About this project
We're obsessed with underwear. We’ve tried every brand out there in search of a perfect pair, but we came out empty-handed.
They're smooth, soft, and breathable, and their luscious texture feels similar to silk. We blend the fabric with 10% elastane for a snug fit that you’ll love, as they were designed to contour to your body without any pressure points. They provide both a lush feel and a perfect fit, making them the most comfortable pair of underwear ever.
Modal is an eco-friendly, wood-derived rayon that has all the finesse of natural silk. It’s cool to the touch, super absorbent, and resistant to shrinkage and fading.
In short, it’s the perfect microfiber fabric for body-hugging underwear. Our blend of modal and elastane gives our underwear amazing contour properties that allows it to mold seamlessly with your body type. Unlike other underwear, our boxer briefs adapt to your physique for maximum comfort.
We wanted to create the softest pair of underwear in existence. When it comes to underwear, we know that softness is the most important factor. And we’ve found modal to be the softest fabric available. The more modal fabric that’s present, the softer the underwear. Measurements show that modal is twice as soft as cotton. The softness was measured according to the Kawabata Evaluation Systems for Fabrics.
Quality underwear requires quality engineering, so we partnered with the finest craftsmen and fabric engineering experts with years of experience refining high-grade materials. We worked closely with them every step of the way to carry out our vision and transform it into a reality.
The Comfort-Soft Waistband: elasticity is precisely fabricated and measured for a soft feel and snugness to keep your boxers in place.
- Soft elastic fibers that stay in place
- Comfort tag
- No distracting design or branding
The Stitching & Mesh: Our craftsmen hand-stitch every pair of boxer briefs under precise guidelines and methods to ensure high-quality, durable underwear.
- Reinforced Cross Stitching
- Durable Stitching for Waistband & Main Fabric
The Fit: Since modal fabric adapts to your body type, there will never be any tightness or discomfort. Carefully designed with the masculine body in mind, our underwear are custom made just for you.
- Profiles your body type
- Avoids riding up for all-day comfort
- Silky pouch for your privates
- Hand-tailored measurements and specifications
Modal’s botanic origin in beechwood trees makes it particularly eco-friendly and sustainable. We only work with ethically responsible suppliers who meet our extensive requirements. Throughout the process, we minimize waste and recover all chemicals used.
Every fabric we source undergoes rigorous testing by SGS to ensure quality and durability. Our latest production runs resulted in excellent results:
We’ve partnered with the same skilled craftsmen used by premium underwear companies to build the boxer briefs:
By selling directly to you online, we eliminate all excess spending. Without the middlemen, the expensive retail for storefronts, and the excessive marketing, we’re pleased to offer these boxer briefs to you at less than 50% the price of luxury brands!
So you get premium quality without the premium price. Once the campaign is over, you'll be able to purchase the underwear on a permanent basis at wholesale prices:
Whether you’re out for a run or a game of basketball, our boxer briefs move with you. They absorb water and fit snugly to ensure you’re comfortable even in the roughest conditions. They also pack light and provide constant comfort for long flights, hikes and any outdoor activity you can think of. Since our boxer briefs leave no mark on your legs while you wear pants, they’re ideal for wearing to work as well, which means 9 to 5 just got a lot better! Take relaxation to the next level by lounging around the house in our silky smooth underwear for a vacation in your living room.
For the initial run, we focused on 3 simple, distinguishable colors for a look that’s both simple in personality and strikingly contemporary:
You'll get to choose your color and size after the campaign is funded.
Our boxer briefs run small. They're built to fit closely, but not tight or restrictive. If you are between sizes, the smaller size will fit better if you wear slim or tailored-fit pants and prefer a snug fit. If you prefer a looser fit, pick the larger size. We'll ask you for your size and color preference once the campaign is over. Please refer to this sizing chart when choosing your boxer briefs:
Kickstarter has provided us with a wonderful platform to connect with backers like yourself. Since we’re manufacturing the product and delivering it directly to you, we can cut out all excess costs and give you the best product and price possible. Kickstarter backers get the chance to receive special one-time pricing with FREE SHIPPING on most pledges!
All pledges get our undying gratitude for life and special access to exclusive launch events, promos, and first picks on new collections.
Your pledge will help fund the production of our boxer briefs from start to finish. We have everything lined up––all trials have proved successful, our fulfillment center has passed all tests, and our quality control team is trained and ready. All that’s missing is you.
Your contribution will also fund the design and maintenance of a brand new e-commerce platform, which will go live at ComfortableBoxers.com when the campaign is funded. The completely automated order and fulfillment process will help maintain excellent pricing after the campaign, with quick and speedy delivery from our New Jersey fulfillment center.
After you support us, we would love it if you helped spread the word. Whether you tell your friends via E-mail, Facebook, or Twitter, you’ll be helping us share our brand and get the word out.
You can also e-mail the campaign directly via the SHARE button below the video. Don't forget to follow us on Instagram, Twitter, like us on Facebook, read our Blog, or watch for news on our Press Page for further updates; and if you have any questions, don't hesitate to reach out to us at firstname.lastname@example.org.
Thank you for supporting us. We won't let you down!
Risks and challenges
No one wants to see a good idea executed badly. We have worked extremely hard over the last year to deliver a product you will love and we can be proud of. We have lived through many full production runs of high-quality garments and worked with all of our vendors previously. We know the pitfalls, we know the snags to watch out for. But most importantly, we know how to control for quality.
High-volume production could pose any number of challenges, but we've partnered with a professionally established manufacturing facility. Our sourcing partners have plenty of experience procuring from small and large factories, and the process isn't any different this time. We've gone through at least 10 prototypes that have gone through extensive testing, including wash and color fastness, fabric weight testing, comfort trials with objective lab measurements, and in-depth lab testing by SGS. We've even covered the final delivery of the product. Our specialized fulfillment center in New Jersey is fully operational and handles shipping beautifully.
We partnered with the right people, completed all sampling, and sourced the best fabrics, so we're confident to ship a pair of undies that will exceed all your expectations. We believe in transparency and communication, so our backers will be the first to know about any unplanned hurdles or delays, although, at this point in the project, they are highly unlikely.Learn about accountability on Kickstarter
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- (30 days)