I attempted this KickStarter campaign once and did not reach my goal, but I still had a lot of support. So I'm re-launching the campaign at half my original goal and a very short time frame that should be guaranteed to succeed! The description below is a shortened version of the original, which you can see here. The good news is that I've already completely about 90% of the work and I plan to be done by the time this KS campaign ends!
Fully Updated & Expanded
This campaign is about revising and extending the first edition of my book, Firewalls Don't Stop Dragons. Since I published the book in January 2015, there have been two major operating system releases: Windows 10 and OS X 10.11 (El Capitan), which will be fully covered in this second edition. The current draft of the second edition is already 20% longer than the original (300 pages vs 246)!
Based on feedback from readers, I have expanded the coverage of security and privacy for mobile devices. So much of our lives now revolves around our smartphones and tablets that I felt that I needed to delve into specific advice for iOS (iPhone/iPad) and Android users.
One More Time, With Feeling!
Part of my mission is to educate as many regular, everyday people as possible. The first edition has received great reviews on Amazon and I'm very proud of what I have accomplished. But I didn't reach as many people as I had hoped.
During the course of the first (unsuccessful) campaign, I have worked out a book launch plan with a professional book marketer that includes press releases, social media, and a guest spot on either a prominent podcast or a radio show (or if I can get enough funding, BOTH). Note that I will also be putting in at least $500 of my own money for this book launch, as well.
One of the key selling points of my book is the detailed checklist at the end of every chapter which includes comprehensive step-by-step instructions with images. In the second edition, I have improved the formatting of these checklists to make it easier to navigate. I've used more whitespace, larger images, and improved visual navigation.
Risks and challenges
The risks and challenges are low. This is my second book and I'm familiar with the processes for publishing. Since I'm revising an existing book, much of the material is already done - in fact, I would say that I've already completed about 90% of the changes! I plan to be done by the time this campaign is over.Learn about accountability on Kickstarter
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