Bird Release

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    Backers at this level will receive:
    -A Y13/ Y15 SLING BAG, compatible with laptop up to 13/ 15 inch (e.g. MBP 13“/ 15“)
    -Customized storage
    -Light weight
    -Backpack switchable (need an extra backload)

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    X BACKPACK Super Early Bird Release

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    Backers at this level will receive:
    -A X11 BACKPACK, compatible with tablet up to 11 inch (e.g. iPad Pro 11“), or Xs11 BACKPACK
    -Customized storage
    -Ergonomic and functional backload
    -Stylish patches enabled
    -Sling bag/chest bag switchable (need an extra sling strap)

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    X BACKPACK - Early Bird Release

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    -Stylish patches enabled
    -Sling bag/chest bag switchable (need an extra sling strap)

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    Y BACKPACK Super Early Bird Release

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    Backers at this level will receive:
    -A Y13/ Y15 BACKPACK, compatible with laptop up to 13/ 15 inch (e.g. MBP 13“/ 15“)
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    -Ergonomic and functional backload
    -Sling bag/chest bag switchable (need an extra sling strap)

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    Y BACKPACK - Early Bird Release

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    -A Y13/ Y15 BACKPACK, compatible with laptop up to 13/ 15 inch (e.g. MBP 13“/ 15“)
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    Get them all.

    FREE SHIPPING to all U.S. orders.

    5 Bags in total. Ergonomic Backing System (EBS) of Y13 can be used on Y15. EBS of X11 can be used on Xs11.
    We added a Free Sling Strap in this combo so that you can switch to sling mode whenever as you want.

    SAVE $230! (MSRP: $569)

    Includes:
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    • Xs11 Bag
    • Y13 Backpack
    • Y15 Bag
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