BodyFly is much more than a product. BodyFly is a family of people from all walks of life with one common goal, a Fly'r America Read more
This project's funding goal was
About this project
At BodyFly Fitness, we believe in the ongoing journey we know as health and fitness. Our core team has more than 30 years of experience in elite physical training and fitness through professional sports and military proficiency. Our vision is to provide those who are passionate about health and fitness with the most effective and beneficial full body workout, encompassed into one lightweight, portable machine. We Can only do this with your help.
Introducing the BodyFly
BodyFly has created a no assembly required, patented workout product that will revolutionize your approach to exercising. By creating an affordable, portable and effective piece of exercise equipment, you will now be able to “Stay Fly” on the go. Built for speed, endurance and strength, the company has provided a one-of-a-kind platform that allows users to move seamlessly through exercises with variable resistance.
The BodyFly is a 24" platform that sits no taller than your iphone 5.
Options are always great for working out, which is why we've added the option of angle selection. With this feature, users will be able to adjust the cables between two positions.
Tension can be adjusted seamlessly with two fingers.
BodyFly will have 3 tension settings:
- Low- approximate tension 10lb
- Medium- approximate tension 20lb
- High- approximate tension 30lb
BodyFly in Action
For more video clips, check out our YouTube channel at www.youtube.com/bodyflyfitness
BodyFly Fitness Story
In August 2012, U.S. Navy Petty Officer 2nd Class Kareem Smith was serving onboard the hospital ship USNS Mercy performing a humanitarian mission off the coast of Vietnam. One day following his shift on the flight deck, Smith was anxious to get in a workout in the onboard gym. When he reached the facility, he realized he wasn’t the only shipmate with this plan. After waiting in line for 30 minutes, Smith entered the gym and went directly to a cable machine that allowed him to engage all of his muscles at one station. It was after this experience that he wished there was a better alternative to getting in a workout without being confined to such a small space with so many people. Then, a light bulb went off. Smith wanted to create a compact cable machine that would allow users to achieve a full body workout that could be used at home, a gym or -- in his case -- on the flight deck. Excited about the idea, Smith called friend and former military member Andrei Carnes to share his idea. Carnes urged him to write down all the details and they would explore the concept when he returned to San Diego. Upon his arrival in September 2012, Smith and Carnes did their homework and conducted a vast amount of research. They discovered there were no other products on the market that were similar in features and functions to what they were envisioning. The two ran the idea by three friends they met at Shock Fitness who were all fitness enthusiasts and played football together at Fresno State to gauge their interest. San Diego Chargers running back Ryan Mathews, San Diego Chargers wide receiver Seyi Ajirotutu and Bobby Lepori were all on board. The five individuals investigated the idea more in-depth and determined that they could create a product that was affordable, portable, effective and could be used by various individuals from military members and professional athletes to the average professional who just wanted to complete a workout without having to go to the gym. In October 2012, the team contacted San Diego-based product developer Leardon Solutions to begin working on the project and BodyFly Fitness was created.
Evolution of BodyFly
Co-founder Kareem Smith talks briefly about the original prototype and his experience with arts and crafts.
This is the stage of conception I like to call Lightbulb! This is where we realized we can make this work and this is the technology that we own.
So where are we?
The BodyFly team has been working on the BodyFly concept for one year. The BodyFly shown in the video is a real, working prototype. With your support, we can bring the BodyFly to gyms and homes across America, or anywhere you prefer to 'Fly'. While we're close to entering production, your contribution will help fund:
- Production tooling
- Further engineering
- Large component order
2013 October: Start Kickstarter Campaign; Based on traction from Kickstarter, start re-design of the BodyFly for production; Identify areas of weakness in existing prototype and revise for future production design.
November: Kickstarter Campaign complete; Decision point: invest in tooling versus higher volume production processes; Roll these decisions into the design; Complete design in mid-November; Release parts for prototype fabrication.
