In closing, THANK YOU!
As we close out our funding, a HUGE thank you to all of our backers! You are the reason this project is possible, and we appreciate your support.
If you missed your chance to participate in the Kickstarter campaign, you can still get your own pair of Broeks over at www.goforbroek.com. And you can stay in the loop by Liking our Facebook page (www.facebook.com/goforbroek), or by Following us on Twitter (www.twitter.com/goforbroek).
Please continue to spread the word, and we look forward to producing and delivering your first pair(s) of Broeks!
Jay and Chris
It ain't Broek, so we intend to fix it.
Why Broek, why now?
There are literally hundreds of men's brands to choose from, but how do you know what to buy? Do you choose based on budget? By brand? By cut? By fit? By look? Is the quality of the denim relational to the amount of money you're spending? How much are you really paying just paying for name? Aren't most of the top manufacturers using similar denim? Is selvage denim really that much better? Is heavier denim more durable, but less comfortable than a lighter weight denim? What makes a pair of jeans comfortable anyway? How much of it is cut? How much of it is fabric?
At Broek, we think that the last thing the world needs is another straight legged, conformist pair of men's jeans. The time is right to move on, to try something new and different.
Changing the way you view bottoms
It all started with a desire to come up with a better fitting jean, but along the way we noticed something. What would you wear when jeans weren't really appropriate, or you just wanted something different? Dress pants? No, 5 days a week at the office was enough. Chinos? No way, most shoelaces have more style then chinos. Cargo pants? Really? So, what was there then? There really wasn't a viable alternative.
Born out of this void between jeans and pants, we found an opportunity, a hole that desperately needed to be filled. With this new mission we set off to create something new, but yet familiar. It feels like your old, favorite pair of jeans, but with the look of an awesome pair of pants.
We give you the fruit of our labor, we give you our Broek bottoms.
Introducing Broek bottoms
Broeks in action
When it comes to quality, we’ve searched the globe, found the best, and have spared no expense. We’ve teamed up with a production house in downtown Los Angeles, who have done sample and development work for Joes Jeans, J Brand, Paper Denim and Cloth, Guess, and Resin, just to name a few. Not only do they have the most talented sewers we’ve ever seen, they are also the most expensive development house in Los Angeles, and have a year long waiting period for new clients.
We’re using reinforced overlock stitching throughout the entire pant, we’ve put hidden bar tacks in all of the high stress areas, and seen to all the little things that make a pant durable for the long haul. This includes unbroken chain stitched waistbands, and heavy duty reinforced cotton for all the liners.
Bentley and pants just had a baby, and it’s our Broek bottoms.
Your Broeks will be available in waist sizes 28" through 38". Inseam sizes will be available in the industry standard Short, Regular, and Long (30", 32", 34" for waist sizes 28" through 34", and 32", 34", 36" for waist sizes 36" and 38"). For all of the specific measurements, check out our sizing / fit chart below.
Sizing / Fit Chart (subject to slight variations as we head into production):
We love our wedge cut bottoms, and we know you will too, but what happens when you don't fit into the normal available lengths? Great question! Every pair of Broeks will ship with a "Tailor Template", which will provide your tailor with the leg bottom pattern. This eliminates any guess work on their part, and should result in a perfect fit.
Going for Broek together!
At Broek we want to involve you in the process. We have set a funding goal of $25K, which will allow us to complete a first run of our new Broek bottoms. We've also set a stretch goal of $40K, which will allow us to expand the run to include additional colors and washes (which you will help us decide).
We can't do this alone, we need your support! We hope that you will find a reward level that suits you. Your purchase will not only help us execute our project, but you get to be one of the first people on the planet to discover what it is like to strap on a pair of newly minted Broeks.
Can't contribute financially? No problem! You can give us a big boost by simply giving us a "Like" on Facebook (goforbroek), following us on Twitter (@goforbroek), and telling your friends what we are up to.
Every little bit helps!
Also, at the conclusion of our Kickstarter project you can keep up with where we go from here by checking out www.goforbroek.com. Can you say Broeks for women?
Risks and challenges
As with any project there are risks, and a fashion project is no different. We feel confident in our ability to deliver, based on years of experience executing highly complex projects on time and on schedule. We have established relationships with industry players, who make it their business to keep the major brands happy and coming back for more. Of course, we are certain to hit a bump or two in the road, and we stand ready to navigate them without negatively impacting you, our backers, from getting your hands on your very own pair of Broeks.Learn about accountability on Kickstarter
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