$185 - The Story So Far
Since we're now in the final week of the Story War Kickstarter campaign I wanted to take a minute to recap where we've been and where we're going. Above is a chart (via Kicktraq) showing how much money we've raised on each day of the campaign. I've added some notes to the chart to explain each high and low:
Vlog Brothers - We got our first initial boost from John Green and Hank Green promoting us on tumblr. Tom and Vondell are vested members of the Nerd Fighter community and we honestly couldn't have done it without them. I wasn't a Nerd Fighter myself (myself being Brad) but I guess I am now! Anyway, THANK YOU John and Hank!
:( - After reaching our funding goal in the first 36 hours the following two days were dismal. At this point I put in my two week's notice at my day job so that, having already quit, it would be somewhat acceptable for me to slack off and focus on Kickstarter for the next two weeks and SUPER acceptable to focus on my Kickstarter on the last two weeks, since I would technically be unemployed.
Machine of Death - We bounced back on Monday with both a blog post from the Laughing Squid and a backer update from the Machine of Death. We heard about Machine of Death a few weeks before we both launched, through our mutual friend Ryan North. Initially we were both cautious about interacting with each other since our games were so similar and we didn't want no legal trouble. But ultimately we decided to cross promote each other, which was a great idea, as you can see a similar bump on the Machine of Death's Kicktraq chart around the same time.
Hamlet - We learned from working with Machine of Death that getting shout outs in backer updates from other Kickstarter campaigns is the single most effective form of promoting a Kickstarter. So we asked Ryan North if we could do a cross-promotion with his Hamlet Book, where we'd include cards based on Ophelia, Hamlet and King Hamlet in our game if he told his backers about it via an update. And he did and it was great! (PS: We're still working on the Hamlet and King Hamlet card art, but they will be in the final game!)
Deluxe Pack Week - My first week of unemployment! I hope senpei notices me this week! Because I had nothing to do but focus on the Kickstarter, we were able to get a bunch of HUGE deals and licensed cards for DELUXE PACK backers. We were able to get Baman Piderman cards from Lindsey and Alex, a Colin Mochrie card, a BearShark card from College Humor, Party Cat from Nedroid, the Bravest Warriors by Pendleton Ward and T-Rex from Dinosaur Comics. And of course, Breadpig. We also added a new Mad Scientist card and three items based on backer suggestions. This is all on top of our initial Keyboard Cat, Grumpy Cat, Nyan Cat, Scumbag Hat and Cyberspace cards.
(Note: An Ophelia card will be included for backers at ANY level if they also backed To Be Or Not To Be; And the Machine of Death card will be included for backers at ANY level if they also backed Machine of Death.)
That's ... so many cards! We had to bring on several new artists to help with all this new artwork, which was all produced in the last 7 days. And it's a good thing we did, too, because Vondell's tablet broke! He got hit by a car two weeks ago and then his tablet broke this week! And he's also 19 and preparing for his college midterms right now - the fact that Vondell is getting anything done at all is amazing.
Adding all these cards to the $60 DELUXE PACK has raised our average pledge amount (the DELUXE PACK is now our highest-earning reward tier - it used to be in third place behind the HERO PACK and BASIC PACK) and it's steadily increased our daily haul.
So that's where we are! For the final week of the Kickstarter campaign, we're going to be contacting gaming blogs and news outlets and trying to get as much coverage as possible, because we made a game where Colin Mochrie can use the Philosopher's Stone to fight Grumpy Cat and that's a pretty special thing!
Lets keep pushing on so we can reach our $200,000 stretch goal where we'll be making an animated short based on Story War! We're already talking to some animators and working on the script! What do you guys think about this: A cartoon where the Fairy and Goblin team up against Medusa and the Gremlin in Capital City?
The Kickstarter campaign ends on Friday, which, coincidentally is exactly when PAX East starts. And Cantrip Games is going to be there, at PAX East, in a demo booth, where anyone can show up and jump into around of Story War. Our artist Vondell will also be there drawing and signing sketches until his hand falls off. So if you're going to be at PAX East, feel free to say hi!
We wanted to thank you guys so much for being such excellent backers and also having such good suggestions! It's really great to see so many people being as excited about Story War as we are!
PS: We've unlocked a new game mode called Hero's Saga! Go to the Kickstarter page to read about it - this update is already way too long!
PPS: We noticed there's only a single Battlefield card in the DELUXE PACK and there... should be more! Suggest some Battlefield cards in the comments and we'll pick three and add them to the DELUXE PACK!