Caffe Borsa: Single Serve Pour-Over Coffee *NO MACHINE REQ* project video thumbnail
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$4,332 pledged of $40,000 goal
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By Scott and Jim
$4,332 pledged of $40,000 goal
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About

Brew your own single cups of fresh, gourmet-quality drip coffee anytime and anywhere with just hot water. No grinding, vacuuming, or cleaning required! 

There's no need to purchase a pricey single-serving coffeemaker and be tethered to it or buy lackluster, overpriced brews on the go for the sake of convenience.

Each of our servings includes the highest quality beans from each region pre-packaged and ready for your enjoyment. All you need to add is hot water and let our "Borsa Filter" technology do all the wok for you.

Thanks to your support, Caffe Borsa was featured in or has partnered with...

What is Caffe Borsa Hand Drip Coffee?

Caffe Borsa Hand Drip coffee is made using a special paper material technology, "Borsa Filter," designed to create gourmet-quality coffee in your cup, each and every time. The speed at which the water slowly drips through the filter has been scientifically perfected to ensure each cup has the ideal coffee flavor. 

  • Benefit #1: Convenience
    No messy & difficult machinery. No storing filters, and No decanters to clean. No pressure to brew within 2 weeks from purchase, and No hassle to store in a vacuum container – It’s already air-tight & sealed. No need to worry about spooning the right portion size of ground beans every time. 
  • Benefit #2: Portability
    Great for the office, for traveling and even in the great outdoors
  • Benefit #3: Green
    How many cups do you actually drink out of a 1 lb. coffee bag before it goes stale? With Caffe Borsa Single Serve Hand Drip Coffee, there is no waste of beans. Since you brew a single cup on demand, Caffe Borsa coffee is always fresh, and there is no need to keep the “over-brewed” coffee warm in a coffee pot and waste electricity for hours at a time. The Borsa filter and box are also recyclable.

With Caffe Borsa Hand Drip Coffee, You Can Skip All Of These Steps:

How does it work?

As you saw in our introductory video above, you pour hot water into the drip filter, and it brews the coffee beans as it's dripping, so when you remove the filter from your cup, the coffee is already finished. All you need to do is drink. The difficult steps have been removed by the nature of our "Borsa Filter" technology.

What's Next?  

Our goal from this Kickstarter project is making and introducing at least 2 blended flavor coffee lines with Borsa Filter 2. Until now, we bootstrapped and came this far by selling only single origin coffees. While doing a demo in local farmers markets and retail stores, we were asked many times if we carried flavored/blended coffee. But making blended and flavored coffee requires an entirely different set of skills and requirements. There is more initial cost involved for making our unique blend profiles and sourcing the natural flavors. On top of this, there is a tooling fee because the packaging has to be totally different when we add flavors and blend coffee; i.e., Mocha=coffee+chocolate flavor. We need your help to make this happen.  

On October, 2013, Scott successfully engineered and tested a new version of Borsa Filter. Although we continuously work on developing a better filter system and taste test, it was not until this moment that we could make a huge difference. We call this "Borsa Filter version 2." It was engineered to bring more robust and flavorful coffee.  

Borsa Filter ver.2 has not been applied to what we currently sell in retail stores and online. If the Kickstarter campaign ends successfully with your help, Caffe Borsa will be able to grow with introducing new flavored/blended coffee lines, and our backers will be the very first to try our flavored Hand Drip coffee with Borsa Filter ver.2.

Who We Are:

Scott Choi and Jim Song are two co-founders, who are passionate coffee and tea connoisseurs. We thought that conventional single serve coffee system was cumbersome and expensive as well as bad for the environment. We believe that coffee should be enjoyed without boundaries.

The management team at Caffe Borsa includes decades of combined experience in food and drink product development, sales, and marketing. 

Scott "Single Serve Coffee Connoisseur" Choi comes from a background of international trade and marketing. As a COO of Caffe Borsa, Scott focuses coffee quality control, R&D of special filter, and management of everyday operation and sales.

Jim "Mega Travel Enthusiast" Song, once an engineer at Boeing, and now an entrepreneur, brings his technical expertise and food service management experience to the table. 

Paul "Finance Magician" Tuan, graduated from University of California, Berkeley with a BA degree in Economics with an emphasis in Corporate Finance. He maintains FINRA Series 7 and 63 licenses, and helps with Caffe Borsa financial projections and cash flow management.

Warren "Coffee Specialist" Rickard is one of the very few who taste test our prototypes. The Caffe Borsa roasting team is always working hard to find the best quality coffee from all around the world and roasting at the right time and temperature. As a coffee advisor and a taste specialist of Caffe Borsa, he brings deep knowledge about various coffee brewing and roasting methods. Warren has been employed as a barista at Starbucks, Coffee Bean, and other coffee shops in the past.

Elaine Tedesco, John Markland, and promotion specialists bring years of event marketing experience to the team and help promote the Caffe Borsa brand.

Advisor Joe Di Stanislao, former president of the National Specialty Food Broker Association, demonstrates his understanding of the marketplace with his over 40 years of serving as a broker in the industry. 

Foodservice advisor Bill Waldo, former president of Supreme Foodservice, Inc, has over 20 years of experience in food service sales and marketing to hotels, restaurants, and distributors.

