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The best things in life taste good. We're growing from a small regional business into a retail culinary provisions company with a kick.
The best things in life taste good. We're growing from a small regional business into a retail culinary provisions company with a kick.
The best things in life taste good. We're growing from a small regional business into a retail culinary provisions company with a kick.
119 backers pledged $13,570 to help bring this project to life.

About

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Boycott Bland Food!

$13,570

119

Hi Backers! I'm Tony Morales, founder and co-owner of Desert Smoke BBQ, LLC. My wife, Leanne, and I thank you so much for checking out our #BoycottBlandFood KickStarter campaign! 

Video and Photo Credit: Nate Bayless (contact NateBayless@gmail.com)
Video and Photo Credit: Nate Bayless (contact NateBayless@gmail.com)

We make hand-crafted Dippin’ – Moppin’ BBQ Sauces, Fiery Hot Sauces and Zesty Seasonings, that people love. Now, we have a great opportunity to open our first retail store in what will be the HOTTEST food centric development project in Southern California – Liberty Public Market. We're offering a wide range of cool rewards for every level of support and can't wait to elevate your favorite foods with some of our flavorful creations. With your help, we will bring salvation to taste buds throughout the world suffering from bland, boring food! 

We have a shot at participating in a development similar to some of our favorite food destinations (Pike Place Market, San Francisco Ferry Building, etc.). As foodies who love to travel and experience new things, we just couldn’t pass this up. In order to maintain our current obligations and take advantage of this once in a lifetime opportunity, we need a little help. So we decided to bring our project to the KickStarter community because people like you want to get involved in cool projects. 

Photo Credit: San Diego Reader
Photo Credit: San Diego Reader
Photo Credit: SD News Room
Photo Credit: SD News Room

My love for food started in my Great Grandmother's kitchen. Every meal was scratch made in her giant cast iron skillet. The vegetables came out of the garden 50 feet away; she was a part of the farm to table movement before there was one. The most important lesson Grandma taught me was to use the freshest, highest quality ingredients and take my time to get it right. 

In 2009, I started Desert Smoke BBQ in my home kitchen because I couldn't find BBQ sauce done the way I thought it should be. So, I followed my Grandma’s example and decided to make my own. I wanted flavor combinations that could be used on traditional backyard BBQ items and fancy schmancy dishes, as well. It needed to be spicy, but not stupid hot. Most importantly, it had to be made with REAL food found in a kitchen, not things I couldn’t pronounce, from a laboratory. So I played around with different ingredients and methods of preparation until I found a base that just did it for me. That base is now our Award Winning Sweet & Spicy BBQ Sauce. 

Our product line has grown to include a wide variety of BBQ sauces, hot sauces, and specialty seasonings. My wife and I have participated in National BBQ sauce competitions, television cooking segments, specialty food events, festivals, and weekly local farmers markets. We are running a small, wholesale and retail business, and are ready to take the next step. 

Photo Credit: Market Girl
Photo Credit: Market Girl

Liberty Public Market is set to open Fall 2015 with a mix of restaurant spaces as well as small, medium and large retail spaces.  We've opted to take one of the small spaces in a prime location to build our dream.  We've gotten the ball rolling with savings and estimate that we need the $12,500 we will raise on Kickstarter to complete our build out and open strong. 

Below is an approximate breakdown of how the additional funds raised will be spent.

Increasing our participation in the local business and food community, as well as nationally through events and our website, will allow us to support other small businesses. There will be space dedicated in our store for a rotating selection of our favorite local and regional products. We’ve been looking for ways to increase our contribution to a community that has done so much for us and opening our store lets us do just that. We will announce our partnership with a worthy charitable organization at our grand opening. 

Photo Credit: Joanie Simon
Photo Credit: Joanie Simon
      

-Use the hashtag #BoycottBlandFood on your Social Media Channel!

