Project image
)}
$27,056
pledged of $90,000pledged of $90,000 goal
302
backers
4days to go

All or nothing. This project will only be funded if it reaches its goal by Thu, August 29 2019 4:44 PM UTC +00:00.

$27,056
pledged of $90,000pledged of $90,000 goal
302
backers
4days to go

All or nothing. This project will only be funded if it reaches its goal by Thu, August 29 2019 4:44 PM UTC +00:00.

About


The B1 Mask is protective facewear that removes 99% of pollen, allergens, mold, dust, and smoke from the air you breathe. The comfortable, reusable design only requires one filter change per month, which means less hassle for you and more than a 50% reduction in filter waste compared to disposable masks.

The B1 provides the protection and low waste of an industrial respirator, with the convenience and affordability of a lightweight mask.

The B1 is designed for people who need regular respiratory protection that doesn’t inhibit life’s daily activities. The B1 is ideal for:

  • People with respiratory conditions
  • Urban commuters and bikers
  • Residents impacted by wildfires
  • Woodworkers
  • Travelers

Our first generation filters are not designed to filter oil-based particles, such as paint fumes. Additionally, the B1 is not intended for medical use, including the prevention of transmittable diseases.

The B1 re-imagines breathing safety and offers clear advantages over existing daily protection options. Benefits include:

  • Cushion seal for comfort and protection (Fit Factor above 100)
  • Efficient, low restriction filters (99% removal down to .1um)
  • Affordable, convenient subscription
  • Swappable styles and patterns
  • Reduces waste and funds clean air initiatives

The B1's excellent comfort and protection begins with a lightweight, patent-pending facepiece which is available starting in 2 sizes.

The ergonomic shape is inspired by industrial respirators. Constructed from medical-grade materials, the facepiece conforms to your face providing a comfortable, air-tight seal. 

 
   The B1 Mask demonstrated an average Fit Factor over the 100 (level required for NIOSH approval) during initial bench testing using the Portacount 8030 system, which measures the effectiveness of the B1's ability to seal to your face.

The B1 leverages the latest advances in filtering technology to remove 99% of common pollutants with minimal restriction to your breathing. Stay protected from common irritants such as pollen, mold, common smoke, PM2.5, and other particles down to .1um in diameter.

Our filters are the smallest on the market and require only one change per month. This means less hassle for you, and as much as a 50% reduction in filter waste compared to disposable masks. Sometimes, less is more.

Better protection shouldn't mean you pay more. That's why we cut out the middleman and ship filters to you for FREE so you can stay protected more affordably. Refills start at $6 for 6 filters, or 3 months of protection.

Protective facewear has never looked so good. The B1 is currently available in Midnight Black and Nimbus Grey, with additional colors and styles coming soon. 

The B1 has been built with the environment in mind. The durable design is constructed from recycled materials whenever possible, and is easy to clean and maintain.


By reusing your mask, the B1 empowers you to reduce your filter waste by as much as 50% when compared to alternative protection options.

Effective, sustainable protection is only one facet of safer breathing. That’s why Breathe99 is committed to working with our partners and scientific advisers on concrete actions to improve local and global air quality. Become a Breathe99 Member for more information about our environmental actions!

While owning the B1 is affordable - with filter plans from $2/mo - many of those living with respiratory conditions or in polluted areas cannot afford the initial cost of the B1 mask.

That is why we’re committed to developing creative solutions for getting the B1 to the people who need it most, including the option for backers to gift the B1 to someone on our waiting list.

Clean air is essential to life. Research shows that both extended and acute exposure to dirty air can have a significant impact on your overall health, including heart, brain, liver, and reproductive function. Become a Breathe99 Member to receive the latest information about how to protect your health for airborne pollutants!

The idea for a protective, lightweight, and stylish mask first took shape in 2013, while Max - our design engineer - was living in Singapore. 

Since then we've gone through hundreds of sketched concepts, several major prototype iterations, and validated our filter and seal design with quantitative flow testing. The result is a design ready for production and verification testing.

In addition to the B1 Mask, we’re producing limited-edition photography prints for several reward tiers. The prints come in two sizes - 5x7” and 20x24” - and will be created with consideration for the environment.

The images were captured by artist and photographer Camille Lizama throughout the course of Breathe99’s development, and depict environments that speak to our mission to make the world a safer place to breathe.

We are excited to offer stretch goals at $150k, $250k, $375k, and $500k - including a new color, a portable travel case, activated carbon filters, and kids sizes. Share with our campaign with your friends and community to help unlock additional value added rewards! 

We’re a group of engineers and designers with the mission to make breathing safer around the world. Our team has over 8 years of experience designing and developing medical products, and our advisers add extensive knowledge and experience in product development, atmospheric science, and business strategy.