December: Fully built production representative prototype ready for testing; Completion of rigorous test suite; Verification of the design scalability; Continue testing unit for next 6 weeks until tooled parts are available mid-December; Tool release
2014 February: Tools Complete; Build 5 Engineering units; Evaluate and test
March :Build 100 units
April: Start deliveries
Stay updated on our growth and progress right here on Kickstarter. We will upload videos and a variety of Flyness here on FlyTimes. Below are links to media coverage we’ve received to date:
UT TV PrimeTime with Taylor Baldwin:
BodyFly Fitness Beach Fair
BodyFly Fitness Gear
Special Thanks to:
Congratulations to Anthony Castaneda for placing 3rd in the 2013 San Diego National Physique Committee Competition Physique class. Thank you for allowing the BodyFly to be apart of your amazing journey.
Risks and challenges
Nothing in life is perfect and sometimes the things we dream don't come to fruition the way we envision. This is why we plan. The BodyFly Fitness Team is devoted to keeping you informed with up-to-date progress reports in the months following our campaign. If unexpected issues arise in the delivery schedule, we will do our best to reduce the impact on our early supporters and dedicate ourselves to providing you with the flyest BodyFly possible.Learn about accountability on Kickstarter
Truth of the matter is, sitting in our pipeline we have 3 more versions of this product using various materials, along with the development of key accessories. The contributions from Kicksarter will get us the proper tooling we need to move forward with the Pro version you see here along with potentially bringing an even more efficient version to light. In order to achieve our long term goal we have to have a starting point and frankly this is it! Its true Rome wasn't built in a day, and it wasn't built for free.
Unfortunately, shipping is not as easy and simple as our business would like it to be. Prices vary by state, province, and country, what taxes and other regulations you fall under is unknown to us. If you order a BodyFly through Kickstarter, we ask that you assume responsibility for these charges. Upon Kickstarter completion, you will be asked to log into our website and pay the appropriate shipping charges.
When it comes to Cable machines over bands, the resistance curves are different: A weight loaded cable machine (BodyFly) is capable of providing a constant flow of tension whereas the resistance bands provides an inconsistent resistance increasing as the band is stretched.
What BodyFly offers:
BodyFly comes fully assembled.
BodyFly is free standing and does not need walls or doorways to function.
BodyFly actively engages core during work outs
BodyFly is completely portable
BodyFly can be stored out of sight when not in use
BodyFly allows you to transition from aerobic to anaerobic exercises seamlessly
You'll receive a thank you from the BodyFly team and we'll keep you updated on all of our progress and growth. Welcome to the Fly Family!Estimated delivery:
For every $10 pledged, the BodyFly team will do 5 push-ups! We will video record and upload all push-up pledges. Every little bit counts and we will sweat for it!!Estimated delivery:
Represent the lifestyle of fitness with a BodyFly Fitness Wristband.Estimated delivery:Only ships to: United States
Stay Fly in a BodyFly Fitness T-shirt (small, medium, large or XL)Estimated delivery:Only ships to: United States
Snap into fitness with this exclusive BodyFly Fitness Snapback hat!Estimated delivery:Only ships to: United States
Keep your muscles warm after your workout with this limited edition BodyFly Fitness Hoodie with a pledge of $80.Estimated delivery:Only ships to: United States
4 backers Limited (46 left of 50)
EARLY BIRDS!! Help us get going by giving us a swift and firm Kickstart! Pledge $1,600 and receive 1-BodyFly Pro.Estimated delivery:Only ships to: United States
0 backers Limited (50 left of 50)
Did you sleep in and miss the early bird special? No problem. If you weren’t one of the first 50 people to pledge $1,800, there’s still a chance to grab a BodyFly from the first batch. Pledge $1,800 and receive 1-BodyFly Pro.Estimated delivery:Ships anywhere in the world
1-BodyFly ProEstimated delivery:Ships anywhere in the world
All hail to your Fly'ness! Become royalty and choose your very own color scheme.
1-BodyFly Pro (Blue,Red,Green,Black)Estimated delivery:Ships anywhere in the world
0 backers Limited (5 left of 5)
Come to the beach, and spend the weekend with the Flyest of the Fly: The BodyFly Family! Pledge $5,000 and you’ll be able to meet the BodyFly team and receive personal instruction on using the BodyFly Pro. To top it off, we’ll even feed you while you're here. The Fly Family Package: 1-BodyFly Pros (Personally choose color scheme). Please note that the backer is responsible for transportation to/from the San Diego Ca. area, as well as accommodations during the trip.Estimated delivery:Ships anywhere in the world
- (30 days)