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The coloring book designed to connect you and your kids. Missed the Kickstarter? Don't worry, we got you covered!
The coloring book designed to connect you and your kids. Missed the Kickstarter? Don't worry, we got you covered!
126 backers pledged S$ 10,556 to help bring this project to life.

About

Shapeshift - The First Adult & Children's Coloring Book project video thumbnail
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Shapeshift - The First Adult & Children's Coloring Book

S$ 10,556

126

We wanted to create a book that speaks to both kids and adults. 

It wasn’t easy to design a product that caters to both audiences at the same time. We need something that is adorable and light enough for kids, but not too childish, and deep enough for adults. The book content and illustrations have to portray dual meanings.  

This led us to think of Hayao Miyazaki’s greatest works (Spirited Away, Princess Mononoke, etc). They are adorable, dreamy and whimsical, beautifully illustrated, and at the same time have deeper meanings. His works were the catalyst which inspired Shapeshift.

Shapeshift – or in Japanese characters バケモノ (pronounced “bakemono”), which means “shapeshifting", was inspired by Japanese mythology. We wanted our design to emanate Japanese elements as much as possible. The cover design and pink colorway were inspired by Japanese cherry blossoms (“Sakura”). We also used traditional Japanese cloud patterns to design the back of our cover page.

Nora and Lowy are the main characters of Shapeshift. Nora is a playful, passionately curious, and courageous girl who is not afraid of exploring the mysterious world of Shapeshift. And meet Lowy - Nora’s best friend and guardian owl. Together they will meet form-changing creatures, as they embark on their whimsical journey together.

Every illustration is a double-page spread, so both of you will color the same artwork while enjoying the cleverly-designed illustrations. One side is more-detailed for you; the other is less-detailed for your kids.

We've designed the coloring book in such a way that the parent's page is on the left side and the child's page is on the right.

The world of Shapeshift also consists of characters like Shoyu the dragon, Flaerra the phoenix, Howl the wolf king, Crowny the crane, Nine Million Tails, and many more. Every illustration also has it’s very own unique page title. 

Bouncing Froggies
Bouncing Froggies
Howl the Wolf King
Howl the Wolf King
Luna the Great Stag
Luna the Great Stag
10,000 Years of Eldar
10,000 Years of Eldar

Most of Shapeshift’s illustrations were drawn to fit the landscape orientation. To have more variation, we’ve also added illustrations that fit portrait orientations. Now you can have both portrait and landscape artwork on your wall!

The book measures 25cmx25cmx0.9cm and uses 150gsm thick paper.

We also knew paper was key to our book construction.The best type of paper for coloring is one with a surface that has a perfect balance of smoothness and coarseness. It has to be smooth enough so pencils can glide across the paper effortlessly, and coarse enough so that sufficient coloring chalk gets “captured” by the paper. We feel we have nailed the perfect paper.

We’ve found the perfect thickness and surface.

Every copy is bound using threads (i.e sewn-binding) instead of glue or staples (i.e. perfect binding and saddle stitching). Sewn-bound is the most secure book binding method, and it also allows the book to lay flat more seamlessly than other binding methods do.

Now you can color with ease, and admire your completed artwork for years to come.

We put a huge amount of intention into every detail of the book and we want you to know that! You’ll be backing a premium, high-quality coloring book.

New to Kickstarter? Get info on How to Back This Project or Reach Us on Messenger.

Reward will be delivered digitally
Reward will be delivered digitally

Hey there! Thanks for dropping by. I am Clement and I am the creator of Shapeshift and our brand, Color Kitsune. I am based in a tiny country called Singapore, a country with very diverse cultures. I'm 27 this year with a full time job in advertising. I am a one-man-band for this project and I must say this is one of the toughest projects that I've done, but also the most fulfilling one yet. It is a project that has been 1.5 years in the making, and I am proud that it has finally launched!

We need your support to bring this idea to life. You will not just be backing any coloring book from the market, but a one-of-a-kind coloring book that was specially designed for you and your kids. Every detail of the book was considered - from the illustrations, book design, book construction, to the paper we use. You'll be backing a cleverly-designed and high-quality coloring book.

I'd also like to mention that we have the most supportive community and I want to quickly give them a shout-out; you guys are the BEST - thank you for inspiring me and this project!

