Each cloudyBoss client account has access to CB-BE, cloudyBoss powerful backend management tool which allows to execute easily, intuitively and in real-time many tasks which otherwise would require the costly intervention of technical resources.
For MEM (Market Engagement Module), these tasks include:
1) Create, customize and maintain an unlimited number of product categories and life-cycled products. The definition of products in cloudyBoss is all-encompassing: it includes conventional stock items serialized or not, bulk items, services, time-based products and services, location-based products and services, dynamically (during the purchasing process in an automated manner) configurable products and services (typically coined as CTO, configure-to-order, or BTO, build-to-order) and many other types of products/services
2) Create, customize and maintain multi-level (end-price, wholesale, landed cost and any other base price level required to run your business) multi-currency life-cycled prices and other significant values (such as bid increments and reserve prices) as well as volume pricing, applicable taxes, type of transactional ecommerce and many other features
3) Create, customize and maintain any type of promotions (bundle, discount, value, choice, trigger-based, referral-based, cart-level, product-level, client-level, group-level, optional and many other types or combinations of different types) including overlapping and calculation rules
4) Efficiently manage relationships at various levels with organizations, individuals, groups, market segments with a client-centric view and rich interaction centre including front-end integrated contact centre functionality with the ability to manage multiple queues and dynamically allocate contacts to agents, email interaction with database subsets, social media engine and more
5) Collaborate worldwide with marketers and agents enabled to access cloudyBoss anywhere anytime, within security profiles that you can define/refine and retain real-time control on all editorial content (products, promotions, email campaign and social media postings) via cloudyBoss integrated workflow framework
And many other features to continuously prioritize and optimize your market engagement strategies.
One backend. Unlimited front-ends. Real-time agility