$1,923
pledged of $20,000pledged of $20,000 goal
22
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Thu, December 20 2018 7:23 PM UTC +00:00
CluffyBy Cluffy
First created
CluffyBy Cluffy
First created
$1,923
pledged of $20,000pledged of $20,000 goal
22
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Thu, December 20 2018 7:23 PM UTC +00:00

About

Do you have heel pain? Our Lux Step insole can help!

Building on the highly successful clinical use and customer satisfaction of the Cluffy Wedge AND over 30 years of Dr. James Clough’s passion for study, research, and development of solutions for his patients, Lux Step is the answer for people who seek the benefits of the Cluffy Wedge technology in a convenient insole. In short, the Lux Step gives comfort and pain relief in every step.

Did you know that the average person takes 6,000 steps each day? Did you also know that, no matter your age, ethnicity, or occupation, there's a 75% chance that you (or someone you know) experience foot pain on a regular basis? Enter the Lux Step insole.

The Lux Step is designed with foot pain sufferers in mind.

LuxStep Features
LuxStep Features

We realize that you use your feet everyday - for work, for recreation, for everyday life. You need your feet to live life to the fullest. And you need those feet to be as pain-free as possible.

The Lux Step is a comfortable insole that allows you to walk correctly, freeing you from recurring foot pain. Utilizing our patented Cluffy Wedge technology, the Lux Step helps increase the mobility of your big toe - a major proponent in helping you walk correctly (and pain free!). Many shoes and insoles restrict movement and simply add more padding for feet to stand on (padding which wears out in a short amount of time). The Lux Step adds both cushion to your shoe’s footbed and corrective mobility of your big toe.

If you are on your feet all day, the Lux Step is for you. If you are experiencing heel pain when you walk, the Lux Step is for you. If you know someone who experiences foot or heel pain, the Lux Step is… for them. (But you can surprise them with the Lux Step as an amazing gift!) 

Our mission is simple: Step better. Feel better. ® 

Many factors can contribute to foot pain - including improper footwear. However, in over 30 years of experience as a Doctor of Podiatry, Dr. Clough has consistently found that limited mobility of the big toe is key to alleviate heel and foot pain. As your probably know, one small injury or pain in the foot can affect someone’s whole being. However, what you may not know is that one small adjustment can free that same person from years of suffering or limited mobility. This is the springboard from which Cluffy began.

Cluffy has a heart to see people free of foot pain so they can live their life to the fullest. It started with the desire to see the pain relief technology of the Cluffy Wedge available to those outside the office of Dr. Clough’s clinic. Now, 15 years (and over 500,000 sold) later, we still want to do more to help more people. As we seek to treat the root cause of people’s problem and not just alleviate some of the symptoms, Dr. Clough and the Cluffy team are excited to expand the Cluffy line of innovative foot pain solutions with our premiere insole: the Lux Step.