Watch the 24-second video below to see me in camera action; something I am not used to doing. It took us about 532.42 takes to get it right.

Once again, I appreciate you checking us out.

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1. Choose your reward here:

2. When our campaigns ends, Kickstarter will collect your pledge. Your card will only be charged if the project meets the funding goal.

3. When we get close to shipping, we will send you a survey to collect your shipping information.

4. We'll ship out your reward!

Note this is a different set of coloring pages from our reward
Note this is a different set of coloring pages from our reward
       

1. Click on the banner above and share our campaign.

2. Take a screenshot of your share and upload it HERE.

3. Get the free coloring pages to your email!

We'll be live-funding at  We The People Store at Millenia Walk #02-57 for the duration of the Kickstarter Campaign! Come by to say hi, touch and feel the product and learn more about our Kickstarter journey.
  

We The People Store is the only physical store in the world to exclusively retail products funded with the community Kickstarter. They have 5 stores in Singapore and 1 store in Korea. They have spaces in store dedicated to live-kickstarter campaigns where creators can display their prototypes and engage with customers, turning them into backers. An online to offline initiative.

For Media Enquiries: Please email us at hello@colorkitsune.com and we'll send the media kit to you shortly.
For Media Enquiries: Please email us at hello@colorkitsune.com and we'll send the media kit to you shortly.


   

Risks and challenges

We foresee the risks to be low. We have been working on this project for the past 1.5 years, and our road-map had been clearly planned out. We had already decided on the printing and paper company we'll be working with, as well as shipping and logistics partners.

We already have the ready-prototype of the book, which we have perfected after several revisions prior to our launch. We'll just be doing a final editing review when the campaign ends, just to make sure everything is perfected. We want you to be getting the highest quality coloring book you'll ever receive.

The risk of delays with manufacturing or shipping will be low, as we are working with some of Singapore's biggest printers and shipping partners. We’ve accounted for delays in our timeline. We'll continue to work alongside our supplier to ensure our production cycle goes smoothly.

You can expect to hear from us frequently to provide updates on our project. You'll be kept in the loop if we ever face problems along the way.

Disclaimer : We do not cover any import taxes, duties, or customs fees.

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Support

  1. Select this reward

    Pledge S$ 12 or more About $9

    DIGITAL PACK

    You're an official Shapeshift fan! You'll get our Shapeshift exclusive coloring pages (double-page spreads - one side for adults, the other for children), postcard, desktop wallpaper, and access to our members-only coloring group!

    All rewards here will be delivered digitally.

    Includes:
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Postcard (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    11 backers
    S$
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  2. Reward no longer available

    Pledge S$ 27 or more About $20

    1x SHAPESHIFT - SUPER EARLY BIRD

    29% off (Retail S$38)

    You're super early and you deserve this!

    The original Shapeshift adult and children's coloring book. Get it for your kids, your grandkids, your nephew or niece, your friend's kids, your friend's friend's kids... (you get it)! Also includes other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - An Adult & Children's Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 25 backers
    S$
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    It's a way to bring creative projects to life.

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  3. Select this reward

    Pledge S$ 27 or more About $20

    1x THE ADULT COLORING BOOK-S. EARLY BIRD

    29% off (Retail S$38)

    You're super early and you deserve this!

    The Shapeshift adult coloring book. Adult coloring fans rejoice! We revamped the cover page with silver foil finishing and lavender colorway and the results were GORGEOUS. 150gsm paper, perforated pages, and sewn-bound. Everything that makes-up a premium coloring book! Also includes other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - The Adult Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 17 backers
    S$
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    It's a way to bring creative projects to life.

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  4. Reward no longer available

    Pledge S$ 30 or more About $22

    1x SHAPESHIFT - EARLY BIRD

    21% off (Retail S$38)

    You're early and you deserve this!

    The original Shapeshift adult and children's coloring book. Get it for your kids, your grandkids, your nephew or niece, your friend's kids, your friend's friend's kids... (you get it)! Also includes other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - An Adult & Children's Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 25 backers
    S$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge S$ 30 or more About $22

    1x THE ADULT COLORING BOOK - EARLY BIRD

    21% off (Retail S$38)

    You're early and you deserve this!

