$275,478
pledged of $700,000pledged of $700,000 goal
1,949
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Fri, December 21 2012 9:25 AM UTC +00:00
Moore’sCloudBy Moore’sCloud
First created
Moore’sCloudBy Moore’sCloud
First created
$275,478
pledged of $700,000pledged of $700,000 goal
1,949
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Fri, December 21 2012 9:25 AM UTC +00:00

Update 10: Demos and Dinner Parties

Posted by Moore’sCloud (Creator)

Hello and a big thank you to all of our 1,733 backers! You’ve pushed us over $200,000, and now, nearing the end of our campaign, we’re pulling out all the stops. We know we have to cover an enormous amount of ground incredibly quickly if we want the Light by Moore’sCloud to be fully funded, so we’re doing everything we can to see that it happens.

We’ve found that people have a hard time explaining what the Light is. It can do so many things, it’s difficult to articulate everything that’s possible with our beautiful, connected light. To assist with those explanations, we crafted twelve demo applications, which each portray a different strength of our design.

You can find detailed explanations of each of these demos here, here, and here.

Once we had these demos, we developed some scenarios to show how these applications might be used in the day-to-day experience of someone who owns a Light. With that in mind, last week we wrote, shot, and edited “Dinner Party”:

We hope it gives viewers a good idea of some of what’s possible with the Light, and maybe even gives them a few ideas of their own.

In our race toward our funding goal, we ask you to share this video around with friends who might be interested in backing the Light by Moore’sCloud. We believe that as more people see this video (which is also going into our Kickstarter page) they’ll understand the value of beautiful, intelligent, connected light.

Here's the video on YouTube: http://www.youtube.com/watch?v=d63M9zGjg9c
And on Vimeo: http://vimeo.com/55242346

That’s all for now. We’ll be back to you at least two more times this week, with new demo videos, and requests for your help. Until then, you can track our daily progress on our blog.

Once again, thanks for your support!

The Moore’sCloud Team

Comments

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    1. R on

      Ric: same here ;)

    2. Ric Hayman on

      There's no accounting for taste, is there? I not only would play that style of music at a dinner party, I have - on several occasions :)

    3. Oliver Irgendwo on

      I agree the background music is terrible wrong for this video... I would suggest something smoother as well. What kind of Dinner Party would play this kind of music? Seriously wrong made this video... Love the lamp anyway :)

    4. Moore’sCloud Creator on

      @Robin - There was quite a bit of back-and-forth about the musical selection; some find it too busy, some enjoy it. Your opinion is shared, but we're satisfied with what we've done.

    5. Robin Laurén on

      Hi guys!

      Thumbs up for the video, but please change the music to something less "busy". Jazz is good, but i think this kind of jazz might distract the prospective backer.

      atb,
      ~robinL, backer :)