We’ve partnered with some incredible teams to help ensure we deliver the highest quality product to our backers.

Engineering & Manufacturing

  • General Pattern Company - Injection Molding
  • Superior Felt & Filtration - Filter design & manufacturing
  • Worrell Design - Engineering & design

Kickstarter Support

  • Colby Film: Freelance videographer responsible for our awesome video content
  • Camille Lizama: Freelance photographer responsible for our beautiful photo stills
  • Prashan Subasinghe: Our animation and graphics specialist

Risks and challenges

Manufacturing & Overmold Complexity

While the B1 mask is an incredibly simple product to use, the facepiece involves a complicated overmolding manufacturing process. Our design has been evaluated and approved by material and process experts, and our manufacturing partners are ISO 9001:2015 certified for quality management, but this does not eliminate the risks associated with transferring to manufacturing. Based on our experience with plastic injection molding, we believe 5 months is adequate time to deliver a high-quality, affordable product.

Regulatory Approval

Because of our commitment to ensuring a high level of protection for our users, we’re seeking N99 certification from NIOSH, a US regulatory body that reviews breathing protection products including respirators. These governmental processes can be long and cumbersome, with an estimated average lead time of 100 days.

Shipping & Logistics

Air pollution is a global issue, which means that Breathe99 needs to build an efficient sales and distribution channel for international shipping. This is why we’re partnering with established 3rd Party Logistics groups with experience shipping to backers around the world.

Learn about accountability on Kickstarter

Environmental commitments

Visit our Environmental Resources Center to learn how Kickstarter encourages sustainable practices.

Long-lasting design

The B1 Mask is constructed from tough, durable materials to ensure years of daily use.

Additionally, we're working with ISO-certified manufacturing partners who sample and test the B1 guarantee the highest quality product.

Reusability and recyclability

The B1 reduces filter waste and associated packaging by as much as 50% compared to alternative options.

We are also committed to minimizing environmental impact throughout our supply chain, including the use of packaging made from recycled post-consumer waste.

Sustainable materials

Breathe99 is committed to constructing the B1 Mask from sustainable materials whenever possible.

For example, we plan to make the B1's Fabric Overlays from textiles made in part from recycled plastic bottles.

Environmentally friendly factories

At Breathe99 we are committed to working with manufacturing partners who share our sustainable values.

For example, our injection molding partner - General Pattern - uses solar energy to power their buildings and has launched a recycling program that reduces their annual landfill contribution by 95 tons.

Sustainable fulfillment and distribution

Whenever possible, we will offer carbon-neutral shipping to our users. As our fulfillment partnerships grow, we plan to support energy and cost-saving changes to the facilities that house and store Breathe99 products.

Something else

Breathe99 is committed to becoming a business member of 1% For The Planet to help support clean air initiatives.

Questions about this project? Check out the FAQ

Support

  1. Make a pledge without a reward

    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge $5 or more About $5

    Thank you!

    Pledge $5 or more to let us know you care about safe breathing as much as we do.

    Includes:
    • Thank you message
    Less
    Estimated delivery
    20 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge US$ 29 or more About US$ 29

    B1 Starter Pack | Early Bird 1

    41% off est. retail value of $49.

    Receive the B1 Starter pack and breathe more comfortably! We'll contact you to choose your size and color after the campaign ends.

    Includes:
    • 1x Facepiece
    • 1x Fabric Overlay
    • 4x Filters (2 months protection)
    • B99 Membership Badge
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited (71 left of 200) 129 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $59 or more About $59

    B1 Gift Pack

    Receive a limited-edition art print and give the gift of safer breathing! We'll provide a B1 Mask to someone on our waiting list who can't afford the upfront cost.

    Includes:
    • Thank you message
    • B99 Membership Badge
    • Limited Edition Art Print (5x7")
    Less
    Estimated delivery
    Ships to Anywhere in the world
    10 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge $68 or more About $68

    B1 Couples Pack | Early Bird

    31% off est. retail value of $98.

    Receive two B1 Starter packs and breathe more comfortably with your partner! We'll contact you to choose your sizes and colors after the campaign ends.

    Includes:
    • 2x Facepieces
    • 2x Fabric Overlays
    • 8x Filters (2 months protection)
    • B99 Membership Badge
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited (66 left of 100) 34 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge $156 or more About $156

    B1 Family pack | Early Bird

    $40 off est. retail value of $196.

    Receive four B1 Starter packs and breathe more comfortably together! We'll contact you to choose your sizes and colors after the campaign ends.

