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Gluten-Free Gourmet Brownies & Vegan Brownies! Join us for our official product launch :-)
Gluten-Free Gourmet Brownies & Vegan Brownies! Join us for our official product launch :-)
199 backers pledged $12,172 to help bring this project to life.

About this project

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$12,172

199

Background

Charlie’s Brownies serves gluten-free gourmet brownies. We use no preservatives or artificial flavors, only a blend of the finest ingredients and home-baked love. Our brownies are made from scratch, built especially light and moist to deliver “The Ultimate Brownie Experience.”

Since launching the company, we've developed a diverse menu of gourmet brownies including Caramel Pecan, Belgian Blondie, and the best selling S'mores Deluxe. We've tested out these flavors through catering events and selling gift boxes online via our website CharliesBrownies.com. Customer feedback has been outstanding and we are confident that our products will be successful in the commercial marketplace.

NBC LA Feature

Where will the money go?

After being featured on NBC LA, a hand full of local cafés and markets contacted us with interest in carrying Charlie's Brownies. Following a successful Kickstarter campaign, our first investment will be designing the packaging for our brownies. We are in contact with a packaging design company that has successfully launched several small businesses into Whole Foods and other high end markets. We will develop a single 3 oz. brownie for counter tops and a 10 oz. box of brownie bites for markets. After developing packaging, we will begin distribution immediately. 

While selling wholesale, we will also open 3 retail Charlie's Brownies vendor booths at farmers markets and craft markets around LA. We've already been offered a permanent store front residency at the Crafted LA marketplace. Once established, we will secure a premiere booth location and begin selling on a weekly basis. 

S'mores Deluxe
S'mores Deluxe

Summary of Expenses 

  • Design Brownie Packaging
  • Place 1st Order for Packaging Materials (Boxes & Stickers)
  • Purchase Materials for Vendor Booth
  • Purchase Bulk Organic Ingredients
  • Pay Kitchen Staff

How does this whole pledge thing work? 

This is the beauty of Kickstarter - your money is handled by Amazon.com and does not leave your bank account until our goal is reached! If at least $10,000 is not raised by our deadline, all pledges are cancelled and you keep your money.

A visual breakdown... 

$9,999 - Funds nothing! We don't receive a penny if we raise this amount or less. 

$10,000 - Success! We will have just enough needed to move forward.

STRETCH GOAL

Now that we've hit our initial goal of $10k, we encourage you to continue to pledge and spread the word about our campaign. Our stretch goal is as follows:

$17,000 - We will purchase our very first commercial vehicle to be used for company catering and deliveries!

Charlie's Brownies Commercial Van
Charlie's Brownies Commercial Van

Rewards

Custom Brownie Cake!
Custom Brownie Cake!

Add-ons

Add any of the following dollar amounts to your pledge to receive the below add-on prize along with the reward you have already selected. Please note, shipping anywhere in North America is included with Add-ons. International backers should add $20 for shipping Holiday Brownies or Holiday Sampler *(Brownie of the Month Club not available for International Shipping). If you would like more than one Add-on shipped internationally, please contact us for an exact shipping quote. Thanks!

Holiday Brownies - $25 Give yourself something to look forward to in December with a Charlie's Brownies Gift Box Add-on. Raise your pledged amount by $25, and we will send you a dozen brownie bites in the flavor of your choice in December. Want to get your holiday shopping out of the way early? We are happy to ship a Holiday Gift Box Add-on to any address in North America, not just yours!

Holiday Sampler - $50 Holiday Samplers will feature 2 dozen brownie bites split between Peppermint, Salted Caramel Blondie, and one more exclusive holiday flavor that we have yet to announce. We are making these special sampler boxes available to Kickstarter backers first. Ships anywhere in North America!

Brownie of the Month Club - $75 For $75 added to your pledge, join the Brownie of the Month Club, and add three months of brownies to any giving level. You or your gift recipient get a dozen brownie bites per month for three months in the flavors of your choice. Add as many as you like for any address in North America, and spread some love through chocolate desires!

Thank You!

-Charlie
-Charlie

Risks and challenges

Our biggest challenge will be managing growth and distribution. Within a few months of being funded, we will begin accepting applications for new kitchen staff as well as sales & marketing positions.

