About this project
To Get Your City Bag - make a pledge (see right column, 6th pledge down)
ONE BAG, FOUR LOOKS!
You won't find a more stylish backpack on the market.
"Where did you get that?"
We've been wearing The City Bag around town and have gotten used to people asking, "Where did you get that bag'?" It's all in its unique and inspiring design.
What you get with the City Bag
- VARIETY - it's so exciting to buy a new outfit but if you don't have a bag that goes with it, it can also be frustrating. That's what makes the City Bag a must have. Because it's reversible, each bag can be worn in 2 different colors. That increases your variety by two-fold which means more choices when you're getting ready to start your day - or evening. No transferring your stuff from one bag to another, just flip the City Bag around and you're ready to go!
- VERSATILITY- Wear it in blue during the day and red at night. Or as a backpack at work and a stylish shoulder bag in the evening. The City Bag adapts to your lifestyle - not the other way around.
- COMFORT - Wide straps take the pressure off your shoulders. Designed by a chiropractor, the City Bag is the only backpack where the strap and the body are one piece so it won't slip off your shoulder and contours to your body better than any bag out there. As a shoulder bag, the wide strap distributes the weight so your shoulder remains relaxed. FInally, because of the adjustable straps, the City Bag expands to accommodate your heaviest coat.
- QUALITY - The City Bag is made from the highest quality materials down to the stainless steel snaps. It's made with full-grain leather - the most buttery texture and smoothest grain. The vegan choice is in Symphony faux leather - known for its outstanding performance, authentic look and soft and supple texture.
- DETAILS - We paid as much attention to the inside as we did the outside. Inside you'll find plenty of room and colorful lining to make it easy to find things. There are several pockets including one for your phone and iPad!
There is simply no other backpack on the market with the design, ergonomics and versatility of the City Bag.
Where we are
We have scoured the marketplace and have selected the highest quality materials all made in the United States.We're down to the last hurdle. We need your help to bring the City Bag to market. The funding will put the City Bag in its first production.
After the campaign the City Bag will likely retail for $450 (leather) and $275 (faux leather), so Kickstarter is a great chance to get in early.
Thank you, Kickstarter supporters!
20 Reward: Elegant Metallic Leather Cuff Bracelet
$25 Reward: Double Loop Metallic Leather Bracelet - Also Converts to Choker
$195 Reward: The City Bag in Symphony Faux Leather
ONE BAG - FOUR LOOKS!
$295 Reward: The City Bag in Full-Grain Leather
The City Bag is available in these fun colors:
Risks and challenges
Fortunately, we have the manufacturing expertise which will make large scale production of the City Bag a reality. We have selected the materials and have negotiated the terms with the various suppliers.
Our biggest challenge will be distribution – how to penetrate the market. For the past several months we have been identifying and approaching accessories buyers and manufacturers’s representatives. These are the key pathways to distribution. Our approach has resonated and we have made significant progress in the last three weeks. We are now in the process of setting up meetings with these entities and hope to get initial orders. The challenge will be breaking into a competitive category with established brands. However, because of the intricate design of the City Bag we believe we will be able to carve out a niche in the market.Learn about accountability on Kickstarter
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