-Follow Us on Instragram @DesertSmokeBBQ

-Like Us on Facebook/Desert Smoke BBQ

-Follow Us on Twitter @DesertSmokeBBQ

-Snapchat: DesertSmokeBBQ

-Email: Admin@DesertSmokeBBQ.com

Dippin' - Moppin' - BBQ Sauces

- Sweet & Spicy
- Pineapple Habanero
- Raspberry Chipotle
- Habanero Peach

Fiery Hot Sauces

- Hatch Green Chile
- Cascabella
- Habanero
- Ghost
- Scorpion
- Reaper

Zesty Seasonings

- Southwest Seasoning
- Hatch Fleur de Sel
- Sriracha Fleur de Sel
- Ghost Fleur de Sel
- Scorpion Fleur de Sel
- Reaper Fleur de Sel


Risks and challenges

COMMUNICATION, COMMUNICATION, COMMUNICATION! While there can always be unforeseen delays or complications in any project, our solution to any and all is as simple as our K.I.S.S. (Keep It Simple Stupid) motto, we intend to communicate openly and as often as necessary about the progress of our project as well as directly with any affected backers.

The most likely issue that could arise is a change in our opening date, as our space is located in a larger development. With any construction project there's always the possibility that the timeline for material availability, build-out and opening could be delayed.

- This will only effect those backers whose names will be included in the physical construction of our space. All other rewards will be shipped in a timely manner.

"The expected shipping date for my rewards has come and gone and i haven't received my loot!"

- We currently ship product nationwide and have procedures in place to track every order from inception to delivery but from time to time, the mail man needs a little bonus and a package doesn't make it to it's destination. What we do and will continue to do, is get a replacement shipment on its way immediately and worry about figuring out what happened later. Getting our supporters and customers taken care of is and will always be our #1 priority, PERIOD.

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Support

  1. Select this reward

    Pledge $1 or more About $1.00

    -Our undying gratitude and a mention on our wall!

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    5 backers
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  2. Select this reward

    Pledge $15 or more About $15

    - Your choice of one Dippin'-Moppin'-BBQ Sauce, Fiery Hot Sauce or Zesty Seasoning

    - A mention on our wall and of course, our UNDYING gratitude!

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    Estimated delivery
    Ships to Only United States
    16 backers
    $
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  3. Select this reward

    Pledge $25 or more About $25

    - Mix n' Match any two Dippin'-Moppin'-BBQ Sauces, Fiery Hot Sauces or Zesty Seasonings

    - A mention on our wall and of course, our UNDYING gratitude!

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    Estimated delivery
    Ships to Only United States
    32 backers
    $
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  4. Select this reward

    Pledge $25 or more About $25

    - A Kickstarter supporter branded t-shirt

    - A mention on our wall and of course, our UNDYING gratitude!

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    Estimated delivery
    Ships to Only certain countries
    6 backers
    $
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  5. Select this reward

    Pledge $50 or more About $50

    - A Kickstarter supporter branded t-shirt

    - Mix n' Match any three Dippin'-Moppin'-BBQ Sauces, Fiery Hot Sauces or Zesty Seasonings

    - A mention on our wall and of course, our UNDYING gratitude!

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    Estimated delivery
    Ships to Only certain countries
    22 backers
    $
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  6. Select this reward

    Pledge $50 or more About $50

    ***Red Dog Reward***

    A special reward for fans of our four-legged furry friends!!

    - Two bottles of our original Sweet & Spicy BBQ Sauce with a Special Limited Edition "Red Dog" Label

    - A special "Red Dog" label Limited Edition T-Shirt

    -A mention on our wall and of course, our UNDYING gratitude!

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    Estimated delivery
    Ships to Only certain countries
    Limited 7 backers
    $
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  7. Select this reward

    Pledge $100 or more About $100

    - Mix n' Match any six Dippin'-Moppin'-BBQ Sauces, Fiery Hot Sauces or Zesty Seasonings

    - A Kickstarter supporter branded t-shirt

    - A mention on our wall and of course, our UNDYING gratitude!

