Brybelly Holdings, Inc (Brybelly) was founded by Jeffrey Smith and Knute Lentz on January 1, 2005 as an internet retailer of gaming products selling across several e-commerce platforms and specialty websites.
Today, Brybelly specializes in product development and has pioneered the practice of Microbranding: creating narrowly-defined brands to more deeply penetrate market niches. Leveraging a global network of suppliers and an expanding team of designers, Brybelly sources quality materials,...
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