About this project
We extend our sincere gratitude to the backers that helped support this project! We also thank Tommy Caldwell and Kevin Jorgeson, their sponsors, and Brennan's sponsor Evolv for helping us do what we love--climb!
Two obscure men touched a piece of granite...
Alright, so they were not actually obscure, they are professional climbers, but to 99% of the world, they are obscure. On December 27, 2014 the two men touched an enormous piece of granite called El Capitan (it's in California, on a dead-end road, can't miss it). What happened next? Every major media outlet suddenly became experts on rock climbing and "taught" the world what was happening on the Dawn Wall of El Capitan (El Cap for short, if you struggle with 3-syllable words). Well, 'bless their hearts,' but climbing is a very technical sport with specific subculture jargon and they tried (but failed).
Some rhetorical questions to ponder (with free answers):
- Is the vertical height of a cliff, in fractions of a mile, meaningful? No, but imagine if they compared the climb to the world's tallest skyscrapper (SPOILER: it's taller).
- Did the men only use there hands and feet? No.
- Is this the first (free) climb on El Capitan? No.
- Climber's are given enormous fines for this, right? No (as hundreds of observers litter out of their idling cars).
...what happened next, confused everyone?
Do you climb? Then you're not as confused. But, everyone else is more confused than they realize. Either way, something truly inspiring has occurred, and we should laud the achievement.
Tommy Caldwell and Kevin Jorgeson claimed the first-free-ascent of the Dawn Wall of El Capitan, (currently) the most difficult big-wall route in the world, in a single excursion. The team began on December 27, 2014, spent 19 days (and nights) ascending 32 pitches (sections) of unimaginably difficult granite, and arrived at the summit of the route on January 14, 2015.
The route was first envisioned in 2007 by Tommy, and represents seven years of dedication, passion, and intense perseverance. We now echo the accomplishment, by displaying the route topo on a sustainable Stainless Steel Cup.
Curated Event News/Information
NATIV can deliver as many rewards as our backers pledge for. The project goal was our true minimum viable amount required to pull this off, but we can handle much more volume than our goal would indicate.
Risks and challenges
Based on involvement in previous Kickstarter campaigns (PhoneSoap, and Luma Smart Lamp) and experience managing other campaigns (Prismatik, and Porch Lights) this project has been heavily constrained to ensure timely reward delivery, optimal quality, and a fun project!
The only hurdle that may present a challenge (depending on volume) is packaging and shipping orders. In order to mitigate the impact of this on backer expectations, the packaging/shipping segment of the timeline has been 2X over-estimated.Learn about accountability on Kickstarter
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