Our Progress:

At the Winter Fancy Food Show 2013
At the Winter Fancy Food Show 2013
Farmer's Market
Farmer's Market
Market Demo
Market Demo
Supporting local TEDxOrangeCoast event.
Supporting local TEDxOrangeCoast event.
Meeting coffee farmers at a national coffee tradeshow.
Meeting coffee farmers at a national coffee tradeshow.

Testimonials On Borsa Filter ver.1:

Online Reviews
Online Reviews

2013 Best 5 Start Ups Recognition Letter from SCORE/SBA Orange County:

"Scott

Congratulations to Caffé Borsa from the Orange County SCORE Chapter 114. Because of the success of your company, we have selected your company as one of the five best small business companies that we have submitted to the National SCORE organization as our success stories for fiscal year 2013.  With the support and assistance of Joseph Di Stanislao from SCORE and your hard work, you have created a successful and exciting new business.  

Congratulations and best wishes for your continued success.

Terri Carr

Chair, SCORE Success Stories

Orange County SCORE, Chapter 114"

SOME OF THE PERKS INCLUDE:

.

THANK YOU FOR YOUR SUPPORT!

CHEERS, BORSA!

Risks and challenges

Challenges:
1. Volatile coffee prices: We either direct trade with farmers or work with direct traders when we purchase coffee beans. We can project how much coffee we need in near future and place an option.
2. Coffee quality control: As volume increases, controlling coffee quality may get tougher. The Caffe Borsa team must schedule cupping meetings to taste test regularly, and obtain professional coffee quality certifications.
3. Delivery of finished products: Caffe Borsa currently has a partnership program with UPS and FedEx. Caffe Borsa can hire part-time co-packers at its warehouse location.

Risk:
1. Key Management's Health: If Scott or Jim gets sick or severely injured, the manufacturing process may get delayed.

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Support

  1. Select this reward

    Pledge $1 or more About $1.00

    THANK YOU NOTE: Thank you for your contribution! We will send you emails to thank you for your support and continuous updates on the progress of our project.

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    Pledge $9 or more About $9

    [[EARLY BIRD 8 COFFEE PACKETS]] 4 MOCHA + 4 HAZELNUT: You will be the first to enjoy our new flavored 8 single serving coffee packets.

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    Pledge $12 or more About $12

    8 COFFEE PACKETS: We will send you 4 MOCHA + 4 HAZELNUT, new flavored single serve coffee packets.

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    Pledge $19 or more About $19

    2 BOX SET: We will send you 2 boxes of the same flavor of our new blended line of coffees. Each box contains 8 packets of new blended line of coffee. (For international backers, we will send by packets in order to save international shipping fee)

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    Pledge $35 or more About $35

    ASSORTED 4 GIFT BOX SET: We will send you 2 boxes of assorted flavors of our new blended line, 1 box single origin, and 1 box DeCaf coffee; 1 Mocha, 1 Hazelnut, 1 Guatemala Antigua & 1 DeCaf. Each box contains 8 packets of new blended line of coffee. (For international backers, we will send by packets in order to save international shipping fee)

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    Pledge $39 or more About $39

    T-SHIRT & 2 ASSORTED BOX COMBO: We will send you a Caffe Borsa T-shirt and 2 boxes of assorted flavors of our new blended line of coffees. Each box contains 8 packets of new blended line of coffee. (We will ship by priority or express mail with insurance for international backers)

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    Pledge $49 or more About $49

    BARISTA APRON & 2 ASSORTED BOX COMBO: We will send you a Caffe Borsa barista apron and 2 boxes of assorted flavors of our new blended line of coffees. Each box contains 8 packets of new blended line of coffee. (We will ship by priority or express mail with insurance for international backers)

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    Pledge $59 or more About $59

    TOTE BAG & 4 BOX COMBO: We will send you a Caffe Borsa official tote bag and 2 boxes of assorted flavors of our new blended line, 1 box single origin, and 1 box DeCaf coffee. Each box contains 8 packets of new blended line of coffee. (We will ship by priority or express mail with insurance for international backers)

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    Pledge $69 or more About $69

    ASSORTED CASE: We will send you an assorted case (12 boxes) of our new blended line of coffees for you to try before it is available to the public. (We will ship by priority or express mail with insurance for international backers)

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    Pledge $199 or more About $199

    [[Early Bird]] 4 ASSORTED CASES: We will send you four cases of assorted flavors (2 blended lines, 1 Guatemala Antigua, 1 DeCaf) Each case has 12 boxes.

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    Pledge $239 or more About $239

    4 ASSORTED CASES: We will send you 2 assorted flavor cases (24 boxes) of our new blended line and 1 case of single origin Guatemala Antigua, and 1 case of DeCaf coffee for you. (We will ship with insurance for international shipping)

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    Pledge $799 or more About $799

    1 YEAR SUPPLY OF COFFEE: Your coffee needs will be taken care of for 2014! We will subscribe you to a year of assorted Caffe Borsa coffee as well as feature you or your business solely on the cover of our Facebook page for a month. 1 case of assorted flavors of blended line coffee will be shipped monthly.

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    Pledge $3,000 or more About $3,000

    PERSONAL COFFEE TRAINING: Thank you for being so supportive! We will visit your location with coffee in hand to personally demonstrate and teach you various ways to brew coffee professionally.

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    Pledge $10,000 About $10,000

    YOUR NAME ON OUR COFFEE: You are our partner! We will thank you by naming one of our finest blended coffee flavors using your name. (This blend will not be Mocha or Hazelnut) You can tell everyone that you have your very own commercially available coffee product!

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Funding period

- (30 days)