    The Shapeshift adult coloring book. Adult coloring fans rejoice! We revamped the cover page with silver foil finishing and lavender colorway and the results were GORGEOUS. 150gsm paper, perforated pages, and sewn-bound. Everything that makes-up a premium coloring book! Also includes other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - The Adult Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 4 backers
    S$
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    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge S$ 33 or more About $24

    1x SHAPESHIFT

    13% off (Retail S$38)

    The original Shapeshift adult and children's coloring book. Get it for your kids, your grandkids, your nephew or niece, your friend's kids, your friend's friend's kids... (you get it)! Also includes other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - An Adult & Children's Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    4 backers
    S$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge S$ 33 or more About $24

    1x THE ADULT COLORING BOOK

    13% off (Retail S$38)

    The Shapeshift adult coloring book. Adult coloring fans rejoice! We revamped the cover page with silver foil finishing and lavender colorway and the results were GORGEOUS. 150gsm paper, perforated pages, and sewn-bound. Everything that makes-up a premium coloring book! Also includes other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - The Adult Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    S$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge S$ 52 or more About $38

    SHAPESHIFT BUNDLE - SUPER EARLY BIRD

    32% off (Retail S$76)

    You're super early and you deserve this!

    The best of both worlds! You'll get both versions of Shapeshift, along with other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - An Adult & Children's Coloring Book
    • Shapeshift - The Adult Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 19 backers
    S$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

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  9. Select this reward

    Pledge S$ 58 or more About $42

    SHAPESHIFT BUNDLE - EARLY BIRD

    24% off (Retail S$76)

    You're early and you deserve this!

    The best of both worlds! You'll get both versions of Shapeshift, along with other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - An Adult & Children's Coloring Book
    • Shapeshift - The Adult Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 1 backer
    S$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

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  10. Select this reward

    Pledge S$ 64 or more About $47

    SHAPESHIFT BUNDLE

    16% off (Retail S$76)

    The best of both worlds! You'll get both versions of Shapeshift, along with other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - An Adult & Children's Coloring Book
    • Shapeshift - The Adult Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    2 backers
    S$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  11. Select this reward

    Pledge S$ 64 or more About $47

    2x SHAPESHIFT

    16% off (Retail S$76)

    Get 2 copies of the adult and children's coloring book! Perfect for sharing with the other mother. Also includes other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - An Adult & Children's Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    2 backers
    S$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  12. Select this reward

    Pledge S$ 64 or more About $47

    2x THE ADULT COLORING BOOK

    16% off (Retail S$76)

    Get 2 copies of the Shapeshift adult coloring book! Perfect for sharing with your best friend. Also includes other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - The Adult Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    S$
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    It's a way to bring creative projects to life.

    Learn more about accountability.
  13. Select this reward

    Pledge S$ 120 or more About $87

    DOUBLE BUNDLE

    21% off (Retail S$152)

    Double best of both worlds! The perfect bundle to share with your friend. You'll get 2 sets of the Shapeshift Bundle, along with other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - An Adult & Children's Coloring Book
    • Shapeshift - The Adult Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 0 backers
    S$
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  14. Select this reward

    Pledge S$ 145 or more About $105

    FAMILY PACK

    24% off (Retail S$190)

    5 COPIES OF SHAPESHIFT! Share the love with your loved ones. Also includes other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • Shapeshift - An Adult & Children's Coloring Book
    • Shapeshift Postcard
    • Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • Shapeshift Desktop Wallpaper (digital)
    • Access to Members-only Coloring Group (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 3 backers
    S$
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  15. Select this reward

    Pledge S$ 269 or more About $196

    CLASSROOM PACK

    29% off (Retail S$380)

    TEACHERS! Every day is children's day! Share the love of Shapeshift with your little learners. This will include 10 copies of Shapeshift and other rewards.

    Rewards stating "(digital)" will be delivered digitally.

    Includes:
    • 10× Shapeshift - An Adult & Children's Coloring Book
    • 10× Shapeshift Postcard
    • 10× Shapeshift Adult & Children's Coloring Pages - set of 4 (digital)
    • 10× Shapeshift Desktop Wallpaper (digital)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 3 backers
    S$
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  16. Select this reward

    Pledge S$ 1,000 or more About $727

    BOOKSTORE PACK

    *The figure above is just a placeholder.*

    To our beloved bookstore owners (or anyone who want to order more than 20 copies), please email us at hello@colorkitsune.com with your preferred quantity and we'll get back to you shortly.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    0 backers
    S$
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Funding period

- (30 days)