Dr. Jim Clough has been a podiatrist and foot surgeon for more than 30 years. Dr. Clough is a Diplomate with the American Board of Foot & Ankle Surgery. The Cluffy Wedge was his invention for common foot problems and it has truly been amazing to see some of the miracles that have taken place. Jim’s purpose in leading this company is just that, to bring products and information that actually help customers live a better and healthier life. In his spare time, he enjoys spending time with his wife Nancy, and their 3 children.
Dr. Jim Clough has been a podiatrist and foot surgeon for more than 30 years. Dr. Clough is a Diplomate with the American Board of Foot & Ankle Surgery. The Cluffy Wedge was his invention for common foot problems and it has truly been amazing to see some of the miracles that have taken place. Jim’s purpose in leading this company is just that, to bring products and information that actually help customers live a better and healthier life. In his spare time, he enjoys spending time with his wife Nancy, and their 3 children.
Nancy Clough’s role at Cluffy is hard to describe in a few sentences. As the General Manager of Administration, Nancy has watched Cluffy go from concept to reality, taking on almost every level of responsibility along the way. As the key administrator, human resource manager, customer service liaison, shipping manager, team leader and head of medical communications, Nancy is the backbone of Cluffy’s inner workings. Although her attention to detail is bar none, it’s her excitement about helping others with Cluffy’s products that keeps her team’s purpose in focus – spurring on their passion to tell more people about these potentially life-changing products.
Nancy Clough’s role at Cluffy is hard to describe in a few sentences. As the General Manager of Administration, Nancy has watched Cluffy go from concept to reality, taking on almost every level of responsibility along the way. As the key administrator, human resource manager, customer service liaison, shipping manager, team leader and head of medical communications, Nancy is the backbone of Cluffy’s inner workings. Although her attention to detail is bar none, it’s her excitement about helping others with Cluffy’s products that keeps her team’s purpose in focus – spurring on their passion to tell more people about these potentially life-changing products.
Hannah Lee is the Director of Operations ensuring that Cluffy runs smoothly. She is responsible for the direction and coordination of the company and ensures that we can continue to make quality and helpful products for our customers by ensuring profitability for continued investment for new products, improving processes and continuing growth.
Hannah Lee is the Director of Operations ensuring that Cluffy runs smoothly. She is responsible for the direction and coordination of the company and ensures that we can continue to make quality and helpful products for our customers by ensuring profitability for continued investment for new products, improving processes and continuing growth.
Kat (Kathryn) Perkins is the Cluffy customer service representative and assistant office manager. Her personal nature and never-ending smile makes her the perfect asset to the team. As a wife and a mama of two fur babies, Kat is working towards her undergraduate degree in Elementary Education with minors in Special Education and Psychology.
Kat (Kathryn) Perkins is the Cluffy customer service representative and assistant office manager. Her personal nature and never-ending smile makes her the perfect asset to the team. As a wife and a mama of two fur babies, Kat is working towards her undergraduate degree in Elementary Education with minors in Special Education and Psychology.
Dan Mann is the founder of The Mann Group, a consultant group known as “Implementers of Change, Learning, and Growth.” With over 27 years of retail sales experience and over 15 years of leadership development, Dan is a trusted teacher across dozens of industries.  In addition to wearing many hats for the Mann Group, Dan is also a published author, chef, and mountain biker.  At Cluffy, we are proud to know him as our collaborator, target setter, “encourager” and friend.
Dan Mann is the founder of The Mann Group, a consultant group known as “Implementers of Change, Learning, and Growth.” With over 27 years of retail sales experience and over 15 years of leadership development, Dan is a trusted teacher across dozens of industries. In addition to wearing many hats for the Mann Group, Dan is also a published author, chef, and mountain biker. At Cluffy, we are proud to know him as our collaborator, target setter, “encourager” and friend.

What would you give to be free of foot pain? What if there is a cost-effective solution that will help relieve your feet of chronic pain? How would having feet free from pain change your everyday life?

Most sufferers of foot pain have tried other insoles. Some have even had doctor-recommended injections or surgery. Many people spend hundreds or even thousands of dollars on insoles, custom orthotics, doctor visits and pain relievers. You may be one of those sufferers. You are why we are here.

Risks and challenges

We have a wonderful team to design, build and distribute our insoles. Like all things, there are many forces beyond our control. If those things occur, we will ensure we keep you in the loop of any unforeseen circumstances that may delay production or delivery of your Lux Step insoles. We plan to stay open, honest and communicative with our backers throughout the entire process.

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    1 Pair | Super Early Bird

    Get ONE pair for just $50 (expected retail at $79.95). Size selection will take place after the campaign.

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    Pledge $75 or more About $75

    Kickstarter Package

    Get ONE Lux Step insole for your everyday shoe and a Cluffy Wedge for your sandals. Expected retail for these two items are $104.90.

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    • Cluffy Wedge
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    2 Pairs | Super Early Bird

    Get TWO pairs for just $100 (expected retail at $79.95 each). Size selection will take place after the campaign.

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    Get TWO pairs for just $130 (expected retail at 159.90). Size selection will take place after the campaign.

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    Pledge $150 or more About $150

    Kickstarter Special

    Get TWO Lux Step insoles and TWO Cluffy Wedges. Expected to retail at $209.80.

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Funding period

- (30 days)