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    Estimated delivery
    Ships to Only certain countries
    18 backers
    $
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  8. Select this reward

    Pledge $250 or more About $250

    - A year's supply (one case) of any Dippin'-Moppin'-BBQ Sauce, Fiery Hot Sauce or Zesty Seasoning

    - A custom embroidered Pit Master apron

    - A Kickstarter supporter branded t-shirt

    - A mention on our wall and of course, our UNDYING gratitude!

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    Estimated delivery
    Ships to Only certain countries
    4 backers
    $
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  9. Select this reward

    Pledge $500 or more About $500

    - A year's supply (one case) of "Founders' Reserve BBQ Sauce" with our Kickstarter story and your name listed on the label as a supporter

    - A year's supply (one case) of any Dippin'-Moppin'-BBQ Sauce

    - A year's supply (one case) of any Fiery Hot Sauce

    - A year's supply (one case) of any Zesty Seasoning

    - A custom embroidered Pit Master apron

    - A Kickstarter supporter branded t-shirt

    - A mention on our wall and of course, our UNDYING gratitude!

    Less
    Estimated delivery
    Ships to Only certain countries
    Limited 2 backers
    $
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  10. Select this reward

    Pledge $1,000 or more About $1,000

    - Your name etched onto a Special Kickstarter Founders' Wall in our retail location, as a supporter of our small business success story

    - A year's supply (one case) of "Founders' Reserve BBQ Sauce" with our Kickstarter story and your name listed on the label as a supporter

    - A year's supply (one case) of any Dippin'-Moppin'-BBQ Sauce

    - A year's supply (one case) of any Fiery Hot Sauce

    - A year's supply (one case) of any Zesty Seasoning

    - A custom embroidered Pit Master apron

    - A Kickstarter supporter branded t-shirt

    - A mention on our wall and of course, our UNDYING gratitude!

    Less
    Estimated delivery
    Ships to Only certain countries
    Limited 0 backers
    $
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  11. Select this reward

    Pledge $2,000 or more About $2,000

    - Design your OWN flavor of BBQ* or Hot sauce** with a special Kickstarter Founders' label and receive three cases to enjoy or give as special gifts*

    - Your name etched onto a Special Kickstarter Founders' Wall in our retail location, as a supporter of our small business success story

    - A year's supply (one case) of any Dippin'- Moppin'- BBQ Sauce, Fiery Hot Sauce or Zesty Seasoning

    - A custom embroidered Pit Master apron

    - A Kickstarter supporter branded t-shirt

    - A mention on our wall and of course, our UNDYING gratitude!

    *Using our Award winning Sweet & Spicy BBQ sauce as a base, design your own flavor of BBQ sauce
    **We will create your very own Fiery Hot Sauce based of your favorite chile.

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    Estimated delivery
    Ships to Only certain countries
    Limited 0 backers
    $
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  12. Select this reward

    Pledge $5,000 or more About $5,000

    - A Backyard BBQ for you and up to 20 friends in YOUR town (US only, date within 2016 TBD)

    - Design your OWN flavor of BBQ* or Hot sauce** with a special Kickstarter Founders' label and receive three cases to enjoy or give as special gifts*

    - Your name on a Special Kickstarter Founders' Wall in our retail location, as a supporter of our small business success story

    - A year's supply (one case) of any Dippin'- Moppin'- BBQ Sauce, Fiery Hot Sauce or Zesty Seasoning

    - A custom embroidered Pit Master apron

    - A Kickstarter supporter branded t-shirt

    - A mention on our wall and of course, our UNDYING gratitude!

    *Using our Award winning Sweet & Spicy BBQ sauce as a base, design your own flavor of BBQ sauce
    **We will create your very own Fiery Hot Sauce based of your favorite chile.

    Less
    Estimated delivery
    Ships to Only United States
    Limited 1 backer
    $
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Funding period

- (30 days)