If you have any questions, please do not hesitate to contact us:

Info@CharliesBrownies.com

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Support this project

  1. Select this reward

    Pledge $5 or more About $5

    A personal digital thank you note!

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    13 backers
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  2. Select this reward

    Pledge $20 or more About $20

    BROWNIES!!! A thank you note and we will send you half a dozen brownie bites in the flavor of your choice: Classic, Walnut, Caramel Pecan, Peanut Butter Swirl, S'mores Deluxe, White Chocolate, or Red Velvet. All flavors except for white chocolate and red velvet are available as VEGAN.

    *Price Includes Domestic Shipping

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    Ships to Anywhere in the world
    96 backers
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  3. Select this reward

    Pledge $40 or more About $40

    Charlie's Brownies T-shirt (women's styles available) or CB Love Snapback Hat. Your choice! Prize includes half a dozen brownie bites.

    *Price Includes Domestic Shipping

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    Ships to Anywhere in the world
    23 backers
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  4. Select this reward

    Pledge $75 or more About $75

    Brownie of the Month Club! You or your gift recipient will receive a gift box of a dozen brownie bites per month for THREE MONTHS in the flavors of your choice. Add as many as you like for any address in North America, and spread some love through chocolate desires! *Price Includes Domestic Shipping

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    Ships to Only United States
    26 backers
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  5. Select this reward

    Pledge $100 or more About $100

    Charlie's Brownies Apron + Charlie's Brownies Gift Box (2 Dozen / Your Choice of 2 Flavors)

    *Price Includes Domestic Shipping

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    Ships to Anywhere in the world
    7 backers
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  6. Select this reward

    Pledge $200 or more About $200

    Charlie's Brownies Limited Edition Chuck Taylor All Stars! Comes with half a dozen brownie bites in the flavor of your choice.

    *Price Includes Domestic Shipping

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    Ships to Anywhere in the world
    Limited 3 backers
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  7. Select this reward

    Pledge $250 or more About $250

    Brownie Party!!! We will cater your next office party or private event with brownies and brownie cupcakes galore! Dessert bar available by request. Feeds up to 75 guests! Add $150 to feed an additional 75 people! Available for Los Angeles backers only. *Price includes delivery

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  8. Select this reward

    Pledge $300 or more About $300

    Brownie of the Month Club for ONE YEAR! Includes a Charlie's Brownies T-Shirt

    *Price Includes Domestic Shipping

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    Ships to Only United States
    0 backers
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  9. Select this reward

    Pledge $350 or more About $350

    Custom Brownie Cake!!! This Kickstarter marks the official launch of this product. Be the FIRST to experience our brand new three layer brownie cake! Cake feeds 50 people. We collaborated with Bree's Cakes (as seen on Cake Boss and Cupcake Wars) to bring you custom brownie cakes for your next birthday celebration, private party, or special occasion! Choose a theme, color scheme, and text. For Example . . .THEME: Baby Shower, COLOR SCHEME: Pink and White, TEXT: “It's A Girl!” This prize is available for Los Angeles backers only. *Price Includes Delivery

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  10. Select this reward

    Pledge $1,000 or more About $1,000

    Create (YOUR NAME HERE)'s Brownie! This special flavor will be available to anyone by request. Prize includes 4 standard boxes (2 dozen per box) of your flavor once successfully created. *Price Includes Domestic Shipping

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    Ships to Only United States
    Limited 0 backers
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  11. Select this reward

    Pledge $2,500 or more About $2,500

    The Ultimate Brownie Experience!!! Membership into our Brownie of the Month Club for 1 Year + 2 Charlie’s Brownies T-shirts, 2 CB Love Snapback Hats & 1 Charlie’s Brownies Apron + Charlie’s Brownies Gift Boxes Shipped to 25 of your Friends for Christmas 2013! *Price Includes Domestic Shipping

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    0 backers
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  12. Select this reward

    Pledge $10,000 About $10,000

    Charlie's Brownies Commercial Catering Vehicle! With your pledge of $10k, we will purchase our very first company vehicle and have "Sponsored by (YOUR NAME or COMPANY NAME)" lettered onto the vehicle.

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Funding period

- (29 days)