Stretching the life of a towel depends entirely on the way you wash and care for it.
Casamera towels only come alive after they've been washed so make sure to wash before use. To get that silky-feel finish we had to polish the fibres so you might notice some lint after the first wash cycle.
Every washing machine is different, and everyone has different personal preference. We recommend washing towels in warm water once a week (depending on use) and hanging outside to dry (if possible).
Placing the dryer setting on high on the first wash will get you the fluffiest results. We do not recommend using a fabric softener since the towels are made from the highest quality fabric, they're already soft and will stay that way for a long time to come.