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Cabiria Plus Size is looking for help funding the production of our SS13 collection. NOW WE WANT TO MEET STRETCH GOALS!
Cabiria Plus Size is looking for help funding the production of our SS13 collection. NOW WE WANT TO MEET STRETCH GOALS!
159 backers pledged $13,254 to help bring this project to life.

86% Funded, New Stores and Stretch Goals!

Hi everyone,

I hope all of you in the Northeast are battening down the hatches in prep for the crazy storm headed our way!  I'm trying to think what I can do offline to work on Cabiria if the power goes out.  I know it's a little geeky, but I love patternmaking and textile development, so if there's no internet, I might play with Illustrator and Photoshoot to work on new textile artwork for a future printing.  If there's no power at all, I might work on some new patterns for Fall/Winter and keep moving forward.  I don't sit still well.

We're on Day 5, and we're 86% funded!  Thank you so much!  There's been activity on the networking front; I went to a great event put on by The Big Girl Blog, and met some wonderfully positive, effusive plus size women, then got and email from Gussied Up, a new plus size boutique in Toronto, and another from Bombshell Boutique in St. Paul, MN interested in potentially carrying the line in their stores.  So exciting to possibly have things in a brick and mortar independently owned shop!

Several people have pointed out that with the campaign doing so well, I should put out some Stretch Goals. Things that can make Cabiria really fly.  I've come up with quite a few, but keep in mind this is not an aggregate total - this is the cost of EACH THING, and they are pretty conservative estimates.:

  • With $900 I can buy the most amazing Bemberg lining that's in limited supply, but could become a signature look for the company, especially as a finishing trim or full lining.
  • With $1000 I can buy ad space in Plus Model Magazine, Skorch Magazine, DailyVenusDiva, Just As Beautiful, and a few other plus size fashion online magazines to promote pre-sales and encourage retailer and direct customer interest.
  • With $1250 I can work with The Apparel Agency or Indie Design Association to streamline production delivery and make sure it's all done according to industry expectations.
  • With $1750 per location, I can do a trunk show with models and refreshments at a plus size boutique interested in doing pre-sales, for instance in New Orleans, St. Paul, Toronto, and Chicago. (this pays for flight, meals, hotel, car, models, refreshments, signage, gear, etc.)
  • With $4000 I can pay the models, photographer, locations, makeup artist, hair stylist, and additional crew to shoot a Fall/Winter photoshoot, and for digital photo cleanup.
  • With $6000 I can hire a part time assistant during the production and delivery cycle.
  • With $7000 I can expand the product development and include sizes 24 - 30.
  • With $8000 I can rent booth space and show at Women's Wear in Nevada (WWIN) or Pool/Magic Expo which could potentially get us into large department stores and boost us to the next level.
  • With $9000 I can have 500 yards of custom printed silk jersey made so there would be no sold out fabric patterns ever again.
  • With $15,000 I can develop the Fall/Winter 2013/14, and purchase fabrics for production of the second season.

That's only $65,550.  We can totally pull that off here on Kickstarter!

the amazing Bemberg lining I've wanted for ages.  I know what shelf it's on and how many yards are waiting for me, quivering with anticipation.:

Every step costs money, and every step is one closer towards making Cabiria something that thrives on it's own.  Thank you for believing in this project and pushing it out of the nest.

-Eden

Comments

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    1. Cabiria Style Creator on October 28, 2012

      Thank you Hope. It's a hard won education, and I'm seriously no expert yet, but I've gotten some great resources along the way. Two amazingly helpful books - textbooks really - are "Fashion For Profit" by Frances Harder, and "The Entrepreneur's Guide to Sewn Product Manufacturing" by Kathleen Fasanella. I am also lucky enough to have the Fashion Center Business Improvement District's fashioncenter.com resources right outside Gregory's Coffee, and in between the subway and my patternmaker's shop. Some of it is tying yourself to the lightning rod, some of it is getting struck by the lightning.

      It's almost Halloween and I love Elsa Lanchester.

    2. Hope Leman on October 28, 2012

      Hi, Eden. This is all very exciting and fascinating. It was really edifying to read your breakdown of what could be covered by specific dollar amounts. You are providing a real service to all aspiring fashion designers and entrepreneurs out there. Good for you and keep up the good work!