    Includes:
    • 4x Facepieces
    • 4x Fabric Overlays
    • 16x Filters (8 months protection)
    • B99 Membership Badge
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited (32 left of 40) 8 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $500 or more About $500

    Air Champion | Bronze

    Receive a B1 Starter Pack and a limited edition art print. We'll also provide a B1 Starter Pack to someone on our waiting list who can't afford the upfront cost . You're a true advocate for safer breathing!

    ** Includes FREE Shipping **

    Includes:
    • B1 Starter Pack
    • Limited Edition Art Print (20x24")
    • B99 Membership Badge
    Less
    Estimated delivery
    Limited (5 left of 8) 3 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge $1,000 or more About $1,000

    Air Champion | Silver

    Receive a signed B1 prototype and a limited edition art print in addition to other exclusive perks. We'll also provide a B1 Starter Pack to someone on our waiting list who can't afford the upfront cost . You're a true advocate for safer breathing!

    ** Includes FREE Shipping **

    Includes:
    • B1 Starter Pack
    • Limited Edition Art Print (20x24")
    • Signed B1 Prototype
    • B99 Membership Badge
    Less
    Estimated delivery
    Limited (5 left of 8) 3 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  9. All gone!
  10. Reward no longer available

    Pledge $12 or more About $12

    Breathe99 Community Member

    Receive a limited-edition art print + exclusive access to Breathe99's newsletter and deals on our products.

    Includes:
    • Thank you message
    • B99 Membership Badge
    • Limited Edition Art Print (5x7")
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 26 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  11. Reward no longer available

    Pledge $35 or more About $35

    B1 starter pack | Early bird 2

    29% off est. retail value of $49.

    Receive the B1 Starter pack and breathe more comfortably! We'll contact you to choose your size and color after the campaign ends.

    Includes:
    • 1x Facepiece
    • 1x Fabric Overlay
    • 4x Filters (2 months protection)
    • B99 Membership Badge
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 8 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  12. Reward no longer available

    Pledge $44 or more About $44

    B1 Starter Pack

    10% off est. retail value of $49.

    Receive the B1 Starter pack and breathe more comfortably! We'll contact you to choose your size and color after the campaign ends.

    Includes:
    • 1x Facepiece
    • 1x Fabric Overlay
    • 4x Filters (2 months protection)
    • B99 Membership Badge
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 8 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  13. Reward no longer available

    Pledge $82 or more About $82

    B1 Couples Pack

    16% off est. retail value of $98.

    Receive two B1 Starter packs and breathe more comfortably together! We'll contact you to choose your sizes and colors after the campaign ends.

    Includes:
    • 2x Facepieces
    • 2x Fabric Overlays
    • 8x Filters (2 months protection)
    • B99 Membership Badge
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 3 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  14. Reward no longer available

    Pledge $82 or more About $82

    B1 Get & Give Pack

    16% off est. retail value of $98.

    Receive two B1 Starter packs and breathe more comfortably together! We'll contact you to choose your sizes and colors after the campaign ends.

    Includes:
    • Thank you message
    • 1x Facepiece
    • 1x Fabric Overlay
    • 4x Filters (2 months protection)
    • B99 Membership Badge
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 4 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  15. Reward no longer available

    Pledge $176 or more About $176

    B1 Family Pack

    $20 off est. retail value of $196.

    Receive two B1 Starter packs and breathe more comfortably together! We'll contact you to choose your sizes and colors after the campaign ends.

    Includes:
    • 4x Facepieces
    • 4x Fabric Overlays
    • 16x Filters (8 months protection)
    • B99 Membership Badge
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 2 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  16. Reward no longer available

    Pledge $302 or more About $302

    B1 Super Gift Pack

    $90 off est. retail value of $392.

    Receive a limited-edition art print, and give the gift of safer breathing! We'll provide 6 B1 Masks to people on our waiting list who can't afford the upfront cost.

    Includes:
    • Thank you message
    • B99 Membership Badge
    • Limited Edition Art Print (5x7")
    Less
    Estimated delivery
    Ships to Only United States
    Reward no longer available 2 backers
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  17. Reward no longer available

    Pledge $5,000 or more About $5,000

    Air Champion | Gold

    Pick the B1's next color and receive other exclusive perks. We'll also provide 3 B1 Starter Packs to people on our waiting list who can't afford the upfront cost . You're a true advocate for safer breathing!

    ** Includes FREE Shipping **

    Includes:
    • B1 Starter Pack
    • Limited Edition Art Print (20x24")
    • Signed B1 Prototype
    • B99 Membership Badge
    Less
    Estimated delivery
    Reward no longer available 1 backer
    $

    By pledging you agree to Kickstarter's Terms of Use, Privacy Policy, and Cookie Policy.

    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.